Rick Sheehy’s Post

I couldn’t agree more with this article! AI won’t take your job; someone who knows how to use AI will. This piece explains how AI is transforming the role of public relations. Definitely a great read. Thanks to Trish Nicolas for sharing it. Check it out here: https://lnkd.in/eCaViHQh

Our Conversus NLP and predictive analytics platform was named a winner in PR Hot Tech List. An excerpt: Converseon, a trailblazer in AI technology since 2008, offers Conversus PRISM (Predictive Reputation Intelligence System). PRISM’s “Trusted AI” features and predictive analytics bridge the gap between perception and profit, quantifying reputation’s impact on business outcomes. Through econometric modeling, it predicts future outcomes with 85% confidence. https://lnkd.in/eYwJVqbC

Our Conversus NLP and Predictive Analytics platform was named to PR Daily Hot Tech List. An excerpt. Converseon, a trailblazer in AI technology since 2008, offers Conversus PRISM (Predictive Reputation Intelligence System). PRISM’s “Trusted AI” features and predictive analytics bridge the gap between perception and profit, quantifying reputation’s impact on business outcomes. Through econometric modeling, it predicts future outcomes with 85% confidence

How are #Marketing and #PublicRelations pros using #AI? You might be surprised by the results from a recent survey. #Cash #ATM #ATMManagement #ATMIndustry #ATMDeployers #FinancialMarketing #ATMMarketing #FinancialInstitutions #ArtificialIntelligence

How are #Marketing and #PublicRelations pros using #AI? You might be surprised by the results from a recent survey. #Cash #ATM #ATMManagement #ATMIndustry #ATMDeployers #FinancialMarketing #ATMMarketing #FinancialInstitutions #ArtificialIntelligence

64% of PR professionals now report using AI tools in their workflow, up from 28% earlier in 2023. An additional 23% plan to explore using AI. AI automates tasks like media monitoring, content generation, and social media scheduling, freeing up time for PR professionals to focus on strategic activities. #PRProfessionals #AI  https://lnkd.in/gZx5F57J

💡 AI isn’t the future—it’s the present (and yes, an important part of the future)! As an team leader in the CSM-team at Mynewsdesk, I’ve witnessed firsthand how AI is revolutionising the PR and communication landscape. In our daily work in the CSM-team, all he good talks we do with our dedicated customers - we talk about AI and how this can improve their goals and outcome in PR and Communication. Generally speaking we have gone from some sort of "healthy skepticism", today we hear quite often "We will use AI in some way in our work!". Our latest Nordic report from Mynewsdesk shows that 88% of PR & communication professionals already use the power of generative AI, so there’s no denying its impact. #AI #PR #Mynewsdesk #TrendReport https://lnkd.in/dcj8hBBC

Artificial intelligence was nearly tied with corporate responsibility as the top #PR trend that respondents expect to see grow over the next three years. The top uses of AI are all content-centric, such as creating media pitches and copy. Generative AI is also used to take a single piece of content and create different iterations for various audiences. As Michele Ewing, APR, Fellow PRSA, wrote in the September 2023 issue of Strategies & Tactics, introducing artificial intelligence to public relations could bring many advantages. However, AI also raises ethical dilemmas such as factual errors, misinformation, biases, social consequences, and problems with transparency, privacy and data security. ~ David Olson via Public Relations Society of America (PRSA)

Did you know that according to the latest Nordic PR report by Mynewsdesk, 88% of businesses are already embracing generative AI solutions? Yet, there's still a hesitant 12% who haven't tapped into this transformative technology at all. What's holding them back? 🤔 Are you among the ones leveraging AI, or do you belong to the group intrigued but perhaps hesitant to take the leap? I'm curious, which side of the fence are you on? 💡 Click the link below and uncover the insights shaping the future of PR and AI integration in the Nordic region. 🔍 #NordicPR #PRInsights #AI #Technology Mynewsdesk https://lnkd.in/dcj8hBBC

As we embark on a new year, we can’t help but contemplate the future of PR, particularly with the growing influence of AI… Will it wield the same impact as the preceding year? Exploring this theme, Wildfire’s Alex Warren shares his thoughts for the PR scene, forecasting a future where PR agencies play an increasingly significant role as consultants. While PR professionals will no doubt make use of AI, great PR consultancy will continue to be grounded in genuine, human experiences. Check out Alex’s full insights in this recent article from TechRound and let us know your predictions for the future of PR. https://lnkd.in/ejW-7Svy #AI #PR #consultancy #2024predictions