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What a difference year makes… One of our clients was very dissatisfied with how another agency was managing their LinkedIn account, so it was Moxie to the rescue ✨🦸🏻♀️✨ A year on and we’re proud to share these results: 🌟 60% increased engagement (likes, comments & shares) 🌟 10.98% average engagement rate (their sector’s average rate is 1.62%) 🌟 96k opportunities to be seen on LinkedIn 🌟 47k LinkedIn connections reached Instead of just posting endless job vacancies, we switched things up by sharing photos and videos to showcase the organisation’s culture, celebrate successes and took time to engage with their followers. This not only increased their brand awareness and engagement, but improved their employer value proposition too! #SocialRecruiting #SocialMedia #Results #Success #HappyClients #LinkedIn #SocialMediaManagement

Calling all social media talent ✨ Yes, you! Quick question - do you have a portfolio? If you answered no, let us tell you now, you need to get one - like yesterday. We're getting more and more requests from clients for social media portfolios, so not having one puts yourself at a disadvantage when looking for new roles. Set yourself up for success. Have a squiz at our tips and tricks to help you create a portfolio...then get to work making one! ➡️ https://buff.ly/46Tv6QC #creativenatives #portfolio #socialmedia

Introducing our February Spotlight: Esther Eninine Adu 🟣🤞 Esther Eninine Adu 🟣🤞 is a digital marketing strategist with about 3 years experience Join us as we uncover her journey, insights, and secrets to success in an exclusive interview. Explore the carousel to discover more about this remarkable individual who's making waves in the digital marketing realm. Don't miss out—follow Career Chronicles Live Show and stay tuned for more captivating stories and insights! #linkedin #linkedinforcreators #linkedinconnect #careergrowth #careerdevelopment

'Don't be afraid to ask questions,' shares our Social Media Executive, Olha Havrina. We're continuing with our series of team tips, looking ahead to 2024 💡👋 Asking plenty of questions to help shape your understanding and objectives is valuable throughout your career, and especially early on in a new role! #SocialMediaTips #CareerTips

🚀 Empowering our fast growing audience, GenZ on their Career journey Recent LinkedIn insights have shed light on a critical issue: 45% of GenZ feels lost and overwhelmed navigating their career with being insecure where to start or how to reach out for support. The professional odyssey is fraught with anxiety for them, marked by a lack of confidence to navigate their "new" professional world. They feel outpaced and overshadowed in the fast-moving job market. Yet, their ambition burns bright – 64% are determined to advance their careers rapidly. But the road is steep, lined with a long list of job requirements that 58% encounter, leading to confusion and overwhelm. 🔗 Enter LinkedIn – more than just a network for professional connections, it stands as a beacon of knowledge, guidance, and empowerment for every member of the global workforce. Our community provides  actionable insights, practical advice, and daily inspiration to fuel professional growth. Our latest campaign is now live, which will run across TV, Digital (DV360), Social Media (TikTok, Snapchat, Facebook, Instagram). ✨ It's time to turn the tide from overwhelmed to overjoyed in their career pursuits. Together, let’s empower the bright minds of Gen Z to chart their courses with confidence. Because here, we don't just connect professionals,  we nurture the next wave of world-changers. It's an honour for me to work with so many brillant minds on this campaign: Santi Pochat Tavia Holmes Kim Chitra Karishma Das, Charlotte Walker Zara Easton Natasha Ewhe Christoph Schmidt Gaby Wasensteiner Kerstin Dirks Aston Brooks-Ashitey Dennis Sondermann Melanie English Conor Bolton Pauline Kho Jackie Kelliher Owais Tambe Ian Campbell Hill Rebecca Friedman Dan Southwick 🤗 Feedback is a gift: Let me know what you think about the campaign. #KnowHowOnLinkedIn #WissenWieMitLinkedIn Credits to: The assets and film were developed by LinkedIn's in-house creative department "Brand Creative" Directed by Terence Neale, who has a uniquely energizing and inspiring style Production company: Park Pictures VCCP UK and Ivory Productions GmbH & Co. KG DE for Local productions and Brand activations Media agencies: Mediaplus Group, All Response Media and iProspect

