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Can't wait to see all our in-store & online activations start - celebrating how players support Team GB and ParalympicsGB when they play National Lottery games. In the meantime, there's this cracking series starting on Friday! #retail #retailmarketing #Paris2024 #Olympics #Paralympics #TheNationalLottery

Are You Ready ?

Again, C4 go bold and get it right 🙌 Highlighting ableism and the social model of disability (it’s society that disables you, not your impairment or difference) combined with a compelling narrative, score and visuals… You all know I love C4 creative & marketing but c’mon, you can see why, right? #campaigns #inclusivecampaigns #advertising

It's Paralympic year! What are you most looking forward to in this year's games? It's always a brilliant time for heightened engagement in #Blind and #VisuallyImpaired sport, and Goalball is one of the absolute highlights, especially in terms of excitement and entertainment value. Here are some of the best bits from 2020: https://lnkd.in/eyt64BGj #VisuallyImpaired #AssistiveTechnology #PartiallySighted #SightLoss #Blind

Last week during 13th Fazza Dubai 2024 Para Powerlifting World Cup was the first time I am handling NPA during competition. New experience and new exposure for me. As Technical Officials on duty, we just need to be aware on the NPA and adjusting the existing procedures to fit the guidelines especially for Technical Controller, Kit Check Official and Technical Announcer. Games is about the athlete. One thing that I love about hetting involve with this sport event, everytime is different; different challenges, different experience and different exposure. Will never be enough. Experience will make you better and better but never perfect. Remark: NPA stand for Neutral Paralympic Athletes. NPA will compete as individuals in neutral uniforms under an NPA flag, and will not feature on the medals table or march in the Opening and Closing Ceremonies. Strict eligibility conditions mean NPA will be independently vetted to ensure they have not supported the Ukraine war and are not contracted to the military.

The master plan for the 2032 #Olympics and Paralympic Games in #Brisbane will undergo a 60-day review, which is aimed at assessing the worthiness of investing in new and existing infrastructure, and is hoped to quell division amongst stakeholders over spiralling costs. https://lnkd.in/gdu-75-y

Officially known as the Games of the XXXIII Olympiad, the 2024 Summer Olympic Games promise to be a global spectacle uniting athletes, cultures, and nations in friendly competition. Check out the blog to learn everything about it - https://lnkd.in/dyhpadim #2024Olympics #OlympicGames #Olympics

During the Olympic and Paralympic Games, competitors, coaches, parents, and teachers will get these transparent medals. The campaign is based on research showing that Gen Z is more interested in the stories behind athletes than in the actual competitions. #MarketingMind #Samsung #Medals #GenZ #WhatsBuzzing #OpennessMedal #Olympics

100 days to go until the Para Athletics competitions during Paris 2024 Paralympic Games! 🎖️ Join Panasonic and Paralympic champion Hannah Cockroft OBE, PLY, DL as we look forward to the Paris 2024 Paralympic Games. Hannah will be joined by up to 4400 athletes competing in 549 medal events in the French capital from August 28th to September 8th. Para Athletics is the largest sport on the Paris 2024 Paralympic Games programme in terms of the number of athletes competing and the number of medal events and its competitions will start on August 30th. Did you know that Para Athletics was one of the eight sports included in the first Paralympic Games in Rome, Italy, in 1960? Athletes compete in each event according to their specific classification. Some compete in wheelchairs, others with prostheses, while athletes with visual impairments are assisted by a sighted guide. As a proud Worldwide Partner of the Olympic and Paralympic Games, Panasonic is committed to promoting inclusivity and global harmony through the power of sport. 🌍 #Paralympics #Athletes #Paris2024 #Passion #Sport #PanasonicEurope

Two more gold medals for #NyjahHuston at this years #xgames tying him for the most ever #goldmedals! Now, it's time to prep for #Paris2024! Great to see more #actionsports in the #Olympics. Just like traditional #athletes #skateboarders #bmx riders #surfers & other #actionsports athletes can benefit from #sportpsychology and developing #mentalskills https://lnkd.in/g7Au9vyV