Kelly Murphy’s Post

Survey time! Every year (ish) we run a survey of copywriters. Hundreds of commercial writers tell us all about their life and work. We turn it into a big report. The 2024 ProCopywriters survey is open now – and will remain open throughout February. It's completely anonymous, so you can give us the whole truth and nobody will know your business. It takes about ten minutes to complete – so make sure you've got a little free time before you get started. Last year we got 520 responses. Can we do better this year? Link in the first comment below. And a link to last year's survey report, which you can read for free.

👀 This survey by ProCopywriters is for all of us who write copy or content, whether in-house or freelancing. It includes the ones who don't call themselves such but are still responsible for writing content. It gives us practical and actionable insights, so please contribute to this survey 🙏 🎯 The resulting report is so valuable to understanding what's happening in our industry, and in this age full of scare-mongering, we need some unbiased, fact-based info ❗

Dearest Gentle Reader, The ton is abuzz with the latest gossip. After several years of being fully booked, This Author is taking on new clients. For those seeking the written word's finest touch, my quill is poised to dance across the parchment with grace and precision. With over a decade of freelance experience, this esteemed writer has masterfully crafted content across a veritable plethora of industries. Whether it be the meticulous nuances of legal documentation, the sophisticated demands of B2B communications, or the discerning intricacies of considered B2C purchases, this scribe’s expertise surely knows no bounds. But wait, dear reader, for there is more! In a world where quality often commands a princely sum, this wordsmith offers their services at rates below the national average. Yes, you heard correctly. Years of experience, unmatched skill, and yet, a price that leaves one’s coffers considerably less depleted. And as if this were not enticement enough, there are discounts to be had for those discerning clients who recognise the value of investing in superior craftsmanship. So, if your enterprise requires the deft hand of a seasoned copywriter, look no further. Do not miss the opportunity to engage the services of a true virtuoso. Reach out forthwith and secure a partnership that promises to elevate your content to unprecedented heights. Yours in anticipation, Lady Whistledown (also known as Deborah Stuttard). Cheers Netflix for the binge.

My husband and I are currently teaching our toddler to organize his toys. This means, every day after dinner, we spend a good half an hour chasing him and reminding him a thousand times that playtime is over and now all the toys must go back to their place. Every night I think that that process would take 5 minutes if I just did it myself. And every night I stick to it because this is an investment. One day, my little guy will clean up after himself, and I won't have to put in any effort. Something similar is happening with my business. Last year, I spent a couple of months creating my brand and setting marketing systems in place. I'm still doing it. It's time-consuming and at times painful, but I keep on doing it because it is an investment. In time, those processes will pay off, make my job easier, and keep my business running. Today, I've changed my banner picture. Introducing my logo, my brand colors, and my tagline. Take a look and let me know what you think. And if you need help with effective content for patients and healthcare providers, send me a message so we can explore how we can partner together. ======================================================= 👋 Hello! I'm Alejandra, a freelance medical writer specializing in empathetic and informative medical content for patients and healthcare providers. 🌎 Contact me to discuss your next project or follow me for updates and insights. #ParentingJourney #BusinessDevelopment #MedicalWriting

Even experienced writers need a strategy for finding new clients. Here are three different approaches you can use to find businesses that are eager to hire you.

Save yourself the time, stress, and frustration of working with a copy editor who’s not fit for you. Here are four questions you can ask before you hire a copy editor. If you are satisfied with the answers you get from these four questions, you just might have found the right copy editor for you. Click the link to read more. https://lnkd.in/eYHTJwvc

You can have that money rolling into your account. It's not that difficult. All it takes is curating an attractive website copy to turn your prospects into customers. If you can't do it, I can do it for you. I write Technical Copy for IT Service Providers and Digital Agencies. It'll help you communicate your IT services and digital products effectively. Consequently, you'll be able to close more deals, and increase your income. Sounds good? Book your tech copy before 19 Jan ' 2024 to avail the new year discount. Comment "new year" if you are excited for the results. P.S. Winter or Spring? #freelancewriting #freelancewriter #technicalwriting #technicalwriter #digitalmarketing #technology

