Relevate Health’s Post

I have had the pleasure of working with some true industry experts at Relevate Health, but if I could pick just one who I learned something from during every conversation we’ve had– that would easily be Loriann Murray. Sometimes things get dropped between the strategy phase and the execution phase, but not with Loriann. She is able to advise strategically on projects from start to finish, and this blog article really emphasizes one of her strengths: personalization. Loriann doesn’t provide off the rack solutions to complicated problems, she goes full bespoke and tailors the entire process to be exactly what the client or audience is looking for. Give this article a read, I think you’ll learn a lot! I know I did.

Dive into the transformative power of design thinking for pharmaceutical marketing at this #FuturePharma Workshop with Jonathan Wasserman M.B.A., M.Sc. 🌟 You'll discover how this approach not only fosters innovation but ensures that your strategies are aligned with the complex and ever-evolving needs of patients and healthcare providers. Takeaways: ▶ Gain a comprehensive understanding of why each stage of design thinking is crucial in developing effective marketing strategies. ▶ Interactive exercises that challenge you to define, ideate, and prototype solutions centered on the real needs of your target customers. ▶ Learn how to integrate customer insights into marketing practice, supercharging your approach with strategies that are not only agile but informed by user feedback. For more on the Pre Day Workshops: https://bit.ly/3Unj5Pq #pharmamarketing #patientcentric #pharma #designthinking #healthcareproviders #marketingstrategy

Custom software has the potential to significantly enhance overall work efficiency for businesses when tailored to meet client requirements and effectively utilise available resources. By aligning the software's features with specific client needs and optimising resource allocation, organisations can substantially improve productivity and performance. Dive into our latest video showcasing how we've revolutionized operations for pharmaceutical businesses using Zoho Creator. Join us on this transformative journey towards operational excellence. Don't miss out, click play now! #SupplyChainSolutions #ZohoCreator #EfficiencyBoost #BusinessTransformation #Zoho

Step into the dynamic world of pharmaceutical efficiency with Dotsquares! Our latest video invites you to explore how we've revolutionized operations for our esteemed partner using Zoho Creator. Dive into the intricacies of our collaboration, where every interaction is meticulously crafted to streamline processes and drive productivity to new heights. Join us on this transformative journey toward operational excellence – it's not just a watch, it's an experience! Don't miss out, click play now for an interactive insight into our innovative solutions and their tangible impact. #SupplyChainSolutions #ZohoCreator #EfficiencyBoost #StreamliningProcesses #BusinessTransformation #ProductivityGains #StrategicImplementation #ResultsDriven #DigitalTransformation #SupplyChainManagement #WorkflowAutomation

From Funnel to Hourglass: Evolution in Marketing Strategies In the ever-evolving landscape of marketing, we've witnessed a shift from the traditional funnel model to the more holistic hourglass approach. While the traditional funnel focused primarily on acquiring customers and driving sales, the hourglass model emphasizes building long-term relationships and delivering exceptional experiences at every touchpoint. Consider the pharmaceutical industry: In the past, marketing efforts centered around pushing products through the sales funnel, focusing solely on conversions and transactions. However, with the rise of patient-centric care and digital engagement, pharmaceutical companies are embracing the hourglass model. Today, successful pharmaceutical marketing extends beyond sales pitches to encompass education, support, and ongoing engagement throughout the patient journey. From raising awareness to providing valuable resources and fostering community, the hourglass model prioritizes the entire patient experience, from initial diagnosis to post-treatment support. By adopting the hourglass approach, pharmaceutical companies can cultivate trust, loyalty, and advocacy among patients, healthcare professionals, and stakeholders alike. As we navigate the changing landscape of marketing, let's embrace the transformative power of the hourglass model and prioritize meaningful connections that drive sustainable growth and impact. What other industries do you see benefiting from the shift to the hourglass model? I'd love to hear your thoughts! #MarketingEvolution #HourglassModel #PharmaMarketing #PatientCentricCare #LinkedInInsights

Returning this year: The MM+M Pharma Marketing Transformation Survey. Take a few minutes to assess the extent in which in-house marketers have been able to capitalize on the industry's rapid advances in technology. https://brnw.ch/21wKOMd

Are you looking to cut costs in your pharmaceutical #marketing strategy? With PharmaForceIQ you can reduce your Pharma marketing spend by 20%. 🎯 Our platform integrates with your field, CRM, digital, endemic and offline channels to deliver AI-powered personalized experiences to the RIGHT HCP at the RIGHT TIME through the RIGHT CHANNEL with the RIGHT MESSAGE. 📈 As a result, you can expect a significant reduction in your marketing spend while increasing ROI by as much as 3x times the industry standard. Find out more about PharmaForceIQ: pharmaforceiq.com #Pharma #Technology

Think Lateral, Think Digital to elevate your brand campaigns and stay ahead in the industry. How are you incorporating digital strategies in your pharma marketing efforts? Let’s discuss! #pharmamarketing #pharma

CX optimization is fundamental to Pharma but those fundamentals needs some core ingredients. Talk to DT Consulting. These experts are seeing this wonderful ( sometimes painstaking) journey by your Pharma colleagues and can share industry learnings

Uncover the secret to revolutionizing patient and customer engagement in the pharmaceutical realm with a cutting-edge platform that empowers you to: Forge an unbreakable bond throughout the entire customer journey, from clinical inception to commercial fruition Harness the unparalleled potential of AI-driven insights to captivate distributors and providers alike Cultivate enduring connections with patients, leading to enriched outcomes and a healthier tomorrow https://lnkd.in/g9hjTEM2