Nate Cusick’s Post

🎙️ Podcast Recommendation 🎧 Over the weekend, I listened to one of the best podcasts on storytelling -- The Storytelling Expert: The Architecture of Influence by Matthew Dicks. This episode offers one of the most practical storytelling frameworks I’ve come across—perfect for settings ranging from the boardroom to the campfire. 🏕️📊 Thanks Raj Daniels for recommending it 🙏 💡 If you’re looking to enhance your communication and leadership skills, I highly recommend giving it a listen. #Leadership #Storytelling #PodcastRecommendation #MatthewDicks #TheKnowledgeProject #ShaneParrish

🎙️ Brand Storytelling: Engage Your Audience with Podcasts Podcasts provide an intimate and immersive experience, perfect for brand storytelling. Discover how to create engaging content that aligns with your brand values and mission. Check out our guide featuring the success of "Nice Genes!" by Genome BC. What are some essential elements of great brand storytelling with a podcast? 📜 Relatable stories 💬 A compelling host 👂 Immersive sound design Dive into the details in our new blog post! https://lnkd.in/dVPTWpqf #BrandStorytelling #ContentMarketing #Podcasts

Throw back Thursday (I got the day right this time 😂) to my recording with Amanda Jensen, MFA on The UXR Minds Podcast! Do you want to improve your storytelling skills to achieve success in your UXR career? A few episode's back I discussed this intriguing topic with Amanda! If you haven't already listened or watched this episode, be sure to! https://lnkd.in/eqgrz6W7 #ux #uxrminds #uxpodcast #uxr #uxdesign #uxdesigner

🌟 What if creating high-quality content was as easy as having a conversation? I recently had the chance to chat with Peter Winick on the Thought Leadership Leverage podcast, where we explored this very idea. We discussed the journey behind Queue, an AI-powered platform designed to help experts transform everyday conversations into impactful thought leadership content. ✨ Key Insights from Our Conversation: 1. Unlocking Hidden Value: Every conversation is a goldmine of insights, but many experts struggle to turn those into consistent content. We talked about how Queue’s AI, “Jessica,” helps bridge that gap by turning brief chats into ready-to-use content. 2. Staying True to Your Voice: One of the biggest challenges in content creation is maintaining authenticity. We shared how Queue ensures that the content feels genuinely yours, reflecting your unique style and expertise. 3. Empowering Consultants Across Industries: Whether you’re in marketing, finance, or any other field, we discussed how consistent, authentic content can set you apart and keep your audience engaged. 🎧 It was a great conversation that dives into the real challenges and solutions for thought leaders today. If you’re interested in how AI can simplify your content creation process, check out the full episode >> #ThoughtLeadership #AI #ContentCreation #Podcast https://lnkd.in/eEx5VvG7

Great Podcast « 365 Driven» - by Tony Whately on Mastering Storytelling in Marketing!! Loved the ideas and concepts shared. “Can you imagine turning your business around by simply telling a better story? That’s the transformative power of storytelling Tony is exploring in this episode. He explains how a compelling narrative can revolutionize personal branding, content creation, and overall business success. By focusing on present achievements and future goals, your story can directly align with your desired outcomes—whether it’s increasing sales, attracting more clients, or building influence. You will also get practical tips on mastering soundbites for media and public speaking. Learn how to deliver impactful, concise statements that resonate across various platforms. Tony also stresses the importance of extending your comfort zone for success, illustrating this with personal stories of overcoming public-speaking fears and treating content creation as a serious endeavor. By consistently improving and stepping out of your comfort zone, you can make a lasting impact and ensure your message is memorable. Tune in to discover the full spectrum of storytelling techniques that can propel your business to new heights.”

It's incredible how incorporating specific places and people in your content can make your business stand out in local searches. It makes sense, but sometimes, the simple gets overlooked. Uncle Ron Wadley looks for you in his latest podcast episode of "The Porch". Here are 3 key takeaways: 1️⃣ Incorporate specific locations and language into your content to improve local search ranking. 2️⃣ Use real, relatable stories about people and places to create an emotional connection with your audience. 3️⃣ Provide resolution in your stories to guide your audience towards your solution or offering. The podcast episode offers some invaluable insights on how to make your content more authentic and engaging. Check it out below! #DigitalMarketing #Storytelling #LocalSearch #ContentMarketing https://lnkd.in/gjHzdmic

