I'm checking out Virtual Wardrobe 👗 🤖 apps. They are cool 😍 But are they a game-changer? Let's look at your average fashion #ecommerce funnel. Bounce rate 50% (yup, I still can't bring myself to say engagement rate 😁 ) Product page (PDP) to add-to-cart (ATC) 15% Cart abandonment 80% With these apps, you are moving a needle on PDP >> ATC but not solving the biggest issue 🤧 Relevance and product discovery. So while these apps are great IMO the gold 💰 is in search, feed optimization, and product recommendations. Especially if we talk about marketplaces.
Julia Samodurova’s Post
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Feature to display recently viewed products in the search box I bet you or people around you often use the search bar on e-commerce sites or your phone operating system. Because we are not machines, we cannot remember keywords of recently viewed products, so displaying recently viewed products before searching will help customers save time, avoid remembering the name to search, and forget that they wanted to buy that product. Especially with fashion shops, all products cannot be specifically named. Customers cannot remember the product names they viewed, and sometimes, they forget to click the "add to wishlist" button before viewing other products. Even on my phone, I can't remember where the "Instagram" app is located, so I must use the search feature to save time. You can try using this feature of our recently viewed products app. It will help your store increase sales within 30 days of trial. #ecommerce #ecommercesolutions #shopware #shopwareapp #ecommercetips
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Google has launched a new feature for its mobile website and apps. It allows users in the U.S. to rate items in their searches and improve recommendations for clothing and other products. Alongside rating items, shoppers can now select their preferred brands to see more related apparel, enhancing the shopping experience with AI-generated styles and virtual try-ons. #shop #shopping #ai #google #search #apps #mobile #website #rating #shopper #brands #apparel #clothing #cloth #brand #marketing #rate #recommend #recommendation #apparel #try #style #market #business
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We’re now enabling an average of 10 user research calls a day at AppStoreResearch, and our participant network has reached 1600+. In the shared image is an example of a research project submitted by a growing merchandising/recommendations app. They see value in talking to the market and combining that with talking to their customers. Submit a project as a Shopify/eCommerce app team to uncover insights from your target market. Target merchants by role, Shopify Plan, other apps used, revenue, inventory size, location, category and much more. Make discovery interviews a part of your product strategy in 2024. Work at a brand? Sign up to be a paid participants on projects just like this one. Earn income and influen #userresearch
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This is one of the reasons an app is so powerful. No phone or laptop with me & my watch buzzes. Push notification from Represent Cut through the noise Get attention Brand awareness More sales #shopify #ecommerce
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2024 is here, and with it, a new era for DTC! What's changing? The way we shop via mobile. Here's a quick glimpse: - Personalization is Key: Customers expect shopping experiences that feel tailor-made. This year, it's all about apps that understand user preferences and simplify decision-making. - Sustainability is Front and Center: As eco-conscious choices become more crucial, showcasing your brand's green initiatives through your mobile presence can make a real impact. - Seamless Integration: The line between social media browsing and shopping is blurring. Effective deep linking means a user can jump from a social post right into your app, ready to shop. - Data-Driven Decisions: In the fast-paced world of fashion and makeup, staying ahead means understanding your customers deeply. Mobile apps are goldmines of insights, helping to shape future strategies. It's not just about selling; it's about creating a shopping experience that customers love returning to. 🔥 Looking to make your mark in mobile commerce this year? Let's talk about how your app can lead the charge - https://lnkd.in/gMnMgAzp #MobileCommerce #FashionTech #SustainableFashion
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I help eCommerce brands increase revenue by 2x through innovative web and mobile solutions. | Co-Founder at The Inolas | Building BhaiDekh (Genz Fashion Store)
Are you facing challenges in increasing sales for your fashion apparel eCommerce? Imagine this common scenario: your website visitors browse through your trendy collections but often abandon their carts before making a purchase. This is a common pain point for many fashion eCommerce owners. Here’s where our mobile app solution steps in: 🚀 Problem: Customers abandon carts on your website due to friction in the checkout process or distractions. 💡 Solution: Our mobile app streamlines the purchasing journey with a user-friendly interface optimized for mobile devices. Customers can browse seamlessly, receive personalized recommendations, and enjoy a frictionless checkout experience, significantly reducing cart abandonment rates. By leveraging push notifications, you can alert customers about new arrivals, exclusive offers, and personalized deals, driving immediate sales and increasing customer engagement. Ready to transform your fashion eCommerce business with a mobile app? Let's discuss how we can elevate your sales and enhance customer satisfaction together! #FashionApparel #eCommerce #MobileApp #SalesBoost #CustomerEngagement #DigitalInnovation
