#ProdigiousSingapore teams up with Riot Games on their 'Undefeated’ music video. The ‘Undefeated’ music video serves as a prelude to the highly anticipated VALORANT Champions Tour Pacific, a key event in the esports calendar. Produced by Kit Yee Chow from Prodigious Singapore, this project for Riot Games and girl group XG is nothing short of fantastic. ‘Undefeated' is an animated music video featuring 85 hand-drawn, cel-animated shots and 10 environments created in CG. From creative concept and scripting to storyboarding, character development, and final delivery, the team completed this ambitious project in just four months. The biggest challenge? A race against time to perfect all 85 frame-by-frame animations. But with passion and determination, they triumphed. The entire production was a blast, and the result speaks for itself – nearly 3 million views in just a few weeks! Company credits: Creative Agency: Digitas Singapore Producer: Prodigious Singapore (Kit Yee Chow) Production Company: Heckler Singapore Sound: Riot Music, sung by XG #RiotGames #Undefeated #VALORANTChampionsTour #PublicisProduction
Prodigious Worldwide’s Post
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I help game studios with music partnerships // ex-Riot Games, Sony Music, EA // Former Creative Director of K/DA Seraphine
Unlocking Global Audiences Through Music: A Story of Collaboration In the dynamic world of gaming, where pixels meet beats, one challenge stood out for Riot Games during WORLDS 2022: how to create an opening ceremony that resonated with players worldwide, blending cultural diversity with musical excellence. Enter the maestro of collaboration, where East meets West seamlessly. As a seasoned player in the Asian music scene, I took the helm to bridge this gap. By bringing the iconic Jackson Wang into the spotlight alongside Lil Nas X, we struck a chord that reverberated across continents. This partnership wasn't just a win for Riot Games and Jackson Wang; it exemplified the power of authentic cross-cultural exchange in entertainment. Here are three key takeaways from this harmonious collaboration: 1. Cultural Representation: Leveraging diverse talents enriches the gaming experience, fostering inclusivity and resonance among global players. 2. Market Expansion: For artists like Jackson Wang, collaboration with gaming giants opens doors to new audiences, forging genuine connections beyond borders. 3. Emotional Connectivity: Music transcends language barriers, amplifying the emotional impact of gaming experiences and making them universally relatable. As we delve deeper into this symbiotic relationship between music and gaming, let's explore together: What other music-game collaborations do you believe would strike the perfect chord? Share your thoughts below! 🎮🎶 #Gaming #Music #Collaboration #Innovation
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Actionable insights from 110+ F2P games, 100+ studios, 750+ A/B tests. I help game teams grow ROAS 20-200% in 4-6 months.
I suppose it’s unsurprising that ‘hybrid-casual’ is the go-to model in 2024. If building from scratch (not on previous titles / tech / genre specialization), one could argue that hybrid-casual offers the only reasonable risk profile. - Simple core gameplay is quick to validate via CPI-testing (you’ll want to test 50+ ideas). - Quick timeline to D1 retention build - IAP monetization is low-risk and predictable, with a proven, whale-friendly economy model - Full-stack monetization (IAP + Ad + OfferWall) decreases risk vs single vector. Is hybrid-casual the only reasonable option for new mobile studios in 2024? #gamedev #freetoplay #mobilegames
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Quite an informative article for anyone building high quality African inspired games for the world! I’ve shared same building @WeWork Rosebank 5th floor for over a year with Nyamakop but never taken the time to explore what they’re working on and partnership opportunities. It’s both an eye-opener and a validation of the challenges I’m facing trying to get Jekasere Games off the ground. We’re currently on about 25 unpublished hyper-casual games (and that’s for a reason). We tested one of them last year (AfroStack) with friends and family and it’s well received but like this article showed, we’re not sure on ROI if we committed our very limited resources on going all the way in on what kind of marketing would be required so we placed our bet on BiznesXpo another app we’ve been building for a while. BiznesXpo will start testing publicly this month and I believe in the next few months we will be able to channel the required resources Jekasere Games needs to take off! Jekasere Games is currently re-imagined as Africa’s first social gaming metaverse to PLAY & WATCH African inspired games with friends, family, and fans all over the world. With little or very low data. Yes you don’t have to always play a game to be entertained, you can just slide in watch any game without burning your precious data! This technology was researched and invented purely because we know data is expensive and unaffordable for most Africans reason why it’s taking so long for Africans to catch in on the fun going on the game streaming space internationally. We dont have a set date to launch Jekasere Games this year but we’re confident it’s sometimes mid or last quarter of this year. But first, this March, will be BiznesXpo our app to help small businesses around the world create a digital office to generate and send branded business documents: logos, business cards, invoices, quotes, receipts, cv / resume, letterheads, portfolios, id cards, profile cards, corporate presentations, brand books, flyers, banners, pricelists, email signatures, digital forms, corporate identities, greeting cards and videos. Keep tweaking! Keep working! Keep evolving!
