Long John Silver's Thailand’s Post

When I first had a feeling that Long John Silver's would do well in Thailand, people would often ask me, "Why Long John Silver's, why Thailand?" My answer then was, "I don't know, it just feels right." But recently as we were doing our business plan, it became very clear to the tech startup founder part of me that all it is, is product market fit: 1. Thais love fast food! 2. There's a huge preference for protein-based fast food vs. burgers, pizzas, tacos, etc. Fried chicken holds 71% of the fast food segment. To put it into numbers, KFC has 1000 outlets vs 227 for McD. 3. There's not many alternative to fried chickens when it comes to protein-based fast food chains. 4. There's no fast food chain focusing on seafood. Then we went further and did the whole market analysis, the whole TAM, SAM, SOM: 1. TAM: QSR (Quick Service Restaurants) is US$5.2B annually 2. SAM: Fried chicken holds 71% market share at US$3.69B 3. SOM: 5% of the Fried Chicken Market or US$184,500,000 At the end of the day, all it comes down to is Seafood Mood. So for every 19 times someone in Thailand eats fried chicken and for the 20th time they suddenly have a seafood mood and goes to the only option they have which is Long John Silver's, then I believe we are in a good position.

🍔🍟 NATIONAL FAST FOOD DAY 🍕🌭 Today, we celebrate the convenience, taste, and joy that fast food brings to our lives! Whether it's a juicy burger, crispy fries, or a cheesy slice of pizza, we all have that one fast food item we can't resist. Question of the day: What's your favorite guilty pleasure when it comes to fast food? Drop your answers below! 🤤🍔🍕 #NationalFastFoodDay #FastFoodFavorites #GuiltyPleasures #FoodieFun

Quality, consistency, and flavor are top priorities for serving large groups for daily food service. That's why these Country Fried Patties are a hit with our customers! Watch the video to learn more, and contact you sales rep about them today. #countryfriedpatty #correctionaldining #correctionalfoodservice #foodservice

11 Kidney-Friendly Fast Food Ordering Tips. If you are a regular through the drive-up window or frequently dine in at fast food restaurants, keep these tips in mind: https://ow.ly/e2eV50RHyHA

11 Kidney-Friendly Fast Food Ordering Tips. If you are a regular through the drive-up window or frequently dine in at fast food restaurants, keep these tips in mind: https://ow.ly/Ny9l50RHyHx

I had Plantagusto Group Ltd. Oy deli beef roast for lunch and now a steak filet for dinner! There is nothing stopping people now from having better food experiences with plant-based meat. All the negative talk and news about how this is just a "fad" or is going away, is simply a load of SH*T. Not only is this an amazing dish that could be served at any top restaurant, but this is super healthy with no saturated fat, no sugar, and extremely low in carbs. Since I converted to plant-based 5 years ago, I have lost more than 33 lbs (15 KGs) doing nothing but eating good food made with Plantagusto meats. This is the future of food. #PlantBasedDiet #Healthylifestyle #FutureOfFood

Are you a fast food lover or a real food lover? Eating at these 10 fast food restaurants is now 63% more expensive than in 2014. McDonald's prices have doubled. Overall, eating out in most U.S. cities is 48.5% more expensive than 10 years ago, according to Consumer Price Index data. Personally, I prefer a nice restaurant with very good vegetables, fish or meat, and still only 48.5% more expensive vs 100%. increase of a Mcadonald's #FastFood #RealFood #Inflation #EatingOut #PriceIncrease

Step up your game with Goptri. Because your cafe or restaurant deserves nothing but the extraordinary. #cnf #kitchen #kitchensolutions #carryingandfoward #frozenfood #frozenfoods #dairyproducts frozen food | frozen packets | frozen food | dairy products | CNF | Cnf gooda

The Ultimate McDonald's Tier List: Ranking the Best Dishes | Crispy Chicken Nuggets, Fries, and More Join me as I create the ultimate tier list for McDonald's menu items. From crispy chicken nuggets to mouthwatering fries, we'll rank it all. Are you ready for some delicious fast food action? Let's dive in! #McDonaldsTierList #BestFastFood #CrispyChickenNuggets #DeliciousFries #FastFoodRanking #FoodieCommunity #FastFoodLovers #McDonaldsMenu #FoodReview #FoodRanking

Here’s a peek at what goes on at our place each morning. We’re busy getting fresh salmon trays ready for your supermarket. It’s all about quality and care in every step. Legend of JONA #MorningRoutine #BehindTheScenes #QualityMatters #Foodie #FreshFood #SmallBusiness #WorkInProgress #MadeWithCare #DailyHustle #TeamWork