Petr Billy’s Post

How we helped a mid-size world market leading automotive supplier strengthen their country market position and lock in repeat business... Many German mid-size firms, perhaps for the world at large with obscure names and little known to the public, are world market leaders in their fields, often due to their founders' ingenuity, engineering prowess, and dependable quality—the so-called Hidden Champions. We often argue that where such German companies excel in their product, they fall behind in marketing, compared to - for example - anglo-saxon competitors. My team and I were called in at such a company's subsidiary in Asia, as, compared to their expected global position, the company had not achieved the desired sales results in this particular country's market. What did we find, and how did we help? - It was quickly discovered that the company, as a Tier-3 supplier, was primarily dependent on their Tier-2 customers and served them partially directly, partially through distributors, - The company had not invested in any relationship management and especially on pre-order lock-in specification of their product on OEM-level in this market, - The company's sales department had not defined any OEM-, Tier-1, and -2 Key Account Management strategy whatsoever. Through workshops, sales strategy re-definition, and Key Account Management training, we helped this automotive supplier correct the above shortcomings within three months. As a result, the company's critical auto component was more consistently pre-specified in OEM and Tier-1 product designs, leading to higher order intake and more stable and predictable demand in future business periods. --- To learn more about how we can support your company to improve your sales results, Email [email protected] or WhatsApp us at https://lnkd.in/eSig8y-v #sales #kam #strategy #automotive #keyaccountmanagement #salesstrategy

How we helped a mid-size world market leading automotive supplier strengthen their country market position and lock in repeat business... Many German mid-size firms, perhaps for the world at large with obscure names and little known to the public, are world market leaders in their fields, often due to their founders' ingenuity, engineering prowess, and dependable quality—the so-called Hidden Champions. We often argue that where such German companies excel in their product, they fall behind in marketing, compared to - for example - anglo-saxon competitors. My team and I were called in at such a company's subsidiary in Asia, as, compared to their expected global position, the company had not achieved the desired sales results in this particular country's market. What did we find, and how did we help? - It was quickly discovered that the company, as a Tier-3 supplier, was primarily dependent on their Tier-2 customers and served them partially directly, partially through distributors, - The company had not invested in any relationship management and especially on pre-order lock-in specification of their product on OEM-level in this market, - The company's sales department had not defined any OEM-, Tier-1, and -2 Key Account Management strategy whatsoever. Through workshops, sales strategy re-definition, and Key Account Management training, we helped this automotive supplier correct the above shortcomings within three months. As a result, the company's critical auto component was more consistently pre-specified in OEM and Tier-1 product designs, leading to higher order intake and more stable and predictable demand in future business periods. --- To learn more about how we can support your company to improve your sales results, Email [email protected] or WhatsApp us at https://lnkd.in/eU7BQfDu. #sales #kam #strategy #automotive #keyaccountmanagement #salesstrategy

👋 Meet Valter Engblom, Ejendals' Regional Sales Director for the Swedish market. 𝗪𝗵𝗮𝘁 𝗶𝘀 𝘆𝗼𝘂𝗿 𝗿𝗼𝗹𝗲 𝗮𝘁 𝗘𝗷𝗲𝗻𝗱𝗮𝗹𝘀? I work as the Regional Sales Director for Sweden, which means I have the overall responsibility for the sales of Ejendals products in the Swedish market. 𝗦𝗵𝗼𝗿𝘁𝗹𝘆 𝗱𝗲𝘀𝗰𝗿𝗶𝗯𝗲 𝘆𝗼𝘂𝗿 𝗷𝗼𝗯: My job is very sales- and customer-oriented, of course. I lead our large Swedish sales team towards our vision: zero injuries to hands and feet in the workplace. I aim for success by creating an inspiring and engaging work atmosphere for our salespeople and establishing a clear strategy for working with the Swedish market. I work on many strategic topics but also enjoy frequently getting hands-on with our customers, whether it’s joining an end-user safety assessment or meeting with distribution partners to discuss the partnership and future developments. 𝗪𝗵𝗮𝘁 𝗱𝗼 𝘆𝗼𝘂 𝗹𝗶𝗸𝗲 𝗺𝗼𝘀𝘁 𝗮𝗯𝗼𝘂𝘁 𝘄𝗼𝗿𝗸𝗶𝗻𝗴 𝗮𝘁 𝗘𝗷𝗲𝗻𝗱𝗮𝗹𝘀? There are many things I like about Ejendals, but if I had to mention one thing, it would be the professional and friendly team we have. We truly focus on the customer and strive to support them in every way possible. This dedication is reflected in the customer satisfaction surveys we conduct regularly, where we receive very high scores from our customers around the world. 𝗪𝗵𝗶𝗰𝗵 𝗶𝘀 𝘆𝗼𝘂𝗿 𝗳𝗮𝘃𝗼𝗿𝗶𝘁𝗲 𝗽𝗿𝗼𝗱𝘂𝗰𝘁 𝗳𝗿𝗼𝗺 𝗧𝗘𝗚𝗘𝗥𝗔 𝗼𝗿 𝗝𝗔𝗟𝗔𝗦? That’s a tough question given the broad portfolio of JALAS and TEGERA! I really like the TEGERA 863 and JALAS TIO. They are excellent products that showcase our strengths in innovation, sustainability, user comfort, and ergonomic design. #Ejendals #JalasShoes #TegeraGloves

