Tickets for Kacey Musgraves' Deeper Well World Tour started pre-sales yesterday, with tickets officially being sold to the public this upcoming Friday. After details regarding ticket pricing for the tour were released, some fans online voiced disappointment that the tour uses dynamic pricing.
So, what is dynamic pricing?
When a tour or specific event chooses to use dynamic pricing, the prices of each ticket will fluctuate based on demand for each show. As a result, two people sitting in the same section at a venue might have paid drastically different prices to attend the event, depending on how in demand the show was deemed at the time of purchase.
Fans who have purchased tickets through the tour's pre-sale events have documented specific price points based on the location of each seat. The KFC Yum! Center in Louisville, Kentucky, where Kacey Musgraves will perform on November 12, created a seating graph showing how each seat is initially priced. However, the bottom of the image includes a disclaimer stating that the prices can change at any time.
What are your thoughts on tours using dynamic prices to sell tickets?
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Senior Vice President - Revenue and Growth for Stadiums,Arenas &Theatres
4moThis venue is jaw dropping. There is before Thunder Ridge than after Thunder Ridge it's that amazing. AMB