David Rodolitz’s Post

Very cool to see our #virtualinfluencer Maie featured on Google Arts and Culture. Big shout out to Australian Network for Art and Technology for the opportunity 🙏 . Creating Maie (https://lnkd.in/gZMipbuV) and working on avatar campaigns for PUMA Group and adidas highlighted the creative potential of #virtualavatars, but also the complications involved in making simple #social content. Spoiler: it's very expensive and time-consuming. At Alias, we remove the complexities of motion-capture and 3D production, unlocking the exciting potential for creative animated social content with virtual avatars that can be created as fast as a TikTok or Instagram story. We're collaborating with 3D artists, IP owners, businesses and content creators to architect a blueprint for the emerging #virtualcreatoreconomy. HMU to learn more. https://lnkd.in/gBwGBnJd

I'm excited about the growing focus on live experiences. Experiential marketing is booming across all sectors, from major players like The Walt Disney Company and Warner Bros. Discovery investing billions in their theme parks to mid-size organizations like Gibson, Inc. with its sensorial retail experience 'Gibson's Garage' and, even, restaurant pop-up charts. In-person experiences are accelerating, and many of them are undoubtedly creative and fun to interact with as a customer. However, it's important to integrate this into your strategy without relying solely on it. The common thread among these successes is that they're built around an IP or franchise, which spans multiple mediums—film, TV, podcasts, events, books, Social, and even VR/AR experiences. Your next marketing plan should focus on creating new experiences and stories that engage your fans, customers, or donors differently at each engagement, encouraging them to migrate from one experience in your brand world to the next. The best part? With some creativity, this approach can be scaled to fit any budget. Collaborate with your partners and design a brand world experience that we'll be excited to experience. #ExperientialMarketing #LiveEvents #BrandStrategy #InPersonExperiences #FranchiseMarketing #VR #AR #MarketingInnovation #Storytelling #CustomerEngagement #MarketingTrends

At Adirondack Studios, we’ve been making a scene with IP for decades. And through that process, we’ve learned a few things. Thanks to Jeff DuVilla, Creative Director, we've summarized those learnings into the “5 Tips for Developing IP-Based Attractions”: ✅ Have Real Appeal - Brands, shows, and even characters resonate differently – or not at all – based on where your attraction is located. As with any project, meet your audience where they are and ensure that your attraction and your IP are a perfect match. ✅ Measure the Size of Your Attraction Against the Breadth of the IP – Is the World of your IP large enough to support what you’re planning? Can you stretch the IP as needed while maintaining authenticity? And does your deal structure allow for you to expand upon the IP? ✅ Build Engagement (Literally) – Does the IP offer opportunities for guests to engage with characters with the same or greater level of impact than through a show, movie, or book? Do the visitors become a character in the story, or will they be a passive observer to the narrative? ✅ Design A Multi-Sensory World Through Rides, Shows and F&B – If you are working with a ride system, is the IP in harmony with the ride system and intensity, or will you have a “Sleepy Sloth High Speed Coaster”? Is your licensing agreement set up to leverage the IP or brand’s earning potential through merchandise, food and beverage? ✅ Size up the Competition – Are there other local or regional offerings of similar IPs? Are you really giving them something through use of this brand or IP that they can’t get anywhere else?   Need help answering these questions? Ready to turn your dream IP into a dream destination? Then be sure to chat with Brad Woods and Kevin Kalbfeld at this week at Licensing Expo! Email Brad at [email protected], and we look forward to seeing you in Vegas! Licensing International #LicensingExpo #makeascene #makeascenewithus #design #fabrication #IP

🌟 How do you want to be seen? 🌟 In today's world, creating immersive visual experiences is more than just showcasing images—it's about crafting unforgettable moments that linger in the minds of your audience for years to come. Whether it's for a museum exhibit, a corporate event, or an art installation, the vivid imagery and breathtaking visuals you present are key to making a lasting impact. Our comprehensive range of projectors and displays offers the perfect blend of cutting-edge technology and flexibility, giving you the freedom to bring your unique vision to life. From large-scale projections to intricate digital displays, we've got the complete solution to make sure your audience sees you exactly as you envision. ✨ Find out more about our projectors: https://buff.ly/3XGBtEq Watch the full video: https://buff.ly/3MFvedJ #VisualExperience #ImmersiveTechnology #ProjectionSolutions #BringYourVisionToLife