If you're into automotive sales, this message is for you! Here's a humble piece of advice to all of you so-called "Automotive Sales Advisors!" * If you don't love what you do, get out! * If you don't have the passion to sell cars, get out! *If you don't wanna learn about your products inside and out, up and down, left and right, and become an expert, get out! And by the way, you better know the products of your competitors as well. If you don't wanna do that, get out! *If you can't tolerate some of your customers' attitudes and know how to deal with them, get out. *If you're the type of person who can't control your personal bad days, get out! Don't bring your shit to work! *If you think that serving customers is beneath you, get out! *If you're not willing to be trained to become a better person, get out! Every time I meet someone new who, one way or another, finds out that I do training for the automotive industry, they start telling me one story after another about their bad experiences at some dealership. What stands out the most, is that the majority of people remember that so-called salesperson by name!!! Guys and gals, not only are you tarnishing the brand and the dealership, you're tarnishing your own name the most!!! Customers might very well reconsider that same brand and might very well go back to that same dealership, but you can rest assured they will definitely not wanna deal with you again! So get your act together and become an exemplary Sales Advisor/Consultant by leaving a memorable impact on your customers...even if they end up not buying! Don't do it for your manager's sake and don't do it for your company's sake, just do it for your own sake!!! Yeyyyy...so looking forward to my upcoming training through J&R Business Consultancy, taking place in Kuwait this week for one of the leading automotive dealerships in the country, and to share all kinds of stories with my delegates 😊 Kuwait City...here I come 😁 #missiontoempower #jrbusinessconsultancy

👉 Start Automotive Sales Check https://lnkd.in/dWPM_cif The Sales Check is free of charge, gives you valuable insights in a 9-page results report and takes less than 5 minutes. Find out the position of your sales in these 6 critical categories *Profit Performance 1:* Claim Management *Profit Performance 2:* Change Management *Growth Performance:* Strategy & Acquisition *Cash Focus:* One-Time-Payments *Risk Mitigation:* Price Management *Cost Efficiency:* Sales Operations "With our decades of experience in automotive supplier sales, we have developed criteria that show you where you stand in the highly competitive market and where your potential for profitable growth lies." Erik Reiter CEO Digital Automotive 👉 https://lnkd.in/dWPM_cif

Capitalizing on market opportunitiesJettainer strengthening its sales team in North Asia

👉 Start Automotive Sales Check https://lnkd.in/d2Cpf8tG The Sales Check is free of charge, gives you valuable insights in a 9-page results report and takes less than 5 minutes. Find out the position of your sales in these 6 critical categories *Profit Performance 1:* Claim Management *Profit Performance 2:* Change Management *Growth Performance:* Strategy & Acquisition *Cash Focus:* One-Time-Payments *Risk Mitigation:* Price Management *Cost Efficiency:* Sales Operations "With our decades of experience in automotive supplier sales, we have developed criteria that show you where you stand in the highly competitive market and where your potential for profitable growth lies." Erik Reiter CEO Digital Automotive 👉 https://lnkd.in/d2Cpf8tG

▶️ To become a highly successful automotive sales professional, you must be able to effectively handle customer knee jerk reactions, while ➡️ keeping the sales process on track and moving forward. 😃 By allowing customers to gather information and to shop at their own pace, 👍 you will reduce their fear that you are going to try to force them into deciding to buy today. 🚘 The Digital Road To The Sale® https://bit.ly/3ESUGIn @carsales @dealerships @autosales @roadtothesale

🚀 How NRI Industrial Sales - Company From the USA Expanded Its European Footprint in the Automation Sector ❓ 🌍 NRI Industrial Sales, a leading U.S.-based distributor, recently made significant strides in expanding its European presence. With over 1 million industrial parts in stock, NRI aimed to overcome two major challenges: entering the European market and enhancing product visibility internationally 🌍 By partnering with Automa.Net - Industrial Automation Platform and participating in ANEXPO - Industrial Automation Meeting, NRI Industrial Sales successfully connected with European suppliers, streamlined supplier discovery, and increased their global reach 🌐 . ✅ Curious how NRI achieved this ❓ Dive into the full NRI Case Study to learn more about their strategic approach and the key role Automa.Net played in their success. 👉 Read the Case Study - link in the comment A big thanks to Ilan Levitin 🤝 and the NRI team for their trust 🤝 and collaboration in preparing this insightful business case.