Managing Director @ Curated | Marketing for the brave. We don't wait for change, we curate it
I've seen ALOT of scary shit on my feed this morning. So I thought I would jump on the bandwagon 👀. Meet Larry Logsmith. I can't wait for Halloween to be over 😂. No seriously, this morning I went to move a pumpkin and it leaked all of its juices over me. Anyways, separating the wheat from the chaff ... I found solace in a recent study undertaken by YouGov (see comments). Of 3591 adults surveyed, 54% preferred bonfire night - hallelujah. I'm not saying Halloween is going anywhere in a hurry, but it gave me some peace of mind knowing that regardless of my 'bah humbug' attitude, I'm not alone. Taking it beyond just my feelings, there is also something for us all to stew on. While many view Halloween as merely a commercial fad, it's a reminder for us all that it really is so crucial for us to dive deeper into consumer sentiment. Understanding attitudes towards seasonal events can significantly shape our strategies. Remember, what seems like an obvious opportunity might not always align with your audience's interests. Don't simply mimic competitors—focus on discovering what resonates with YOUR customer base. 🕵️♂️ #consumerinsights #strategicmarketing #seasonalevents #marketing
Jonny Price
10mo
Not sure that pic is "resonating" with anyone, bubba 🤣 #brave
David Angus
10mo
It just highlights that getting bogged down in seasonality doesn’t always bear fruit for your brand. Relevancy and resonance is key…
Managing Director @ Curated | Marketing for the brave. We don't wait for change, we curate it
10mo