Monday quietly marked one year since I announced Foreword Literary Consulting, LLC to my LinkedIn network. It's not uncommon for independent contractors like myself to doubt the power of one year of hustling, grinding, and (constantly) learning to provide increasing value for our clients. So I turned to the numbers (classic me). Here's what I found I accomplished within 365 days... FOR AUTHORS 👋 Met and provided a *minimum* 30-minutes of Publishing 101 consultation to 109 authors. 💌 Supported 12 authors in various capacities through querying for traditional publishing, with 45% receiving interest from an agent and/or publisher. 📚 Introduced 8 authors to their best-fit hybrid publisher. 👫 Staffed end-to-end production for 11 self-publishing titles. FOR INDEPENDENT CONTRACTORS 🤝 Arranged over 60 contracts for independent creatives on editorial and production deliverables for self-publishing authors. 💲 Generated over $120k in direct revenue for independent creatives. 📊 Released 2 reports on contractor experience and rate transparency within the freelance publishing market. FOR PUBLISHERS 🏗 Redesigned project management and CRM functionality for 1 editorial agency, including full team onboarding. 🔎 Reviewed productivity and compensation satisfaction for 1 editorial agency. 💰 Generated over $110k in "best fit" revenue through referrals to publishers and related agencies (and not only to those I'm affiliated with!). 📑 Guided best practices and P&L development for two new publishers. The list above is by no means exhaustive. It doesn't include the dozens of professionals who have shared their enthusiasm and passion for this industry with me over virtual coffees. It doesn't show the weekends spent in Miami and NYC for conferences. Surprisingly, it doesn't even show a word count for writing read! From the bottom of my heart: thank you to everyone who has put their trust in me during the past 12 months. And while he'll cringe at the spotlight being put on him, a HUGE thank you to Sean Conway for keeping me as sane as possible when I'm off the clock. No first year in business is ever easy (I've learned) but, gosh, you made it worth it. Thank you, and cheers to another year! #workanniversary #independentcontractor #publishing #bookpublishing #consultant

𝐓𝐡𝐞 U𝐧𝐬𝐞𝐞𝐧 E𝐟𝐟𝐨𝐫𝐭𝐬 B𝐞𝐡𝐢𝐧𝐝 T𝐡𝐞 W𝐨𝐫𝐝𝐬 #thoughtoftheday When creating a budget for an online business, please allocate a portion for content. Several businesses and brands seek high-quality content and a comprehensive strategy to operate online yet offer peanut-sized compensation. We dedicate endless hours to brainstorming innovative ideas and creating tailored content to meet your needs. But when will you realise that we, as writers, also have bills to pay? We both live in the same world; you have rent, I have rent; you have groceries, I have groceries; you travel, I travel; you get sick, I get sick. You have a lifestyle to maintain, and I have a lifestyle to maintain. Understand, I'm working tirelessly too! #contentwriters #journalists #media #onlinebusiness #contentstrategy #freelancercommunity #freelancewriting #writerslife

“Why do you work with service providers?” This is a question I got asked recently in one of my networking calls/coffee chats/ whatever the popular lingo is for them at the moment. I took a moment to think about my answer and here is what I came up with: 1. Unique challenges Being able to work with providers in industries like health, spirituality, education, legal services, etc. has been such a blessing for me and my need to keep things fresh. I like being able to sit down with a client and tackle their unique services and what sets them apart from their competition. 2. Sharing their story Being able to work with an individual or a group of individuals means you can handle brand storytelling from a personal angle. To me, this is so much more fun and gives space to be creative. 3. Relatability I don’t sell products. I sell a service. I understand what it’s like to sell a service. Being able to connect and relate to my clients makes the whole process feel that much more genuine and smooth. Now I’m curious to hear from other content writers! What’s your niche? Who do you work with? Why? Let me know in the comments below!