Head of Digital Marketing at Occuity - focused on bringing revolutionary new Medtech to market. #myopia #diabetes #alzheimers
In an age where visibility and recognition are often the harbingers of change, it's with a sense of pride that I stumbled upon the news that the Daily Mail mentioned Myopia Focus and our Change. org campaign in their article: Warning of looming Gen Z blindness epidemic because today's children 'don't go outside as much as previous generations'. While the publication itself often stirs a mix of opinions, the importance of leveraging such platforms for raising awareness on critical health issues, like myopia, cannot be understated. Our journey at Myopia Focus has been driven by a steadfast commitment to shed light on the growing epidemic of myopia amongst children — an issue that, if left unchecked, threatens to cast a long shadow over future generations. The rise in myopia cases, attributed to a complex interplay of genetics, lifestyle, and environmental factors, calls for a nuanced understanding and approach, far removed from the temptation of sensationalism. The article in the Daily Mail underscores a concerning 46% increase in myopia cases in the UK over the last three decades. It's a statistic that serves as both a wake-up call and a rallying cry for collective action. However, it's crucial to navigate the narrative with care, ensuring we don't inadvertently lay blame on the lifestyle choices of our younger generation but rather, see this as a reflection of broader societal shifts. Our engagement with the media, including platforms like the Daily Mail, is part of a larger strategy to amplify our message and mobilize support for actionable change. This includes our ongoing Change. org campaign, aimed at garnering the necessary attention and funding for myopia treatment through the NHS. In bringing this issue to the forefront, we hope to inspire a constructive dialogue that transcends mere awareness to foster real understanding and action. Myopia management is not just about correcting vision; it's about altering trajectories, enhancing quality of life, and, most importantly, preventing the onset of more severe conditions that can lead to vision impairment or loss. To everyone who has supported Myopia Focus — your engagement and support fuel our mission. The road ahead is long, but with each step, we move closer to a future where the implications of myopia are fully recognised, addressed, and, ideally, prevented. The goal is clear: to ensure that the next generation can look forward to a future not dimmed by preventable vision loss. Let's keep the conversation going. If you're passionate about making a difference in the fight against myopia, I invite you to join us in this crucial endeavor. Together, we can turn the tide on myopia and secure a brighter, clearer future for all. #MyopiaAwareness #ChildHealth #VisionCare #PublicHealth #ChangeMakers https://lnkd.in/dxABJ7v9