Maruf Billah 🔥’s Post

Best A/B Testing Tools in 2024 A/B testing, or split testing, is a crucial strategy that allows marketers to compare two versions of a webpage or app to determine which one performs better. Read More: https://bit.ly/4avD6cu #abtesting #tools ##marketers #marketing #performance

In the hyper-competitive app landscape, success hinges on a laser focus on the KPI's that truly drive user acquisition and fuel sustainable growth.🚀 🚀 Acquisition Powerhouse KPIs: Cost-per-Install (CPI): Channel-level analysis is crucial. Identify the most cost-effective pathways to high-value users. Analyze the CPI on campaign level or ad-group level to optimize budget allocation. Retention Rate: A high CPI acquisition with low retention rate is a recipe for disaster. Analyze user cohorts by acquisition source to pinpoint channels delivering users most likely to stick around. This informs A/B testing of onboarding flows and in-app engagement strategies. Return on Ad Spend (ROAS): Move beyond downloads. Measure the actual revenue generated from each acquisition channel. Prioritize campaigns with the highest ROAS and refine those with lower returns. Consider implementing user-level ROAS measurement for a deeper understanding of user lifetime value (LTV). Scaling with Precision: As you scale, leverage these KPIs to make data-driven decisions: Granular Targeting: Analyze user acquisition data by demographics, in-app behavior, and device type. Refine targeting on ad platforms and optimize ASO for relevant keywords to reach the most valuable user segments. Prioritization & Resource Allocation: Double down on what works. Allocate more resources to channels and creatives that consistently deliver low CPI and high retention, and ROAS. This ensures continuous improvement in user acquisition efficiency. Continuous A/B Testing: Never settle. A/B test ad copy, app features, onboarding flows, and in-app experiences to identify what resonates best with your audience. This iterative approach maximizes user acquisition and engagement across the entire user lifecycle. By mastering these KPIs and adopting a data-driven approach, you can transform your marketing efforts into a well-functioning acquisition machine, drive your app towards explosive and sustainable growth. #mobilemarketing #appgrowthhacking #useracquisition #marketingstrategy #growthhacking #appstoreoptimization #marketingmetrics #startupmarketing #appdevelopment #marketingautomation #perfomancemarketing #growthmarketing

🚀 Want to boost conversions on your website or app? Guessing what users want shouldn't be your strategy. To help you out, we've rounded up the best CRO tools and their unique features that will help you increase conversions. 👇 1. Lyssna 2. Hotjar 3. Mouseflow 4. Heap 5. Mixpanel 6. Mutiny 7. Amplitude 8. Optimizely 9. Glassbox When selecting CRO tools to add to your workflow, look for these important features: 🧐 User testing: A/B testing, first click testing, and preference testing offer valuable insights. 📊 Analytics: Interpret data to improve user interaction. 🎯Targeting & segmentation: Reach specific user groups to boost conversions. Read the full article here - https://loom.ly/dE0_N8s #usabilitytesting #userexperience #usertesting #userresearch #CRO #uxdesign #lyssna #increaseconversions #conversion #strategy

🌟 The Ultimate Performance Marketing KPI Cheat Sheet for 2024! 📊 Elevate your marketing game with the most essential KPIs across different categories: Engagement Metrics: Understand user interaction with metrics like Impressions, Clicks, and Click-Through Rate (CTR). These indicators help assess how often ads are viewed and interacted with, guiding content and ad placement strategies. Conversion Metrics: Track effectiveness from Conversion Rate to Sales Conversion Rate. These KPIs reveal how well your campaigns convert interest into actions, essential for optimizing conversion funnels. Cost Metrics: Manage your budget wisely with Cost per Click (CPC), Cost per Acquisition (CPA), and more. Monitoring these helps ensure you're getting the most out of every dollar spent. Revenue Metrics: From Customer Lifetime Value (CLV) to Revenue per Click (RPC), measure the direct financial impact of your marketing efforts to ensure profitable growth. App Specific Metrics: For app developers, metrics like App Installs, User Retention Rate, and Daily Active Users provide insights into app performance and user engagement. 🔥 Whether you're looking to optimize an ad campaign, increase user engagement, or maximize ROI, these KPIs are your roadmap to success! 👉 Want to know how to apply these KPIs to turbocharge your marketing strategies? Connect with ReBid Advertisers CDP! 🚀 #MarketingMetrics #DigitalMarketing #DataDrivenDecisions #martech #adtech

A/B testing offers businesses the power of data-driven decision-making. By systematically testing different variations of digital elements, such as website layouts or ad creatives, brands can gather invaluable insights into what resonates most with their audience. Armed with this knowledge, they can fine-tune their strategies to align perfectly with customer preferences and behaviour, ensuring every marketing effort is backed by real evidence. Want to conduct A/B tests without relying on your technical team? Check out: https://vwo.com/ Let's connect and explore how VWO could help you optimize your website or app without any IT support. #abtesting #digitalstrategy #optimization #experimentation

