Ogilvy’s Post

CEO Matt Neale spoke to PRmoment following Golin and #client Specsavers’ historic Grand Prix win at Cannes. PR agencies used to show up at the festival because top clients were present, but now agencies are winning the top achievements. Is this awards season an indicator of a shift in the industry’s recognition of creative talent? Dive deeper into the conversation of the evolving landscape of PR with PRmoment:

A little sneak peek into how I am not driving French Essence, but French Essence is driving my personal growth! #brand #FrenchEssence #branding #marketing #perfumeindustry #perfume #media #CMO #business #businessgrowth #entrepreneruship #entrepreneur

This month in Promotion and PR... 🦩 Where is the digital PR industry heading in 2024? Our Promotion and PR Manager Amber Buonsenso has shared her thoughts on what brands can expect to see when it comes to pitching for 2024. Read more about: 👉 The rise of reactive pitching 👉 Leaning into expert comments 👉 The challenge for 2024 She also shared some of her personal favourite campaigns from this season which you won't want to miss! Click the link in the comments below to watch the full video and read her post. #digitalpr2024 #predictions #whattoexpect

Enjoyed getting to know more about Bluestripe Group with Andy Oakes Lydia Oakes. Without a doubt Cannes Lions International Festival of Creativity has been incredibly productive for Keynes Digital. While we love the effectiveness of communicating over Zoom, nothing replaces in-person meetings where we can be more intimate and personal in our time together. #PR #CTV #ConnectedTV #CTVadvertising #PerformanceTV #growthmarketing #brandresponse Fiona McKinnon Dan Larkman #canneslions #cannes2024 #canneslions2024

Harness the power of broadcast media tours to: ✅Boost brand awareness ✅Launch a product ✅Manage a crisis ✅Make an important announcement ✅And More! Read on to learn how to plan and execute a media tour for maximum impact. https://brnw.ch/21wLB5e #PR #broadcastmedia

Boost 🚀 Your Real Estate 🏙️Business with PR! Discover the power 💥 of PR for real estate: 1. Establish trust and credibility 🙌🏼 2. Drive sales to new heights 📈 3. Increase brand visibility🌟✨ Ready to take your real estate business to the next level? 🚀Comment below to get started with a personalized PR strategy. ♟️ #PRPro #PRtips #digitalPR #mediarelations #PRgal #publicrelations #PRforrealestate #realestatePR #realestatepros #MediaSavvy

Boost 🚀 Your Real Estate 🏙️Business with PR! Discover the power 💥 of PR for real estate: 1. Establish trust and credibility 🙌🏼 2. Drive sales to new heights 📈 3. Increase brand visibility🌟✨ Ready to take your real estate business to the next level? 🚀Comment below to get started with a personalized PR strategy. ♟️ #PRPro #PRtips #digitalPR #mediarelations #PRgal #publicrelations #PRforrealestate #realestatePR #realestatepros #MediaSavvy

Transparency Report on the immense views you have to get to have people attend live events. Recent virtual event: 2500 impressions digitally. 12 people registered. 5 actually showed. 3 poked their head in and left Conventions: 50k impressions of a panel promotions to get 20 people to actually show up. You aren't just competing with other events. You are competing with every other thing going on in your audience's life. Plan accordingly. #pr #accountablity #transparency #roi #eventpromotions #publicrelations

As I sat and thought about the ways in which PR could be utilised better, the world of post purchase engagement seemed to be an underserved arena worth exploring.So much of what public relations is asked to do is about grabbing attention and attracting customers, investors, or other audiences toward a product, service, brand, or company. This relentless pursuit of attracting the new and creating news is so all-consuming that we often forget it is just the beginning of the communication journey. What happens after the customer buys the product or the investment is made?Post-purchase experience plays a big role in creating a lasting reputational impact (good or bad) and this part of the PR puzzle tends to get far less focus than it should. #WPRD2024 World PR Day

Is your industry booming, but your business is not? Do you feel like your brand is invisible or, worse, getting too much negative attention? Maybe it’s time you invested in PR. One of the most interesting things about PR is the fact that it can be applied before introducing any products for a new market segment, increasing visibility among rivals, improving the image during periods of stable economic growth, launching other brands, as well as restoring lost reputation. Learn more about how PR can help your business thrive and the benefits of partnering with a PR agency: https://lnkd.in/gW3XA3Vf #PRAgency #SydneyPR #BrisbanePR #MelbournePR