THIRD QUARTER (part two):
🚚 Toyota Tacoma "Dareful Handle" (11 out of 18): Cute. But do you really want to be called "cute" if you are a rugged truck? Yeah, it was funny and on brand. I actually wish they had stayed with the "Shut The Front Door" them a bit more, but they probably would have driven off of a cliff. It was well done, I just don't know if it makes it out of the third quarter.
😋 Doritos "Dina & Mita" (14 out of 18): That was darn good. First, I like that they didn't use Jenna Ortega the way that I would have expected. Second, give me bad-ass abuelitas any day of the week. It was on brand, it was really clever, it made me want to try them. How many more hours until my fast is done?!
🏠 Homes.com "Goldmine" (6 out of 18): No. Just no. Just why?? Look, if you disagree with me, go ahead, let me have it. And yes, I do get the concept but this is the third quarter of the Superbowl and that ad felt like it should have been left back in pre-season.
🍦 Drumstick "Doctor" (7 out of 18): Really?? I thought this had potential. The only reason I didn't rank it as low as Goldmine is that now I want a damn Drumstick and I am well into my 16 hour fast (three weeks, it is working so far for me). But other than the fact that I want a Drumstick (I know it is more than 35 calories, right?), this wasn't worth millions.
#SuperBowl #SuperBowlLVIII #SuperBowlAds