Inizio Evoke’s Post

✨ Thought leadership isn’t just about creating content but establishing influence. At McD Squared, we help brands stand out in the #IT, #telecoms, and #energy sectors with strategies that capture attention, drive engagement, and build credibility. 💼✨ From personalized service to flexible campaigns, we position our clients as industry leaders. 🚀 #ThoughtLeadership #PRExperts #ITMarketing #Telecommunications #EnergySector #DigitalAgency 👉 Learn more here https://ow.ly/QbcJ50TqJnL

Establish your IT company as a thought leader through strategic content. Our tips will help you build trust and authority in the industry. By sharing your unique insights, case studies, and industry analysis, you can position your IT business as a trusted advisor and attract high-value clients. Leverage guest posting, industry publications, and social media to amplify your thought leadership. Know more: https://bit.ly/3UZw6xf #ThoughtLeadership #ContentStrategy #ITIndustryExpertise

"CEOs with a verbally abusive leadership style have a profoundly negative effect on an organization’s top management team (TMT), undermining innovation and performance." (https://lnkd.in/g52XT3wd) I'm glad there's research confirming this, but I'm also left feeling kinda like "Really? We knew this already..." Although this takes an organizational level view, remember, most of these findings function at multiple levels. I.e., even an abusive team leader is detrimental to team performance and effectiveness at local scope. If you need support in improving leadership behaviors, capability, and performance at any level, please get in touch.

If you missed the Digital Engagement Summit you can now see all the recordings here! If you want to continue the conversation on ROI and how to have those conversations with leadership, I would love to converse with you! https://lnkd.in/g7We_Es8 #publicparticipation #communityengagement #powerofcommunications #leadwithpurpose #languagematters

Rethink ABM – London is just around the corner, and we can’t wait to hear the expert speakers share their views on the biggest questions facing marketers today: - What can we learn from high-performance coach, Jamil Qureshi? - How are industry leaders reimagining client growth in 2024? - How are new technologies empowering them to try bold new tactics and gain unparalleled insights to guide their strategies? Join senior marketing leaders at London’s IET, Savoy Place on 25 June to hear answers to all these questions and more. Click the link below to find out more and reserve your place. 🔗https://hubs.ly/Q02yJXLw0 #RethinkABM #ClientCentricity #ABMEvents

Join UNRVLD on the 26th June for an exclusive insights Webinar to transform your digital strategy - https://bit.ly/4cgfZmk Starting at 09:30 BTS, UNRVLD Chief Strategy Officer Steven Cassin will be guiding you through the 10 steps of his Digital Leaders Series, designed to equip industry leaders with the tools to optimise your customer experience and drive innovation.    Click here to find out more and register now - https://bit.ly/4cgfZmk   #Webinar #DigitalLeaders #DigitalTransformation

Are you Struggling to differentiate your brand in an overcrowded market? Our latest blog highlights the pivotal role of credible insights in securing your thought leadership status. Discover how our unique data analytics and comprehensive internal feedback can turn basic ideas into powerful business strategies that captivate and expand your market presence. 👉 Click to learn how leading with trusted insights can help you gain confidence and achieve measurable results https://ow.ly/j76350RHUt3 #ThoughtLeadership #BusinessInsights #Insights #B2BMarketing #IndustryInsights

We're proud to announce that our CEO and co-founder, Philippe Dominois, has been featured in a recent ANA (Association of National Advertisers) report on "The Acceleration of Principal Media." This comprehensive study explores the growing practice of principal media in client-agency relations, a topic of increasing importance for marketers worldwide. As experts in global media consultancy, we at Abintus Consulting were pleased to share our insights on this complex issue. Key takeaways from the study include: > The potential benefits and risks of principal media > The critical need for transparency in agency relationships > Best practices for contract review and negotiation > Importance of ongoing oversight and performance audits Philippe Dominois emphasised the need for caution, stating: "The agencies may buy a big chunk of cheaper, low-quality inventory in bulk that people don't want to buy anymore, then they try to resell it to their clients with conditions that there are no audit rights." At Abintus Consulting, we're committed to helping our clients navigate the complexities of media buying and agency relationships. This contribution to the ANA study reflects our ongoing dedication to transparency and effectiveness in marketing. Read the full article to gain valuable insights into this crucial aspect of media strategy. #MediaConsulting #PrincipalMedia #MarketingTransparency #AbintusConsulting https://lnkd.in/eG9Ai_zK

Your buyers are out there. 🔎 But it's not always easy to find them, and in many cases buyers may be lacking the confidence to act decisively. 💡 So, how can you inspire them? By offering the right thought leadership content, your brand can help them rethink their business challenges, gain clarity on solutions and make decisions with confidence. Our latest B2B Thought Leadership Impact Report shares insight on how you can turn this crucial content type into your competitive advantage. Learn more: https://lnkd.in/gaAbNfpt

If clients don't know you exist, they can't buy from you. If the #media don't know you exist, they can't seek your opinion or insights. Establishing a strong reputation as the ultimate expert and thought leader in your industry begins with taking deliberate, incremental actions to increase your visibility. Then, being prepared and accessible when the media calls is key. #Visibility #Expertise #ThoughtLeadership #ExecutivePresence