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One of the first lessons I learned in medical school was to "listen to your patient." It's easy to want to draw conclusions with incomplete information, and jump to action, but many times it is only by careful observation and listening that the true cause of the ailment is revealed. I recently spent a couple of days in Georgia visiting with optometrists and ophthalmologists, and like all of my field visits, I was rewarded with a myriad of rich insights about their practices and the needs of their patients. On my flight home, as I was reflecting on the critical elements needed to propel Tarsus Pharmaceuticals, Inc. into the next phase of growth, I realized one of the answers is, simply, active listening. It was key in getting us to where we are today and it’s what is going to help us continue to evolve. As a new biotech company, if we hadn't truly “heard” the perspectives of multiple stakeholders – by engaging in conversations, diving deep into the literature and tracking industry trends – we might have overlooked Demodex blepharitis as a significant area of unmet need. And in doing so, we would have missed the opportunity to create an entirely new category within eye care that has the potential to impact the lives of millions of people who previously had no approved treatment option. As we continue scaling and working to bring more category-creating medicines to patients, we must evolve “how” we listen, which means being diligent about not making premature assumptions and really “hearing” the feedback we earn from each new meeting. Only by active listening will we learn something new.  

Premium IOL patient education and selection process based on patient needs is crucial for patient satisfaction. It seems evident but is often missed. That is normal, as we tend to focus on our daily tasks and our core interests. it is human nature. The most successful practices are focused on patient satisfaction "by default," and this is what makes them so successful. Honestly, any practice may improve its performance in terms of patient conversion rate to premium by JTBD framework implementation in its communication throughout the whole communication process. It is not rocket science. It just has to be done if the goal is to improve your numbers :) We did it a number of times, and if practice key stakeholders are motivated to implement, it always works. I'll share some insights later on, so stay tuned :) #patienteducation #premiumiol #iol #cataractsurgery #avsologub

Learning to make time for reviewing research while you’re still preparing for medical school can help you build a habit that will pay off later in your professional life. Learn why! #premed #meded #medicalresearch

Jobs to Be Done (JTBD) strategy is a way of looking at product and service innovation based on understanding both the customer's specific goal, or "job," and the processes they go through to achieve that goal. Applying the JTBD framework in patient education, especially in fields like eye surgery and vision correction, can significantly enhance the effectiveness of the communication and education provided to patients. Why JTBD is crucial for patient education: - Identifies the real needs: JTBD helps to uncover the actual needs and goals of patients, which can go beyond just "fixing vision." It might include the desire to return to certain activities or improve the quality of life, which requires a deeper understanding and tailored communication. - Improves communication: By focusing on what patients aim to achieve, healthcare providers can tailor their communication more effectively, making complex information about eye surgery and IOLs simpler and more relevant to the patient's goals. - Enhances patient satisfaction: When education and solutions are directly aligned with the patient's "job" or goal, satisfaction increases because they feel understood and see a direct path to achieving their objectives. - Drives innovation for practices: Understanding the specific "jobs" that patients are trying to get done can inspire innovations in treatment approaches and patient education materials that are more closely aligned with patient needs. - Reduces misunderstandings and errors: Talking about premium IOL selection, clear, goal-oriented communication minimizes the risk of misunderstandings and mistakes in the IOL selection, leading to better outcomes for patients. In practice, incorporating the JTBD strategy into patient education means actively listening to patients, understanding their specific goals, and tailoring the information and solutions provided to meet those goals. This approach not only improves the patient experience but can also lead to innovations that make significant differences in the quality of care and outcomes. Remember, it's all about focusing on what the patient ultimately wants to achieve and ensuring every aspect of their care is aligned with helping them reach those goals. This strategy not only educates but empowers patients, making them active participants in their healthcare journey. We. at AVSologub consulting help you to implement the best practices of patient communication to be easily differentiated from the crowd. Book a free call to discover more :) #avsologub #patienteducation #jtbd

Great news often comes in bunches. I recently announced my new journey at California Northstate University, College of Medicine. My tenure there has started incredibly well! Today, I wanted to share the exciting news that I’ve started as Chief Medical Officer for Nabla, a leading healthcare ambient AI company. Why Nabla? Why now? For years, I eagerly anticipated a future where AI would alleviate the administrative burden weighing down clinicians. I made this “bold prediction” about ambient scribes, highlighted in a Becker's Healthcare article in 2020. https://lnkd.in/gntsUaSW The future has arrived. I’ve seen first-hand how Nabla’s innovations have help literally thousands of physicians in my medical group. For some, the benefits have been profound. It’s given them time to use in ways THEY feel is important; whether it’s spending a little extra time with a patient going through a rough patch or actually taking the evening off to catch up reading their favorite novel instead of catching up on charting. Having this invaluable technology in the hands of thousands isn’t enough. It needs to be available to the 1+ million physicians in the US. Imagine the impact it will have on combating burnout, promoting physician wellness, elevating patient experience, and improving quality of care. This is just the beginning. There’s an exciting road ahead and I’m thrilled to be part of building the future together with Nabla. Alexandre Lebrun, Laurent Landowski, Delphine Groll, Martin Raison, Chloé Simpson, Margaux Benoit #aiscribe #augmentedintelligence #joyinmedicine #physicianwellness #thefuturehasarrived https://lnkd.in/gkFXyrvb

Wondering how you can help advocate for the clinical lab during #LabWeek and beyond? Michelle Hoad, CAE, FIS, PTS recently shared some great advice and tips on advocating for the lab profession 👇✨ #Lab4Life #ASCPLabWeek #MedLab #Laboratory Medical Laboratory Professionals' Association of Ontario

