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PR, Social & Brand Strategist

Picked up lots of great local coverage this week announcing the big win for the Sazerac Bar (s/o Catherine Koppel, Katie Grace Walshe & The Ehrhardt Group as usual). It got me to thinking about a few things: 1. A national win for your bar/hotel/restaurant is also a win for your city. 2. Good PR can maximize/extend the reach of any campaign if there's a relevant story to tell and an audience who will listen. 3. Even if a campaign feels specific to one particular marketing channel, always consider how it can expand within that channel or translate to another channel.

New Orleans' Sazerac Bar tops national poll of 10 Best Hotel Bars

New Orleans' Sazerac Bar tops national poll of 10 Best Hotel Bars

nola.com

Catherine Koppel

Vice President of Media & Strategy at The Ehrhardt Group

1y

Thanks for the shoutout, Les! Katie Grace Walshe wrote a great release! We love The Roosevelt and are always excited to promote this world-class New Orleans gem!

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