Joffrey's Coffee & Tea Company’s Post

We’re so excited about today’s “5 Things” feature!! We‘re joined by Muck Rack’s amazing Senior Director of Communications & Community, Linda Zebian! Tap into the 5 Things Linda wishes she knew before starting her career. Linda currently leads Muck Rack’s communications strategy, overseeing messaging, media relations, social media, employee communications, partnerships, and events. She joined Muck Rack as the inaugural Director of Communications in January 2022, after nearly a decade at The New York Times in escalating communications roles, culminating as Executive Director. Previously, she was a communications associate at Consumers Union, managing media relations for Consumer Reports magazine. Linda began her career as a reporter for Folio, covering the magazine media industry, and later managed conference programming for Red 7 Media. Here are the 5 insights she shared with us: 🔑 PR isn't one thing 🔑 If you're questioning if your language could offend someone, that's your red flag to change it. 🔑 People won't understand the value of your work unless you tell them. 🔑 Just because someone is in a leadership role doesn't mean they're comfortable doing media 🔑Use active language when sharing coverage Swipe to check out all of Linda’s insights and let us know what resonates the most! You can also read her insights here: https://lnkd.in/e_Z4dV7F What is one thing you wish you knew when you first started? ⬇️ #prinsights #communicationsinsights #mentorship #5ThingsPRGM

Professional development is a big part of the culture at ScottsMiracle-Gro. Recently Dianna and Tom, from the corporate communications team, led a lunch-and-learn session with some tips and tricks for giving the best presentation ever. They focused on these areas: - Create a concise message that resonates with your audience - Determine the right amount of content per slide - Read the room - Develop your stage presence for presenting in person and virtually - Practice, practice, practice

Chris Kneeland and team are masters at professional provocation with business leaders, tying both customer experience excellence and improved business outcomes together. If you believe there’s uptapped upside in your business success, Cult will reveal it, and set you on the right path to achieve it.

The definition of "Imposter Syndrome" should be when executives ask you to create content around something that is not relevant to your brand. (I'm talking to you, all-white board members, asking the comms team to post "authentic" content throughout Black History Month...) This is a great article that talks about when to -- and not to -- post about awareness days + how to be thoughtful about it. Via Ragan Communications and PR Daily And after it, read one of the worst pitches trying to tie into Black History Month. https://lnkd.in/enNG9PPV https://lnkd.in/eWu8AKvy

Last month we celebrated Employee Appreciation Day with a hole-in-one extravaganza! Heading off to mini golf, we were all ready to swing into action, putt our skills to the test, and leave it all out on the greens. Lots of laughs were had, followed by ice cream treats and bragging rights. Read more about the day in our blog: https://lnkd.in/eDkscNWz #MiniGolfDay #TurchetteFun #NJAdAgency #Turchette #PublicRelations #BrandDifferentiation #DigitalMarketing #Advertising #Branding #MarketingStrategy #BrandIdentity #PRlife #BrandAwareness #PRtips #BrandStory #MediaRelations #BrandBuilding #PRagency #BrandStrategy #BrandLoyalty #DigitalPR #MarketingAgency #BrandVoice #IntegratedMarketing #AgencyLife #TurchetteDelivers #ResultsDriven #ExtraordinaryAgency #WeDontDoOrdinary

Ads, in my belief, are more than just ideas. They reflect what truly matters in each of us, adapting to different places and situations. A creative idea springs to life through the experiences gained at every step of this journey, and this campaign serves as an excellent illustration of that concept. It underscores the notion that everything improves when we are open to new perspectives and ideas. The campaign, leaving an indelible mark in 2020, spans across the UK, USA, and Australia. As the chaos persists, a simple yet powerful message resonates: 'Everything's better when we're open.' Coca-Cola, once again, positions itself as a catalyst for peace—a common interest that unites people in tumultuous times. #cocacola #brandedcontent #advertisments #creativeconcepts

"The biggest and most important client you'll have in your life is yourself and take care of that client because it'll never leave you for better or for worse." Fantastic conversation this week with Matt Prince of Taco Bell. Matt shares his secrets for career success, how leadership can ensure team longevity, creating successful campaigns centered on customer behavior, and more! Listen in: https://lnkd.in/eCe2ZvfE

Ever tried explaining your job to a 3-year-old? 🤔 Me neither… But we gave it a go! 👇 We a hired a new Marketing team member at Ocushield this month, and during our team ice-breaker, I wondered… How can we explain each of our roles without making them yawn? 💭 So I thought, let’s keep things simple! 💡 Each one of us will explain our role as if we were describing it to a 3-year old! 🧒 We want our new teammate to feel the energy without drowning in corporate lingo… 🥱 So, we opened up our inner storytelling and each created impromptu descriptions for our roles in ways that would make any toddler understand and smile! The entire team was laughing, turning our ice breaker into hilarious creativity! 😂 Keeping it simple breaks down barriers from the word go, creating a team atmosphere that’s engaging and light-hearted… It won’t be the last time we try and explain our jobs to a 3-year old! 😅 How would you simplify your job for a toddler? Share your creative job titles/roles below! 👇

Today is 7-11. Have you gotten your free Slurpee 🥤 yet? Grab one and mark your calendars for Public Relations Society of America - OKC Chapter's upcoming program. The core of every brand is the ‘why’ that drives the business forward. 7-Eleven’s founder, Joe C. Thompson Jr., said it best: “Give the customers what they want, when and where they want it.” Not only does 7-Eleven provide the essentials, but they also serve as their customers’ “ingenious accomplice” – their trusty companion they can count on to take on the unpredictability of life.  Join Dea Pennington, 7-Eleven’s Director of Internal & Operations Communications for a presentation about the importance of living the brand’s purpose from the inside out. Get an inside look at how the world’s largest convenience store empowers Franchisees and Employees to take action to drive business results. Learn more: https://lnkd.in/gpi7XJD2

🌞✨ Summer is here, and it’s the perfect time to elevate your brand! 🌞✨ Looking for creative ways to engage your employees and customers this season? Branded merchandise is the answer! Whether it's a company picnic, a summer sales event, or just showing appreciation, personalized items can make a lasting impression. Here’s how: 1. Employee Engagement: Boost morale with custom t-shirts, hats, or water bottles for team outings. Not only do they foster team spirit, but they also serve as a reminder of your appreciation. 2. Customer Appreciation: Surprise your clients with branded beach towels, sunglasses, or coolers. These thoughtful gifts will keep your brand top-of-mind while they enjoy the sunshine. 3. Event Giveaways: Hosting or attending summer events? Stand out with unique giveaways like portable fans, picnic blankets, or eco-friendly tote bags. Your brand will be carried along to every summer adventure! 4. Social Media Contests: Encourage engagement by running contests where participants can win exclusive branded merchandise. This not only boosts your online presence but also creates a buzz around your brand. Summer is all about making memories—ensure your brand is part of the fun! ☀️ Let’s make this summer unforgettable with promotional products that shine. 🌟 #BrandedMerch #SummerPromotions #EmployeeEngagement #CustomerAppreciation #SummerEvents #PromotionalProducts #BrandAwareness #CorporateGifts #TeamSpirit #MarketingStrategy