Lorna Evans’ Post

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Award Winning Brand Strategist

Every now and then, you meet individuals who are pure magic in human form—people who dedicate themselves to making a genuine difference, driving for a more accepting, positive, and just world for everyone. These encounters might seem random, but I’ve learned that when you build a brand with a POWERFUL purpose, like TIB and This is Beauty, your brand acts as a magnet for extraordinary individuals. When you align with people's deepest aspirations for a better world, you attract those who are equally passionate about creating positive change. This is how I connected with Zelda Elisco. I absolutely loved our electrifying conversations about redefining beauty standards. Because we can. The greatest realisation from connecting with these change-makers is this: Behind every impactful brand and movement is a REAL person driving it forward. Passionate people are powerful people. And each of us has the power to change the world. Actually. Read the full interview below.

Zelda Elisco

Founder, Strength Marks | Creative Director | Designer | Digital-Storyteller |

2mo

Thank you for your beautiful words 🫶🏽

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