“𝐲𝐚𝐚𝐫 𝐋𝐢𝐧𝐤𝐞𝐝𝐈𝐧 𝐩𝐚𝐫 𝐚𝐜𝐜𝐨𝐮𝐧𝐭 𝐭𝐨𝐡 𝐛𝐚𝐧𝐚𝐥𝐢𝐲𝐚? 𝐀𝐛𝐡 𝐤𝐚𝐫𝐨𝐨𝐧 𝐤𝐲𝐚” 💪 🤔 🚀 I bet. There are so many around me who have recently created a LinkedIn profile & are unable to track kaise karna hai, babu bhaiya yeh? Well, I have you covered :) ➡️ 𝐋𝐨𝐤𝐢’𝐬 𝐒𝐭𝐚𝐫𝐭𝐞𝐫𝐬 𝐏𝐚𝐜𝐤 ⬅️ 🩷 𝐂𝐨𝐦𝐩𝐞𝐥𝐥𝐢𝐧𝐠 𝐇𝐞𝐚𝐝𝐥𝐢𝐧𝐞 Give up on your generic “marketing professional” or “enthusiastic learner”. Instead, use strong keywords relevant to your field and a hint of your unique value proposition. For instance: “Social Media Strategist | Building Engaged Communities” (or) “Data Analyst | Unlocking insights for business growth” 🩷 𝐒𝐡𝐨𝐰𝐜𝐚𝐬𝐞 𝐲𝐨𝐮𝐫 𝐬𝐤𝐢𝐥𝐥𝐬𝐞𝐭𝐬 (𝐰𝐢𝐭𝐡 𝐩𝐫𝐨𝐨𝐟) Dont just list skills - demonstrate them! The “skills” section allows you to add endorsements. But wait! Go a step ahead. Use the “projects” section to highlight real world examples of where you’ve applied those skills. 🩷 𝐋𝐞𝐯𝐞𝐫𝐚𝐠𝐞 𝐭𝐡𝐞 𝐩𝐨𝐰𝐞𝐫 𝐨𝐟 𝐌𝐮𝐥𝐭𝐢𝐦𝐞𝐝𝐢𝐚 A picture is worth a thousand words (or endorsements!). Include high-quality visuals in your profile - a professional headshot, presentations you've created, or infographics showcasing your skills. You can even consider a short video introduction highlighting your career goals and personality. 🩷 𝐁𝐞𝐜𝐨𝐦𝐞 𝐚 𝐂𝐨𝐧𝐭𝐞𝐧𝐭 𝐂𝐮𝐫𝐚𝐭𝐨𝐫 (𝐨𝐧 𝐚 𝐁𝐮𝐝𝐠𝐞𝐭) You don't need to be a content creation machine. Position yourself as a thought leader by sharing insightful articles, industry reports, or even well-written LinkedIn posts from others. Add your own commentary to spark conversation and demonstrate your knowledge. 🩷 𝐓𝐚𝐫𝐠𝐞𝐭 𝐘𝐨𝐮𝐫 𝐍𝐞𝐭𝐰𝐨𝐫𝐤 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐜𝐚𝐥𝐥𝐲 Don't just connect with everyone and their brother. Identify key players in your desired field - companies, or alumni from your university who've taken successful career paths. Craftvarehouse personalized connection requests highlighting a shared interest or experience. 🩷 𝐄𝐧𝐠𝐚𝐠𝐞 𝐀𝐮𝐭𝐡𝐞𝐧𝐭𝐢𝐜𝐚𝐥𝐥𝐲 Liking and sharing is good. But go deeper. Leave thoughtful comments on industry posts, participate in relevant discussions, and answer questions with your expertise. Follow Bhavika Dabur for more! LinkedIn LinkedIn Guide to Creating #LinkedInTips #LinkedInprofilemaking #LinkedInstarterspack

𝐃𝐀𝐘 𝟏𝟔: 𝐀𝐫𝐞 𝐲𝐨𝐮 𝐥𝐞𝐯𝐞𝐫𝐚𝐠𝐢𝐧𝐠 𝐭𝐡𝐞 𝐩𝐨𝐰𝐞𝐫 𝐨𝐟 𝐚 𝐮𝐧𝐢𝐪𝐮𝐞 𝐯𝐚𝐥𝐮𝐞 𝐩𝐫𝐨𝐩𝐨𝐬𝐢𝐭𝐢𝐨𝐧 𝐨𝐧 𝐋𝐢𝐧𝐤𝐞𝐝𝐈𝐧? 💡 In today's oversaturated professional landscape, standing out is crucial. Your Unique Value Proposition (UVP) can help you attract the perfect clients and career opportunities. But how do you craft it effectively? 𝗦𝗹𝗶𝗱𝗲 𝘁𝗵𝗿𝗼𝘂𝗴𝗵 𝗳𝗼𝗿 𝗮𝗰𝘁𝗶𝗼𝗻𝗮𝗯𝗹𝗲 𝘁𝗶𝗽𝘀 𝗼𝗻: - Identifying your sweet spot (skills, experience, passions) - Knowing your ideal audience and their challenges - Building a clear, concise message that resonates ️ - Showcasing your UVP across your entire LinkedIn presence Ready to craft a winning UVP that unlocks career opportunities on LinkedIn? Drop a 🌟 below, and share your draft value proposition with the hashtag #UVP! Don’t forget to tag us and we'll offer feedback to help you refine it. Together, let's build powerful UVPs that turn heads on LinkedIn! #Personalbranding #linkedin #tips #value #usp

