Congratulations to CJ and LG for claiming the top spot in the category, ‘Together - We Solved That!’ at the USPAs last night! Together, the LG and CJ teams’ transformational content marketing efforts leveraged influential publishers to showcase products and give shoppers reasons to buy direct. Well done to all teams involved!
Partnership Awards’ Post
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Cost-Effective Content: As brands ramp up their advertising efforts in Q4, UGC offers a budget-friendly way to create diverse, high-quality content at scale. Leveraging content from users allows brands to showcase multiple perspectives and experiences with their products without the expense of large production teams. 2/3
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Cost-Effective Content: As brands ramp up their advertising efforts in Q4, UGC offers a budget-friendly way to create diverse, high-quality content at scale. Leveraging content from users allows brands to showcase multiple perspectives and experiences with their products without the expense of large production teams. 2/3
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TelevisaUnivision owns Hispanic creator marketing: Donna Speciale's prediction for TV trends in 2024? Creator-driven content and marketing will dominate in the year ahead. It's all in the numbers... our co-branded creator campaigns have increased 📈: - brand opinions by 89% - purchase consideration by 78% - recommendation by 119% Descubre más - ride the wave of creator-led content with TelevisaUnivision. https://lnkd.in/g-ezuZXe
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Blending Content with Commerce for Impactful Engagement Beet.TV #VideoContentMarketing #Marketing #OnlineMarketingStrategy [Video] MIAMI In a digital age where the lines between content and commerce continue to blur, Mastercard is seizing the opportunity to innovate for ...
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One of the questions we get the most from media companies looking to sell branded content is how do you package it? What do you think you should include, and also what do you not want to include? Luckily, our vast network of experts who participate in the The Meta Branded Content Project had some great advice to share. Here's my latest case study in the work I do for Julia Campbell and her team: https://lnkd.in/gE2v9NCw
Branded content leaders share best practices for developing a package
brandedcontentproject.com
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In the dynamic landscape of digital marketing, video content has emerged as a game-changer. But here's the secret sauce: It's not just about capturing attention; it's about creating lasting value for our audience. The magic happens when entertainment and education dance in harmony. Videos should be more than just eye-catching; they should be a source of knowledge and delight for our viewers. Think of it as infotainment! Here are 22 Video Marketing and Advertising Campaigns that were exactly that. https://lnkd.in/duFTpePF #VideoMarketing #ContentCreation #EngageEducateElevate
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This topic touches upon how small and large businesses keep their audiences engaged in the fast-paced changing industry of content marketing. "Brands leverage the trust, expertise, and reach of premium publishers, allowing them to connect with new, highly rated audiences." #contentmarketing #branding #storytellingforbusiness
Understanding the value of branded content
cnbc.com
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🏆Winners!! 🏆 If you want to chat about custom content for your business please reach out! Clearly we are quite good 😉😉 #lifesciencecontent #citeline #contentsyndication #leadgeneration #pharmaIgnite
Citeline's custom content team won the category for Sponsored/Advertising Content Campaign of the Year in collaboration with ICON plc at the 2024 Global Content Awards! https://ow.ly/YEA250TokIg. Proud that our team has been recognized on a global scale for our creativity and marketing tactics. Andrea Charles | Janelle Hart | Christopher Keeling | Natalia Kay
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🚀 Say goodbye to ad fatigue with NYX ImageCraft AIx! Discover how our AI-generated creatives dynamically engage diverse audiences, optimizing your content marketing strategy. Whether you're a seasoned marketer or new to the game, NYX ImageCraft AIx offers a suite of tools crafted to enhance your content branding and strategy. Read more about elevating your marketing game with NYX here: https://bit.ly/4a6rOtr #NYX#ImageCraftAIx #Advertisers
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Black belt in crafting compelling brand stories, distinct communications and effective marketing strategies.
In the dynamic landscape of digital marketing, video content has emerged as a game-changer. But here's the secret sauce: It's not just about capturing attention; it's about creating lasting value for our audience. The magic happens when entertainment and education dance in harmony. Videos should be more than just eye-catching; they should be a source of knowledge and delight for our viewers. Think of it as infotainment! Here are 22 Video Marketing and Advertising Campaigns that were exactly that. https://lnkd.in/grgtfgCY #VideoMarketing #ContentCreation #EngageEducateElevate
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