Mortgage Marketing Expert’s Post

If you’re thinking of skipping your next open house, you might want tot reconsider! 🤔 Mortgage broker, Sara Getchell, recently joined us on The Inside Real Estate podcast and shares why these events are an absolute MUST! For agents AND lenders, these events are a unique opportunity to connect with potential clients, build relationships, and boost your business! Let's talk about it! 💬 How are you leveraging open houses in today’s market? ➡️Watch the full episode with Sara on The Inside Real Estate Podcast YouTube channel! . . . #realestate #realtor #openhouse #referrals #networking #openhousetips #realestatemarketing #collaboration #mortgage #mortgagebroker #realtorlife #openhousestrategy

Many of you know industry legend Philip Robison, an expert at finding property gems in regional hotspots & growth areas. We had a chinwag recently on: ➡️ The importance of maintaining customer relationships ➡️ Why we've reinvented how lead gen is done for mortgage brokers and, ➡️ Strategies for overcoming #brokerlyfchallenges Listen to the full podcast here: https://lnkd.in/eQj53Ugv

Are you Pushed to start a business or Pulled?? A question I asked myself after my conversation with Hitesh Parekh of Twin Pine Mortgages who started his business to open up more opportunities as a mortgage advisor while knowing it was a huge step which meant leaving the security of a paid job. A big decision for anyone. The goal of Twin Pine Mortgages is to make your mortgage life as easy and straightforward as possible. With over 10 years of experience working with mortgages, protection and lenders they’ve learned a lot about the industry and how to support their customers, building a reputation for providing excellent mortgage advice, protection advice and securing long-term value. The customer journey and house buying experience is the MOST important thing for Hitesh. Its what makes his business unique. Full video link in the comments #businessspotlight #insight #conversationsthatmatter #podcast #businessowner #linkincomments

Watch our digest with practical tips to make an impact on social media that you can start implementing today: https://lnkd.in/ergBqSVY

Watch our digest with practical tips to make an impact on social media that you can start implementing today: https://lnkd.in/drRmgK3y

💯 Podcasts in 💯 Days, Day 59 Loan Officer Leadership Podcast - 316 - The Unexpected Benefits of the Annual Mortgage Review In this episode, hosts Steve Kyles and Sarah Hernandez Cox discuss the many benefits a Loan Officer can gain by conducting Annual Mortgage Reviews with their past borrowers. Here are a few of my takeaways: 1. First, they start off with a few stats from Sarah's AMRs. 18% of those that she has talked to have moved into the "Refinance Ready" pipeline. In one week, she scheduled 23 AMRs and 18 showed. 2. They took a good idea, and have started the process of building out a scalable process. 3. Discovering unexpected benefits of the AMR conversation. They are forcing accountability on themselves by telling the client that they are going to call them every year to go through these. 4. First person they call to is a past client, and, after their review, they tell them that they can not only perform a review for them, but for anyone they know that has a mortgage. In fact, 25% of the people Sarah has met with gave a referral. 5. Do you want to buy leads or do you want a warm leads that closes on a 1 to 4 ratio? 6. Second person to contact is the agent that helped the client into the home. It shows partnership with the agent, it shows a dedication to their business, and it presents a great opportunity to ask for more business from the agent. 7. Steve shares that these have been the highest converting calls he has made in his career. 8. Want to be an authority in the mortgage business? Don't ask for business, instead, show someone what you did to get the business you got and how that helps them achieve their goal. 9. "You're not better, you're different." That is what really sets you apart. Have the numbers that show results when you are speaking with an agent. 10. Confidence comes in reps. Take action. 11. Call the Listing Agent to let them know that you have done a AMR for a previous buyer. 12. "Have you heard about what we have been doing with AMRs?" Great opening line to an agent to start a conversation. 13. Last benefit is that you can start teaching your business partners how to do this too which gives you authority in the industry. #100Podcastsin100Days #mortgage #loanofficers #fillyourcup #SOLOnotPOLO

Why is it important for salespeople to avoid giving out critical information, such as rates or fees, before understanding the client's specific needs and situation? Avoid the urge to instantly prescribe a solution to every prospect before understanding their unique needs and circumstances. Doing so can lead to a lack of trust and a bait-and-switch perception. In this episode, I analyze how early solution pushing can backfire, using the mortgage industry as a prime example. Learn why it's crucial to resist the urge to give a quick fix and instead focus on diagnosing the actual needs of your clients. Don't miss out on the valuable insight on avoiding unintentional bait-and-switch tactics and building trust with your prospective clients. Link in the comment section! #authenticpersuasion #salespodcast #sales #salesprofessionals

Watch our digest with practical tips to make an impact on social media that you can start implementing today: https://lnkd.in/eqT_ZCXa

New Book Release! Our CEO, Andrew Pawlak, contributed to this comprehensive guide for loan officers aiming to elevate their approach and evolve into mortgage advisors for the next generation of homebuyers and homeowners. In his chapter, he shares an entirely different, more strategic way to generate referrals from local business professionals. Learn from the best in the business, gain invaluable insights, and apply practical strategies to transform your business. Available now on Amazon. #rebeliq #mortgage #loanofficers #marketing #leadgeneration #rethinkeverything

Watch our digest with actionable insights and practical tips to make an impact on social media that you can start implementing today: https://lnkd.in/ecWCMvrn