Conversion Tracking: Dive deep into tracking your customer's every action that they take on your website like website visits, purchases, signups, app downloads, and more. Analyze which variation of your ad is driving the most conversion, which landing page is yielding the best conversion, and understand the journey of the user from click to desired action. Use all this information in optimizing your campaigns for the best conversion results. 📊🔍 Advanced Attribution Modeling: Advanced attribution not only tracks the customer journey but also understands the next steps of the customers. Learn how ad impressions, website visits, and social media interactions impact customer's decisions. Optimize your campaigns according to these insights. 🕵♂💡 Click the Link in the comment section to book a 30 mins free consultation.  . . . . . #digital43 #facebookads #socialmediaagency #meta

Conversion Rate Optimization (CRO) is an important topic in digital marketing in 2024. Because, it is not enough to just increase traffic, the main challenge is to convert that traffic into profitable customers. In this post, we will discuss how to optimize your conversion funnel in this journey from click to customer. 1. A/B testing: A/B testing is a method of comparing two different versions of your website or app against each other. This helps you understand which design, content, or call to action (CTA) increases your conversion rate. 2. Heatmaps: Heatmaps show you which areas of your website users click on the most. This helps you understand which areas to place CTAs or important information to increase conversions. 3. User flow analysis: User flow analysis shows you how users move through your website or app. This helps you understand at which points users get stuck or drop off. 4. Mobile optimization: Nowadays, most people use the internet through their mobile phones. Therefore, your website and app must be mobile-friendly. 5. Speed optimization: If the speed of your website or app is slow, users will not want to wait and will drop off. Therefore, it is important to optimize your site's loading speed. 6. Conversational marketing: Talk to users directly through chatbots or live chat. This will help you answer their questions and help them move through your conversion funnel. 7. Personalization: Personalize the content and offers on your website or app according to users' preferences. This will help you build a better relationship with them and increase conversions. CRO is an ongoing process. You can never sit back! But by following these top CRO practices, you can increase your conversion rate in 2024 and boost your business success. #digitalamarketing #digitaladvertising #advertising #advertisingandmarketing #advertisement #abtesting #mobileoptimization #speedoptimization #conversationalmarketing #personalization #conversionrateoptimization #digitalmarketing2024 #websiteoptimization #appoptimization #customerconversion #businesssuccess #customerengagement #salesfunnel #salesfunneloptimization #onlinegrowth

🖐Don't just hope for the best. Test for the best! 📈 A/B testing is the answer. 🖐 ⛳What if you could easily increase your conversion rate by 20% just with some tweaks on a headline? By 30% through different than the old call-to-action? This is the magic of A/B testing. 🛑What is A/B Testing?🛑 A/B testing or split testing is a process of comparing two versions to see which one performs better Data-Driven Decisions to Enhance User Experience and Boost ROI. 👉Here's a quick example: A popular fitness app wanted to increase its daily active users. They tested two ad creatives: 🔰Ad A: Showcased professional athletes using the app. 🔰Ad B: Featured everyday people achieving fitness goals. By splitting their ad budget evenly, they discovered that Ad B, featuring relatable users, led to a 25% increase in app downloads and a higher retention rate. 🤯 ✅When to Use A/B Testing✅: Think you have a good idea, but not sure if it's the best. A/B testing is like a science experiment for your marketing. It helps you figure out which option works better by showing it to different people and seeing who likes it more. You can test anything from website looks to email messages. It's like having a magic tool to make your marketing super effective! 📢Have you tried A/B testing? Share your experiences and insights in the comments below!👇. 💬 #Marketing #ABTesting #DigitalMarketing #GrowthHacking #DataDriven

How Conversions API works The Conversions API is designed to create a direct and more reliable connection between marketing data (from your server, website platform, app or CRM) and Meta. Examples of marketing data include website events, app events, offline conversions and messaging events. This marketing data helps enable ad personalization, optimization and measurement across Meta technologies so that your ads are shown to people who are more likely to find them relevant. #conversiontracking #facebookmarketing #facebookadscampaign #socialmediamarketing #serversidetracking #marketingagency #marketingexpert Fiverr Gig Promotion USA BUY and SELL USA

📲✅💰 Mobile conversion is the key to success in today’s digital world. Learn how to build an effective mobile conversion marketing strategy to optimize your conversion rate and boost your online business. 💪💡💻 🔹 Mobile conversion marketing strategy aims to maximize conversions and sales from mobile traffic on your website or app. By understanding mobile user behaviors and preferences, you can create a seamless and compelling user experience that encourages conversions. 📱🚀🌍 🔹 Start by optimizing your website or app for mobile devices by using a responsive design and making sure your content is easy to read and navigate small screens. Use clear and visible call-to-action to guide visitors to the conversion goal, and simplify the checkout process to reduce friction and cart abandonment. 💻💳👍 🔹 Use personalization techniques to provide an individualized mobile user experience. Segment your audience based on their behaviors and preferences, and tailor your content and offerings accordingly. Also use remarketing campaigns to target mobile visitors who have shown interest but haven’t converted yet. 🎯✨📈 💡 A well-executed mobile conversion marketing strategy can significantly increase your revenue and profitability. Monitor analytics, test and iterate your efforts, and keep tailoring your strategy to the trends and behavior of your mobile users. 📊📈🌟 #XFANTOME #ConversionMobile #ExperienceUser #OptimisationMobile #Personalization #Remarketing #Profitability #DataAnalysis #StrategyAdaptation