Carhartt is setting sustainability goals with product labels that make you think: if you’re not encouraging third-hand ownership, then what are you doing? #madovermarketing #advertisingandmarketing #sustainability #fashion #reuse #advertising #marketing #socialmedia #environment #awareness
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Ever thought about the power of personalization in marketing? Imagine your name on these Carhartt jeans, a nod to sustainability and individuality. Let's discuss the innovative ways brands are connecting with consumers today! #marketingmagic #Personalization #Sustainability #fashion Carhartt
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Navigating the Fashion Jungle 🐆 The clothing industry is no walk in the park. From rapid trends to fierce competition, it's tough to stay ahead. Want to thrive? Focus on: Knowing your customer inside out Building a strong, unique brand Prioritizing sustainability Leveraging tech for a competitive edge Adapting faster than the next trend What challenges are keeping you up at night? #fashionindustry #businesschallenge #fashionbusiness #altattire #corporate
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🏳️🌈Solutions Consultant | Technology | Science | Life | LinkedIn Influencer | Author, Tech Topics | My goal is to give, teach & share what I can. Featured on Kunato.Ai | Upwork | Salarship.com
The demand for #sustainability in #fashion is driving innovation in materials and #marketing strategies. #Creativity in #fashion design is powered by #technology, reshaping how we think about style and functionality. The #fashion industry's shift towards #sustainability is reshaping consumer expectations and brand strategies. Effective #management of #socialmedia platforms can catapult a #marketing campaign to success. Exploring new #technology is vital for staying ahead in the competitive field of #law. Astounding 😊 Enthusiasm ✨ Contentment ❤️
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Very interesting overview on the State of Fashion 2024. Surely, #sustainability has to rise to the top of the agenda, heading into the new year. #Technology is also going to play a big role across design, manufacturing, sales and distribution. the #generational shift will drive new, differentiated opportunities. For the #eCommerce players there needs to be a deep look at #returns and how to approach this from a #sustainability perspective - #fashion #McKinsey #futurefit #ESG
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*Forget resolutions, let's set trends!* NEMS E-marketing Solutions raises a toast to an audacious new year, where fashion meets innovation and ambition knows no bounds. Let's rewrite the digital rulebook together. #DigitalMarketingGoals #DareToDisrupt #FashionRevolution #NEMSolutions #HappyNewYear #FashionTech
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Time for a break? Time for #coffeeandtech with Stefan! Stefan's insights: 💡 What are the challenges in the fashion industry? 💡 Can everything be automated? 💡 Where do we have an influence in terms of sustainability? 💡 And more. What are your thoughts on the topic? 💭 #weareknapp #valuechaintechpartner #coffee #technology #intralogistic #fashionlogistics
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Scaling next-generation materials in the fashion industry isn't easy, but it's a challenge worth taking on. With better investor education, competitive pricing and flexible manufacturing partners etc. Brands can pave a way out and pushing boundaries to create a more eco-friendly and innovative fashion landscape. 👗 #sustainablefashion #innovation #materialscience #fashiontech #greentech #ecofriendly #startupchallenges #sustainability #fashionindustry #nextgenmaterials
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🏳️🌈Solutions Consultant | Technology | Science | Life | LinkedIn Influencer | Author, Tech Topics | My goal is to give, teach & share what I can. Featured on Kunato.Ai | Upwork | Salarship.com
The demand for #sustainability in #fashion is driving innovation in materials and #marketing strategies. Strategic #digitalmarketing enhances #fundraising efforts by connecting with more potential donors. The #fashion industry's shift towards #sustainability is reshaping consumer expectations and brand strategies. Emphasizing #sustainability in #productivity strategies can lead to more environmentally friendly and efficient operations. The impact of #digitalmarketing on #fashion brands has redefined industry standards. Amazing 😊 Passion ✨ Happiness ❤️
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Paid Ads Expert (FB/IG & Google Ads) | Marketing Consultant | Helping businesses increase Revenue by 20% in 90 days with Targeted Marketing |
What do your customers believe? This is a very important question every business should know as it shapes their reality. Understanding this perception is not just a strategy, it’s survival. Consider a fashion brand that champions eco-friendly practices. Customers who believe in sustainability will perceive this brand as not just a clothing option but a partner in their environmental journey. Their reality becomes one where every purchase is a step towards a healthier planet. This post dives into the power of perception and the importance of seeing the world through your customer's eyes. #customerexperience #marketing101 #business #socialemediamarketing #marketingstrategy #contentmarketing #emotionalmarketing
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This article brings to mind 'Don't Buy This Jacket' campaign from Patagonia, which underscored the significance of mindful consumption and sustainability. This campaign showcased the connection between our purchasing choices and their broader environmental implications. It aimed to drive meaningful change by encouraging consumers to buy less and choose better, thereby making a positive social impact. Services emerge as a potential solution to balance 'green growth' and degrowth, emphasizing the need for fashion brands to adapt their strategies to strike environmental concerns. Thanks for the insightful perspective!
Check out my latest article for The Interline, where I explore how transitioning from a predominantly product-based business model to one that integrates products and services has the potential to help the fashion industry strike a balance between profitability and sustainability. Thank you to the teams at LK Bennett and Fanfare Label for chatting with me and providing their insights on this topic.
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6moI really like this initiative - very creative and great for the planet too! Nice work @carrhart