Jason Bosslett’s Post

View profile for Jason Bosslett, graphic

Helping business owners manage their IT solutions.

❗ ** Your Social Media Reality ** ❗ It should come as no surprise that social media is influenced by parties outside your country of origin. In fact, in countries such as China, Vietnam, and North Korea, companies have formed to fraudulently boost "likes, comments, and impressions" for as little as $0.01 per interaction (source: https://lnkd.in/eG7xxdi7). These companies, known as "Click Farms" (see picture A), are simply a network of inter-connected devices that a single operator can leverage to facilitate hundreds to thousands of clicks per hour that trigger the "viral" algorithms on any social media site. As a moderator for a local community forum, we see this firsthand with dozens of posts weekly for services such as car detailing, vent cleaning, and garage door repair, and other Business-to-Consumer services that are rejected due to a high probability of being scams. When we took over the forum, we were seeing, on average, about 25-30+ scam posts per week from wholesome, "American" looking families "looking for help with their struggling small business" (See Pic B). The reality is that these "families" are fake Facebook profiles using stolen pictures (often multiple pics of them with a baby or small children) and very American sounding names (e.g. Eric Scott, John Martin, etc). It's not until you see under the covers where a large number of these posts are coming from. In this forum alone with over 2,500 members, you can see that about 1 in 8 interactions are coming from countries outside the US (see picture C). Keep in mind, this forum is for a community of about 7,000 people located in Essex county in NJ.  More to come on this but I wanted to lay some groundwork about the state of our social media and the influences that are affecting everything that you see on a daily basis (including this post!).

  • No alternative text description for this image

To view or add a comment, sign in

Explore topics