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This Global Accessibility Awareness Day (GAAD), InclusionHub is celebrating inclusive design in partnership with Salesforce Accessibility! Salesforce ensures accessibility is prioritized at the beginning of the design process with its “shift left” approach to product development. This approach reduces the barriers professionals with disabilities might encounter when interfacing with a product. Derek Featherstone, Vice President of Product Accessibility & Inclusive Design at Salesforce, recently spoke with Jeffrey Howard at InclusionHub about the company's ongoing quest to develop accessibility-first products and services. Featherstone advocates for meaningful engagement of people with disabilities throughout the design process, rejecting the outdated practice of only conducting post-development usability studies. Salesforce's proactive inclusive design strategy involves extensive initial research to understand user experiences, continuously consulting people with disabilities, and integrating accessibility testing at every stage. Despite progress, Featherstone warns against complacency, emphasizing the ongoing need to include diverse disability perspectives and challenge assumptions in design—in every phase. #a11y #Accessibility #DigitalInclusion #InclusiveDesign #GAAD #GAAD2024 GAAD (Global Accessibility Awareness Day) Foundation Image Description: A pair of designers working on an inclusive design system on a giant computer screen.

Inclusive Design Is Central to Accessible Product Development

Inclusive Design Is Central to Accessible Product Development

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