LinkedIn is no longer the job search platform you once thought it was. Last week, hundreds of live viewers tuned into my LinkedIn "tell all" session at ADWEEK's Social Media Week. Melanie English, Director of Social Marketing at LinkedIn, and LinkedIn Top Voice DeAndre Brown laid out some 🔥 truths. Here are my top 3 takeaways you should to know before spending another second on this platform -- ❶ Is LinkedIn a job search platform? "Calling LinkedIn a job search site is like calling Amazon a bookstore... People want to learn, they want advice, they want to connect with people. It is not just a job search site." -- ME In other words... LinkedIn is a professional connection platform. Exchanging information about job placement and satisfaction, professional knowledge, and the range of experiences that affect us as professionals are relevant to the platform. ❷ What are the differences in how a creator/thought leader navigates LinkedIn vs. other social media platforms? "You get a lot of respect and love from people at LinkedIn. And then you get a lot of respect and love from people who are the decision-makers...It helps me advocate for black gay influencers who aren’t seeing the same." -- DB The point? Creative outlets are often under-respected in corporate/professional spaces, especially for the minority identities that hold them. LinkedIn allows us to find support and highlight the areas of knowledge and growth that contribute to the success of creatives in professional spaces. This ain't all viral moments and entertaining memes. Creative professionals are professionals. Creative entreprenuers are entreprenuers. ❸ Where is the platform going? "There are over one billion people on LinkedIn! Another one billion Gen Z are entering the workforce. We need to continue to improve our #AI capabilities and services for them." - ME LinkedIn is adapting to a new type of professional. One that values authentic experiences, candid storytelling, and tech that makes learning and knowledge sharing easier. So what do you think? Is LinkedIn worth it for your career? #SMW 📸: Ivan Piedra Photography

🚨 8 new channels to win the war for Gen Z 🚨 Thrilled to announce the addition of 8 new channel to our platform. This massive update positions you to effectively engage and win over Gen Z—the next generation of talent. Here's why it matters: What Gen Z doesn't do: 🚫 Traditional job boards: They're not visiting traditional job boards for their next career move. 🚫 Actively job seeking: Born into a candidate’s market, they won’t seek you out; you need to engage them. 🚫 One-size-fits-none: Generic, text-heavy ads on job-centric platforms fail to grab their attention. What Gen Z is doing: ✅ Engaging on social platforms: They spend their time on favourite social channels, not job boards. ✅ Interacting with visual content: Dynamic and visually appealing content captures their interest. ✅ Seeking personalised experiences: They’re drawn to content that feels tailored to them and their interests. This is your opportunity to win the recruitment game by adapting to the way today’s talent searches for opportunities. Want to learn more? Send me a PM! #GenZ #Talentacquisition #Socialrecruiting #Wonderkind

Can’t believe it’s already been 2 years since I stepped into the Just Connecting HUB - Social Selling, Marketing & Employee Advocacy Training as a Digital Marketing Consultant! Time really flies when you're having fun (and learning a ton). Creating content consistently can be a challenge, even for the most creative minds. That’s why I’ve relied on these four content streams: 1. Google Alerts - Stay updated with industry trends and news. 2. Comment Sections - Tap into audience questions and concerns. 3. Team Insights - Leverage your team's unique perspectives. 4. Industry Analysis - Be a thought leader by offering insights on competitors. Huge shoutout to the JC team and Richard van der Blom for the incredible support and guidance! Forever grateful 🙏 P.S. I just started getting more active on my YT channel, a Subscribe would mean a lot 😁 so I could reach my first 100 subscribers https://lnkd.in/gENXdDXt #LinkedIn #LinkedInPage #DigitalMarketing #ContentCreation #JustConnectingHUB