🚀 Step into the Future of Medicine with RMTI! 🚀 Get ready for a cutting-edge experience at our October 19 course, where we'll dive deep into regenerative medicine's exciting world. 🌟 Regenerative medicine is now an option for patients for both surgical and nonsurgical treatments, and RMTI is at the forefront, leading the way so you can better asses providing your patients with innovative solutions that can transform their lives! This course isn't just about learning; it's about empowering you, your team, and your patients. By the end, you'll have the practical knowledge, skills, and confidence to bring these advanced treatments to your community and elevate your practice. 🎯 Why wait? Be the leader your patients need! Register today and be part of the future of medicine. Let's make a difference together! 🌱 #RegenerativeMedicine #MedicalInnovation #RMTILeads #RegisterNow Elevate your career to new heights with RMTI 🌟! Ready to experience the difference? Join our next course on Incorporating Orthobiologics, starting October 19, 2024, in sunny Tequesta, FL 🌴. Don’t just take our word for it - see why medical professionals globally choose RMTI. ➡️ Contact Sharon to learn more. 👉 Or, hit the LINK IN BIO to register! 𝐖𝐞'𝐫𝐞 𝐭𝐡𝐞 #𝟏 𝐓𝐫𝐚𝐢𝐧𝐢𝐧𝐠 𝐚𝐧𝐝 𝐄𝐝𝐮𝐜𝐚𝐭𝐢𝐨𝐧 𝐈𝐧𝐬𝐭𝐢𝐭𝐮𝐭𝐞 𝐟𝐨𝐫 𝐑𝐞𝐠𝐞𝐧𝐞𝐫𝐚𝐭𝐢𝐯𝐞 𝐌𝐞𝐝𝐢𝐜𝐢𝐧𝐞, 𝐛𝐨𝐚𝐬𝐭𝐢𝐧𝐠 𝐰𝐨𝐫𝐥𝐝-𝐜𝐥𝐚𝐬𝐬 𝐟𝐚𝐜𝐮𝐥𝐭𝐲 𝐚𝐧𝐝 𝐚𝐭𝐭𝐞𝐧𝐝𝐞𝐞𝐬 𝐟𝐫𝐨𝐦 𝐚𝐜𝐫𝐨𝐬𝐬 𝐭𝐡𝐞 𝐠𝐥𝐨𝐛𝐞. 🌍💉 So, mark your calendars, tag your colleagues, and join us on this journey of discovery and advancement! 📆✨ Let's shape the future of healthcare together. #RMTI #RegenerativeMedicine #HandsOnTraining #Biologics #GlobalFaculty #RMTIDifference #BiologicsEducation #EmpowermentThroughEducation #PRPTraining #Orthopedics #PainManagement #HealthcareInnovation #MedicalAdvancement #ContinuingEducation #TransformativeLearning #florida #medicaltraining #Orthobiologics #MedicalTraining #ProfessionalDevelopment #prp #Innovation

This new study is a great summary of the spread of the Ponseti Method globally. "Medical Literature in the Treatment of Clubfoot 1997–2021: The Emergence and Spread of the Ponseti Method Over 23 Years" - Dr Elizabeth de Alvarenga Borges da Fonsêca, Dr Monica Paschoal Nogueira. "There has been a steady increase in the number of articles published regarding the Ponseti Method since 2001, while the number of articles published regarding surgical treatment for clubfoot has diminished." "Another interesting finding is the growing base of literature indicating that extensive surgical treatment for clubfoot can have poor long term results." "Social pressure for change, especially in the case of clubfoot, can take place through the parents of children with the deformity who are seeking treatment. The internet can play an important role in the case of parents researching potential treatment options for their children, as it is a great disseminator of knowledge and available to entire communities. In clinical practice, it has become an important source of health information, and is frequently used by patients and parents. A clear involvement of the internet with relation to the adoption of the Ponseti method has been demonstrated."   https://lnkd.in/dtNrJPGp

https://lnkd.in/gEswmN4f Excerpts: The top 3 companies making payments are Johnson & Johnson Medical (over €184 million); Abbott Laboratories (over €44 million); and Boston Scientific (over €33 million). Joint replacements, pacemakers, surgical instruments, and sutures are some of the portfolio products cited. The report also highlights major transparency shortcomings. The recorded payments detailed in the report as €425 million are expected to be just the tip of the iceberg of cash flowing between health care providers and medical device companies. The Institute of Medicine report suggests conflicts of interest "threaten the integrity of scientific investigations, the objectivity of medical education, the quality of patient care," and may also "jeopardize public trust in medicine." POV : The Ex US markets including Asia have similar practices impacting objective patient treatment journey and affordability. Most codes of good marketing practices are voluntary and may now need urgent regulations to prevent such transactions. Link for more information by author is provided.

“When people enter a healthcare setting, they speak to the doctors and nurses. They never see the professionals who work in the lab,” says Michelle Hoad, CAE, FIS, PTS, CEO of Medical Laboratory Professionals' Association of Ontario. “Lab professionals are perceived as quiet and introverted, but many have a lot to say. I encourage every laboratory medicine professional to find ways to advocate for themselves.” In a recent Q&A, Hoad shares key strategies for promoting laboratory professions, tackling obstacles, and remaining resilient. 📣🥼🔬🧫🦠🧬 Click here to read the Q&A: https://lnkd.in/eYredTmT #Labvocate #Laboratory #MedLab #MLPAO