Podcasting is a game-changer for brand storytelling. Learn this from the "Yukon, North of Ordinary" podcast which which amplifies its brand with unique stories of Canada’s rugged northern territory. This complements the magazine of the same name and reaches brand new untapped audiences. In this episode of our Award Winners podcast, marketer Karen McColl, a seasoned media pro with expertise in both print and broadcast, shares how the podcast has driven brand awareness, connected with unexpected listeners, and leveraged existing resources. If you’re a marketer looking to expand your brand’s reach and tell compelling stories, this is a must-listen. Key Takeaways: Combining print and podcasting for maximum impact Using existing topics and guests to create compelling content How podcasting can expand your audience Streamlining production with a helping hand Knowing your podcast’s purpose to drive engagement Find it now by searching DustPod Award Winners on Apple, Spotify or Youtube. Link also in the comments!

Did you catch last weeks episode of the Strategic Storytelling podcast?! Tune in as Jesse and Brian dive deep into the essence of true connection through your marketing - the first step that resonates, builds trust, and converts... YOUR STORY! And trust us, you DO have a story to tell; a story your customers and followers want to hear!  Tune in for more 👉

I have been thinking a lot about how we tell stories. Whether you pitch a new piece of business or deliver annual results, it’s essential to understand the craft of storytelling. How do you present your ideas, your argument, or your “ask” in a compelling and convincing way? Each good story generally has three elements. 1. A setup, the situation which draws people in "We were in the forest, surrounded by bugs and trees" or "We were facing a potential downturn in the market. Demand was low." 2. The problem or the challenge "We heard the sounds of a group of bears 🐻🐻🐻 in the forest" or "We needed to come up with a creative idea to reinvigorate our sales." 3. A resolution "We learned that the bears were just our friends 👯 playing a trick on us" or "We developed a new product, something we knew the market would be interested in buying." On a recent episode of one of my favorite podcasts "Pivot," Professor of Marketing at NYU Stern Scott Galloway said, “You have to be an outstanding storyteller so that you can take your thoughtful ideas and bring scale and leverage to them.” I recently spoke at a program about how to use the art of storytelling in our daily work. As marketers, storytelling impacts everything from our pitch material and awards submissions to discussions surrounding budget. For other professionals, it comes into play as to how you ask for business, how you build business relationships, and how you show up on social media. 📚 Today, we are bombarded by messaging, data and new technology. Mastering the art of storytelling is the only way to break through the clutter. 📚 Stories have a feel-good biological impact. A good story can release cortisol, dopamine, oxytocin, and endorphins. 📚 Collecting data, particularly on KPIs or sales, is a great part of what marketers do today, but we need to remember to ask about and tell the story behind the numbers. 📚 In times of crisis, the best leaders are those who can explain things in human terms, set the stage, and tell the story. #storytelling #marketing #strategy

𝟱 𝗟𝗲𝘀𝘀𝗼𝗻𝘀 𝗳𝗿𝗼𝗺 𝗴𝘂𝗲𝘀𝘁𝗶𝗻𝗴 𝗼𝗻 𝗔𝗸𝗮𝘀𝗵 𝗚𝘂𝗽𝘁𝗮'𝘀 𝗽𝗼𝗱𝗰𝗮𝘀𝘁... 𝟭. When going on your first podcast, make sure your camera and mic are not only high quality, but your setup is compatible with the podcast platform being used. I had to change my setup at the last minute, due to tech issues. 𝟮. Be aware of background noise in your location. My PC fan was periodically loud - had to switch to iPhone and a wireless mic. 𝟯. Have A LOT of lighting (direct on your face and ambient background lights.) And check the temperature/color of the light on your face. I would have looked better with a little bit warmer colored light. 𝟰. And when using a phone as camera, Know Where to Look.  I tended to look at Aakash on my phone screen, rather than directly at the camera at the other end of the phone. So, for much of the conversation, I'm looking a little to the left. this isn't as effective as looking directly into the camera. 𝟱. Smile a little, even when you're not talking. The expression on my face at some points while I was listening, was downright grim. 𝗕𝗼𝗻𝘂𝘀 𝗹𝗲𝘀𝘀𝗼𝗻: Have Fun! I love talking Product Mgt, and this was a great opportunity to chat with another expert. For details on how to better, interview and survey users, get my book Build a Better Product Manager using the link below. https://lnkd.in/eC54GH2d Hear the interview at: Apple: https://lnkd.in/eAEVwr3u Spotify: https://lnkd.in/eyt7agKj YouTube: https://lnkd.in/ehi7Sn5D Message me on Linkedin for consulting or training. #ProductManagement #Podcasting