South Africa Games Week continues with an interview with Nyamakop's Ben Myres and Sithe Ncube, who tell us about the studio's future, making African-inspired titles, and the multifaceted challenges of funding games in South Africa
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Aaaaaand the #SAGAFTRA #videogame strike has begun. Why is this important? The video game market makes more than 2X that of #cinema, and AAA games can take from three to seven years to make, at a cost of many hundreds of millions of dollars. The impact is up and down the domains of many other disciplines. Therefore, a strike as intractable as the last one with SAG-AFTRA, could deeply hurt the entire #media and #entertainment industry, twice as hard. Learn more about it, here:
Aaaaaand the #SAGAFTRA #videogame strike has begun. Why is this important? The video game market makes more than 2X that of #cinema, and AAA games can take from three to seven years to make, at a cost of many hundreds of millions of dollars. The impact is up and down the domains of many other disciplines. Therefore, a strike as intractable as the last one with SAG-AFTRA, could deeply hurt the entire #media and #entertainment industry, twice as hard. Many people are still out of work from the last strike, some 18 months+, and writers under the new agreement have earned 32% less then before it. That wasn’t the way it was intended, but it’s the way it has worked out, so, here we go again. Learn more about it, here:
SAG-AFTRA Members Who Work on Video Games Go on Strike
sagaftra.org
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🚀 Ever dreamed of being the next Disney? Riot Games sure did, but they're hitting pause on that vision. Why? Because they're realizing the power of focus in brand building. In a world where everyone wants to be everything, Riot Games' move shows us that staying true to your core can be the winning strategy. Check out why keeping your brand focused matters: https://lnkd.in/emkSdSFW Need help keeping your brand on track? Let's chat ➡ https://lnkd.in/e3tw5a9q #BrandStrategy #Focus #FoodForThought 🌟
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Another meta action promo. These are fun to make and are definitely on the heavier side of editing. Action packed designed for our scrolling audience this type of entertainment creation is limitless. 👾🎯 - Game Night! - #videogames #digitalcreator #bullseye #carnivalgames #entertainment
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How to reach 1.5M people with one Best ad… 1. Get Sketch to be in the ad 2. Work with the incredible After Party Studios and [RVBBERDUCK] …that’s it! Getting Best onto 1.5M Insta timelines! And 1.3m on TikTok🚀 (And counting) UNREAL
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Interview with Zen Pace on LLB!
There aren't many streamers bigger than Kai Cenat right now. So his much-anticipated gaming marathons need blockbuster treatment. Director Zen Pace and DoP Gaul Porat worked with BLACK SCREEN PRODUCTIONS INC and No Face Studio to create a visceral, high-octane trailer for Kai's 'Sekiro: Shadows Die Twice' marathon livestream this weekend. Read my interview with the filmmakers below. LBBonline - Little Black Book
Hyping Up Kai Cenat Fans for Sekiro Marathon Stream | LBBOnline
lbbonline.com
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How do game shows make money? It’s more than just prizes and excitement—it’s a fascinating blend of strategy, entertainment, and economics! Game shows generate revenue through sponsorship deals, advertising slots, and syndication rights. Brands often sponsor shows to reach a broad audience, while advertisers pay for commercial airtime during breaks, capitalizing on the show's popularity to promote their products. Additionally, game shows can earn through international licensing and syndication, where networks buy the rights to broadcast the show in other regions or countries. This global appeal not only boosts viewership but also enhances the show’s profitability. Some shows even integrate product placements cleverly into their format, further monetizing the viewing experience. Ultimately, game shows thrive on their ability to captivate audiences with engaging formats and compelling prizes, creating a win-win situation for networks, advertisers, and viewers alike. It's a dynamic ecosystem where entertainment meets commerce, showcasing the enduring allure of game show magic! 🎉💼 Don't forget to LIKE, COMMENT, and FOLLOW for more art tutorials! Hit the FOLLOW button to stay updated with our latest videos. You can visit the blog site and social platforms! 🌐 Visit Our Blogsite: https://agileseen.com/ 🎥 Watch our YouTube: www.youtube.com/@agileseen 📲 Like on Facebook: https://lnkd.in/eKqsa7Tg #GameShowEconomics #EntertainmentBusiness #BehindTheScenes #gameshows #gameshowmoney #gameshowbusiness #gameshowindustry #gaming #gamer #games #videogames #play
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The gaming industry is becoming more mainstream and influencing popular culture in various ways. Here are two signs of how gaming terms and concepts are reaching wider audiences and creating new opportunities for brands. A movie centered around an NPC! - Anyone who's into gaming knows what an NPC is. A Non-Playing Character in games is one that is not controlled by the player or AI and is simply populated to add character to the environment or at times these could be important pieces in the gaming experience. Free Guy brought this NPC to limelight by making it the key protagonist in the movie! "NPC" as part of Gen Z lingo - I was zapped when I heard my daughter use the word to describe people/friends who she knows and bumps into regularly but have no significant impact on her in any way! What is more surprising is that she's not even into gaming! Subtle but sure signs that gaming is making an inroad into popular culture and becoming part of our everyday life. While these signs might not seem a direct relevance to brands, when you layer this with data that suggests gaming worlds are becoming a potential space for the youth to hangout, interact and get entertained, we realize there is a play there. The historic challenge for brands was large-scale adoption of 3D gaming by a wider non-gaming audience. These are early signs that things might be changing. If we layer this with Roblox claiming their highest growth coming from the 17 + audience, there's a clear potential emerging for brands. #metaverse #gaming #brandexperience #3dworld #npc Roblox Fortnite Atthah
Free Guy | Official Trailer | 20th Century Studios
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