When life mimics art… Jack Studios is going to be ten years old in 2024, so we’ve decided it’s time to take a step back and reconsider how we show up in the world. I’ve been on a lot of long-haul flights recently, and instead of indulging in the in-flight entertainment, I’ve been using the time to do a lot of deep “offline” work relating to our rebrand. What does rebranding actually mean anyway? It’s not just about changing your logo (Jack’s logo is here to stay); it’s more about changing things like how we talk, how we position ourselves, and even how we ‘dress up’. So, after plenty of thinking, marinating, writing and design exploration, these are the questions I am asking myself and my team: 1. 🎯  Has our target audience and ideal client changed? 2. 💬  Are we telling the right story? Is the message simple and clear enough that people understand? 3. 💜  How have our values changed or adjusted? 4. 💰  Are we positioning our products/services in a way that attracts the right customers? 5. 🎨  Does our visual style need to look different to align with our story? Has anyone else considered a rebrand, and if so, when did you decide it was time? #JackStudios #SoftwareDesign #Branding #Rebranding

End your week on a high note without the stress of planning an outing. With MarquintVcity, you can host virtual gatherings and parties, connecting with friends in a seamless and immersive virtual environment. Whether it's a casual meet-up or a themed party, enjoy the convenience of hanging out from your home while experiencing all the fun and interaction of a real gathering. Discover the future of socializing with Marquint City. #MarquintCity #VirtualReality #VirtualWorld

Day 2: The Americas From Miami's sunlit shores to New York's towering skyscrapers and the vibrant energy of São Paulo... EPM Agency is there, creating experiences that transcend borders. 🌍 First stop: Brazil and Miami with Sportingtech. Our mission? To deliver show-stopping, tech-transforming booth designs that turn heads and captivate audiences. Our exhibition stands aren't just structures but epicenters of innovation and engagement. Next up: New York City with the TDK-Lambda Americas Power Guy. Here, we brought character animation to life, educating customers in an engaging and enlightening way. Our animations don't just tell a story; they create a journey of discovery and understanding. 🌐 At EPM, it's not just about reaching audiences; it's about resonating with them across continents and cultures. Stay tuned as we continue to unveil our extraordinary global journey. #EPMGlobal #GlobalInnovation #ExhibitionExcellence #BrandExperience #ExperientialMarketing #experientialagency #discoverextraordinary #digitalagencylife #digitalagency #creativeagency #eventprofs

It's always a proud moment to say that "you were the first"...well that day has once again come for my team and for my company. We are the first to launch the Glambot in Ireland...Brace yourself for a new era in Cinematic Event Excellence. Social Tag Me - Glambot A revolutionary blend of cutting-edge tech and artistic flair. This sophisticated setup features a high-speed camera on a robotic arm, delivering breath-taking slow-motion shots that redefine cinematography. With an unparalleled ability to manipulate time, the Social Tag Me Glambot captures intricate details and expressions missed in real-time. Made famous by Cole Walliser on the red carpet for the Oscars, Emmys, Grammys, from red carpets, fashion shows, brand activations, product launches, corporate parties to weddings, this innovation promises to transform how we experience visual storytelling, offering an up-close view of elegance and artistry. . . #glambot #liveevent #redcarpetevent #brandactivation #marketing #ugc #eventplanner #experientialmarketing #branding #eventprofs #awards #corporateevents #event #eventproduction #eventplanning #eventmanagement #digitalmarketing #eventdesign #eventmarketing #activation #brand #brandactivations #experiential #eventorganizer #advertising #design #corporateevent #brandambassador #brandexperience #slomo

Your #stage is more than just a backdrop, it’s part of the show, but being purposeful with design will create a larger impact for your audience. 💥 ✨ Whether it’s unique stage configurations or custom #scenicdesign, here’s a few ways to design a memorable event experience: https://bit.ly/3J8RVoK