General Manager Visitor Economy and Client Programs; Global D&I Champion at Australian Trade and Investment Commission (Austrade)
Regional tourism is the focus at the upcoming Australian Regional Tourism Ltd (ART) conference in #Newcastle and I'm very pleased to be presenting on #THRIVE2030 and the opportunities ahead. Many passionate professionals work in regional tourism which contributes significantly to communities through businesses, employment, wellbeing and cultural continuity. During COVID Tourism Research Australia data shows many Australians took the opportunity to experience the delights of #RegionalAustralia and travelled widely. The regional proportion of Australia's total visitor economy expenditure grew from the previous 44% to a high of 71% and in March 23 was sitting at 50%. Regional tourism is now affected by four main influences: - Australians have returned to travelling overseas in large numbers – outbound markets like India, Indonesia/Bali and Fiji are back to near or over 100% of pre-COVID numbers. - Australian residents are travelling more to and within capital cities, as concerts, conferences and sporting events like the FIFA Women’s World Cup come back online. - International visitors, who are now back to around 80% of pre-COVID totals, do not disperse widely into regional areas (ie only 10% of international travellers visit regional Australia). - The return of cruise tourism is drawing expenditure away from inland domestic travel given their itineraries. Look forward to seeing you at the #AustralianRegionalTourismConvention in October if regional #Tourism is your thing! Thanks to all the hardworking team putting the convention together and the many presenters, supporters, sponsors, suppliers, ART Board members, volunteers and contributors. These events come together through the efforts of a big #Team! Newcastle Tourism Industry Group Destination NSW City of Newcastle, Australia Lauren Douglass Hamish Fell Lori Modde MAICD FICDA MBA Belinda Thomas Carolyn Childs CMRS Tanya Jarman Sarah Gardiner Nick Baker Tourism Australia Australian Trade and Investment Commission (Austrade)
Looking forward to welcoming you to our beautiful City of Newcastle, Australia, Samantha Palmer FIPAA!
Looking forward to this very important update. Those four influences are very real for us in the regions.
Fantastic! Looking forward to hearing the latest- sustainable regional tourism is so vital for many communities. See you there Samantha Palmer FIPAA
General Manager Visitor Economy and Client Programs; Global D&I Champion at Australian Trade and Investment Commission (Austrade)
1yRDAMR - Regional Development Australia Murraylands and Riverland RDA Orana Regional Development Australia (RDA) Sydney Regional Development Australia Barossa Gawler Light Adelaide Plains Regional Development Australia Loddon Mallee Regional Development Australia Gippsland Regional Development Australia - Southern Inland Regional Development Australia Townsville and North West Queensland Inc Regional Development Australia (RDA) Sydney RDA Tropical North RDA Perth RDA Gold Coast RDA Far West NSW RDA Orana Sarah Nattey David M. Kym Nolan Regional Development Australia - Southern Inland Regional Development Australia Great Southern WA Regional Development Australia - Far South Coast Regional Development Australia - Mid North Coast Regional Development Australia Yorke and Mid North Regional Development Australia Central and Western Queensland Regional Development Australia Central West Katherine Reid