We're focused on delighting consumers with irresistible superiority — in our products, packaging, brand communications, retail executions and value — to help consumers more effectively tackle their daily jobs to be done. This strategy comes to life in products like Always FlexFoam, with its incredible protection and comfort, and Smooth Tear Charmin Ultra Soft, with its scalloped-edge perforations that deliver a better tear. Learn more about our integrated growth strategy in our 2024 Annual Report: pg.com/annualreport2024.
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