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Exciting news in the mobile app world! 🚀 LOOKFANTASTIC.COM, the premium online beauty retailer, has soared into the top 10 in the App Store's Shopping category. Their Visibility Score skyrocketed from -2.37% to an impressive +8.81%!Here's how they achieved this remarkable feat:Set a clear goal: Rank in the Top 10 for Shopping Leveraged AppTweak's platform for market analysis Refreshed metadata based on popular keywords Saw improvements within just 3 days Amplified results with Apple Search Ads (ASA) Reached their highest Visibility Score ever at +16.84% This success story showcases the power of combining App Store Optimization (ASO) with Apple Search Ads. Kudos to LOOKFANTASTIC, Jaimin Bhogaita & Alice Huxley for this outstanding achievement!Want to learn more? Check out the full case study and explore AppTweak's tools: Full story: https://lnkd.in/eiTFg_Gv AppTweak tools: https://lnkd.in/egfnBsdc #AppStoreAcquisition #AppMarketing #MobileIndustry #ASO #ASA #AppSuccess
✨ Premium online beauty retailer, LOOKFANTASTIC.COM climbed to the top 10 in the Shopping category on the App Store, their Visibility Score going from -2.37% to +8.81%: 🛍️ LOOKFANTASTIC wished to rank Top 10 in the Shopping category in the App Store. To achieve this objective, a comprehensive metadata refresh was required. LOOKFANTASTIC used AppTweak's platform to analyze market trends and discover popular keywords to identify growth opportunities and drive performance. After identifying the keywords driving daily downloads and making changes in their app metadata, LOOKFANTASTIC saw improvements in Visibility Score across target keywords within 3 days, when the score went from -2.37% to +8.81%. LOOKFANTASTIC amplified these results with ASA, leveraging the powerful synergy between ASO and ASA to achieve their highest Visibility Score ever by reaching up to +16.84% 👏 Thank you to LOOKFANTASTIC and Jaimin Bhogaita for this amazing testimonial! Read the full story: https://lnkd.in/eiTFg_Gv Explore AppTweak's set of tools and services: https://lnkd.in/e5EHen8Y #AppStoreOptimization #AppStoreAcquisition #appmarketing #mobileindustry
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✨ Premium online beauty retailer, LOOKFANTASTIC.COM climbed to the top 10 in the Shopping category on the App Store, their Visibility Score going from -2.37% to +8.81%: 🛍️ LOOKFANTASTIC wished to rank Top 10 in the Shopping category in the App Store. To achieve this objective, a comprehensive metadata refresh was required. LOOKFANTASTIC used AppTweak's platform to analyze market trends and discover popular keywords to identify growth opportunities and drive performance. After identifying the keywords driving daily downloads and making changes in their app metadata, LOOKFANTASTIC saw improvements in Visibility Score across target keywords within 3 days, when the score went from -2.37% to +8.81%. LOOKFANTASTIC amplified these results with ASA, leveraging the powerful synergy between ASO and ASA to achieve their highest Visibility Score ever by reaching up to +16.84% 👏 Thank you to LOOKFANTASTIC and Jaimin Bhogaita for this amazing testimonial! Read the full story: https://lnkd.in/eiTFg_Gv Explore AppTweak's set of tools and services: https://lnkd.in/e5EHen8Y #AppStoreOptimization #AppStoreAcquisition #appmarketing #mobileindustry
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Personalized recommendations in ecommerce refer to the practice of customizing product suggestions to individual customers based on their previous behavior, preferences, purchases, and interactions with the website or app. This approach leverages data analysis and algorithms to create a personalized shopping experience for each customer. Visit us: https://getzenbasket.com/ #ecommerce #personalizedrecommendations #customersatisfaction #userexperience #productrecommendations #onlineshopping #customerpreferences #ecommercebusiness #shoppingtrends #digitalmarketing #customizedshopping #websiteengagement #ecommercetrends #dataanalytics #userbehavior
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I help eCommerce brands increase revenue by 2x through innovative web and mobile solutions. | Co-Founder at The Inolas | Building BhaiDekh (Genz Fashion Store)
Are you facing challenges in increasing sales for your fashion apparel eCommerce? Imagine this common scenario: your website visitors browse through your trendy collections but often abandon their carts before making a purchase. This is a common pain point for many fashion eCommerce owners. Here’s where our mobile app solution steps in: 🚀 Problem: Customers abandon carts on your website due to friction in the checkout process or distractions. 💡 Solution: Our mobile app streamlines the purchasing journey with a user-friendly interface optimized for mobile devices. Customers can browse seamlessly, receive personalized recommendations, and enjoy a frictionless checkout experience, significantly reducing cart abandonment rates. By leveraging push notifications, you can alert customers about new arrivals, exclusive offers, and personalized deals, driving immediate sales and increasing customer engagement. Ready to transform your fashion eCommerce business with a mobile app? Let's discuss how we can elevate your sales and enhance customer satisfaction together! #FashionApparel #eCommerce #MobileApp #SalesBoost #CustomerEngagement #DigitalInnovation
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