Who are your bets on to win AFCON 2023? ⚽🏆
With AFCON being at the top of sports conversations in recent weeks in Africa, there has been a noticeable shift in how betting brands are perceived by our Mdundo users in Kenya.
Betika and SportPesa have seen a significant increase in awareness within the financial services category and betting vertical. At the same time, brands like BetLion and Sporty Group have experienced a decline in their standings in the same category. 📈KE
Any guesses on other factors you think are contributing to this interesting trend? 😇
Explore how Mdundo can serve as a valuable tool for you to connect with a broad mass market audience, establishing crucial top-of-mind awareness that sparks interest and enhances purchase intent.
Delve deeper into the insight by clicking here: https://lnkd.in/d7F4P-W8#Advertising#Mdundo#MusicAdvertising#BrandAwareness#Collaboration#Brand#Data#Africa Kenya #betika#sportpesa#betlion#sportybet#betting#afcon
Meet the Managing Directors’ behind this booming sector, Nigeria’s $2 billion sports betting industry!
What do you think is the biggest factor contributing to the rapid growth of the sports betting industry in Nigeria?
Follow @Nairametrics for more infographics
#SportsBetting#IndustryLeaders#NigeriaBusiness#BettingSuccess#MeetTheMDs#Nairametricsji
• Life skills coach for self-development. • Facilitator at Ambassadors For Dialogue. • lecturer SDGs at Watan project affiliated to the Ministry of Youth and Sports.
Tunisia vs Namibia Prediction and Betting Tips | January 16th 2024 - Sportskeeda: Tunisia vs Namibia Prediction and Betting Tips | January 16th 2024 Sportskeeda
I'm pleased to share an insightful blog post discussing the re-entry of Awami League candidate Shamim Ahmed into the Barishal-4 (Mehendiganj-Hizla) constituency after the cancellation of his citizenship related to dual citizenship complexities. The post provides a detailed analysis of the implications and significance of this move. Read the full article here: [Barishal-4 Re-entry of Awami League candidate Shamim Ahmed](https://ift.tt/M7R9zHL).
Had a great session on one of the Marketing Cases by Dr Moeen Naseer Butt, PhD and Co.
The case was an indepth analysis of HBL Sponsoring PSL for the consecutive 9th year by the coming PSL.
As per the words from CMO HBL @Ali Habib, today at the PSL drafts for the coming season,
"Jahan Khawab wahan HBL" to "Jahan PSL wahan HBL", the sponshorship has reap super results for the HBL.
Even the facts provided by the case writers ( case is on the first contract of HBL, which was for 3 seasons of PSL), supports in an incremental aspects of PSL on HBL.
#sponsorship#cobranding#sports#psl#hbl
Exciting insights from Ms. Nkechi Obi, CEO of Sports Nigeria Ltd, as she breaks down the complexities of the sports business in Africa on ARISE News Global Sports Report. With the upcoming Sports Africa Investment Summit in Lagos this November, she highlights the potential impact on the African sports landscape. This is a must-watch for anyone passionate about sports development in Africa!
#SportsBusiness#AfricaSports#SAIS2024#SportsInvestment#LagosSummit
CEO @ Africa Sports Ventures Group | Sports Media Expert
CEO of Sports Nigeria Ltd Organizers of the Upcoming Sports Africa Investment Summit slated for Lagos, Nigeria on November 19th & 20th 2024 Ms. Nkechi Obi breaks down the conundrum of the Business of Sports in Africa on ARISE News Global Sports Report and looks ahead to the SAIS Summit in Lagos and what it means for the rest of the African Continent - Warning ⛔️ This is very rich Content - Listen well and Digest - You will definitely learn a thing or two
https://lnkd.in/gXHSBzRb
ISSA GOAL 🇳🇬
My home country, Nigeria, made it to the semi finals of the world's largest African football ⚽ tournament, AfCon! Proud is an understatement. The tournament, formed in 1957, is one of the continent's most notable entertainment events.
Its fascinating the role of social media is playing in the tournament. Viewer participation is at an all time high.
The tournament is broadcasting to 180 countries and with the rise of TikTok, users are more engaged than ever. The tournament is extremely unpredictable and as a result, the memes, celebrations, and trash talk are over the top! It’s an exciting time to be a fan!
I’m curious to see how the tournament will embrace the exposure gained on these various platforms to expand there brand.
If I were running AfCon’s social media, my next move would be…
📌Create player profiles so that viewers can get engaged with their background stories
📌 Highlight brotherhood/the underdogs, this will create investment from the fans who are undecided on a team
📌 Engage with the fans via stories and comments because the humor is unmatched and it serves as free marketing
For those of you watching the tournament, will Nigeria 🇳🇬 take it all?
#afcon#football#soccer#africa#nigeria#pr#publicrelations#communications
Dive into West Africa's betting boom at the 9th Annual Sports Betting West Africa+ Summit 2024.
Learn from industry leaders about the latest trends and strategies driving this dynamic market. Don’t miss this opportunity to stay ahead.
Register now: https://lnkd.in/eSGUZpZj
Eventus International Yudi Soetjiptadi Lou-Mari Burnett Josh Blom Martin Ellis Klara Schoonraad Ashleigh Strauss Caylin Keuler Johane Vermeulen Melissa Knoetze
#SBWA2024#SportsBetting#EventusInternational#MarketTrends#WestAfrica
