MILAN PATEL’s Post

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Director at Arochem Ratlam Pvt. Ltd

Do you know that the world’s rarest perfume ingredient costs more than gold? Orris has a rich history and an even richer aroma, and despite its high cost appeals to the consumer. Used from the time of ancient Greeks and Romans, today, it is found in medicinal syrups and spice mixes, as a base note in cosmetics and as an iconic fragrance in perfumes. Orris stands out because it is: → hand-harvested → detail oriented → nearly impossible to duplicate → allows a wide range of application The process of its extraction is costly and labor-intensive as it is precious. It is a symbol of artistry and tradition and just a few drops can enhance the perfume. It is a connection to nobility, ancient traditions and the history of an entire region. Have you ever used a perfume that has orris as an ingredient? #fragrance #perfumery

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MILAN PATEL

Director at Arochem Ratlam Pvt. Ltd

2mo

Do you know which is the rarest ingrediant?

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