IdeaStory Experiences Pvt Ltd’s Post

In another segment of #Proudtobeperfetti, check out what our Brand Manager, Fahad Hassan Shuddho has to say why he is proud to be a part of Perfetti!

Hi LinkedIn, Here is a unit we did a while ago for one of our good clients. This unit went into Waitrose, We do many of these for Brands that have promotions in there. It’s a stunning unit and a great brand to work on. #shoppermarketing #floodandbeverageindustry #customermarketing #instoremarketing #fsdu #creative #creativecampaigns #creativedesign #printmanagement #healthandwellness #healthandbeauty #foodmarketing #drinksmarketing #winemarketing #toys #trademarketing #sustainability #recyclingsolutions #sustainabledesign #brands #fmcg #confectionery #retail #pop #cdu #palletdisplays #brands #brandactivation #waitrose #grocery #convenience

Branding isn't just about selling, it's about connecting more. Checkout how Coca-Cola makes connections. The Coca-Cola Company Let's talk about your brand: karadstudio.com Kar ad studio #cocacola #pepsi #brandingagency #brqndstrategist #brandidentity #creativity #brandmarketing #marketresearch #brandcommunication #videoeditor #motionstory

#AGTalk: Media fragmentation, while challenging, allows us to target more sharply: Zoher Kapuswala Created by the founding Ferrero family, Raffaello is another standout product. In this exclusive AG Talk interaction with Adgully, Zoher Kapuswala, Marketing Head, Pralines, Ferrero India, speaks on the brand’s strategic efforts in India, its focus on digital and in-store marketing, the differentiation between gifting categories for Ferrero Rocher and Raffaello, and its positive outlook for consumer spending during the festive season. read more: https://lnkd.in/dyZAr77G ✍ Anushka Jha #adgullyexclusive #ferrerorocher #newproduct #festivemarketing

Chupa Chups from the house of Perfetti Van Melle has launched a new 'Shape of Fun' campaign for its sour jelly portfolio. The campaign introduces three new fun-shaped jellies: a cat, feet, and crawlers. This addition aligns with the brand's global 'Forever Fun' philosophy, which in India takes the form of the tagline 'Kabhi Ruke Na Fun'. #campaign #tvcommercial #fmcg ________________________________________________ Want to be in the loop of all the action, Follow Akshay Kamble for more thrilling updates 🚀

 Astounding... once again. After 21 years in the CPG sector, the marvel of innovation never ceases to amaze me. Congratulations to all the ingenious minds behind these products – your work brilliantly adapts to consumer needs and wants, keeping your industries moving forward. With BrandSpark being a part of this program throughout that time, it has provided us with a unique lens (and database 😊) into the evolution of product innovation. If you're curious about how the BrandSpark / BNPA database can provide a robust benchmark framework to foresee market winners, feel free to contact me. Let's discuss how these insights can elevate your product concept testing metrics #Innovation #CPGIndustry #MarketingExcellence

I love the phenomenon when brands become verbs and even occupy a physical space in our lives. E.g. Maggi points would be a fine example of brands becoming geo milestones cutting across boundaries and cultures. Do you have more such examples where a branded phenomenon spreads across a country? #branding #fmcg #consumer #behaviour

Work Highlight!!! Watch this video to see how Shield brand once again captures the key retail season through Rainmaker Media! #retailmedia #movingmedia

I am thrilled to share my first spec ad post for Ferrero Rocher! 🍫✨ Creating a visual story around indulgence, luxury, and a touch of golden elegance. Every bite is an experience, and I aimed to capture that in this creative. What do you think? CDA Academy #SpecAd #CreativeDesign #FerreroRocher #Marketing #luxury #Advertising #IndulgeInLuxury #SweetElegance #ChocolateIndulgence #TasteOfLuxury

In the grand dynamic dance of branding, two beverage titans, #Pepsi and #Coke, move to distinct rhythms. At their core, these brands are simply carbonated brown water with sugar, yet they have evolved into multibillion-dollar empires. Through my analysis, I’ve observed that #Pepsi targets a younger audience, while #Coke is more family oriented. #Coke’s advertising campaigns often evoke nostalgia, reminding us of the ‘good old days,’ whereas #Pepsi collaborates with iconic singers like Michael Jackson, resonating with the pulse of youth and igniting excitement with every sip. Despite their similarities, #Pepsi and #Coke is perceived distinctly by consumers globally. Our preferences are often shaped by the brands that have surrounded us since childhood. In my own experience, Coke has been the beverage of choice within my family, which has subtly influenced me to favor it over #Pepsi. This preference is not by chance; it’s the result of strategic marketing aimed at capturing young minds. By ingraining brand loyalty early on, companies ensure a lifelong affinity for their products. Each day, we stand at the crossroads of choice, selecting not just a beverage but an experience that aligns with our moments. Whether you’re chasing the latest trend or savoring timeless memories, the question remains: Which bottle will you reach for today? #ChooseYourSip #TasteTheMoment #BrandBattle #YouthfulVibes #FamilyTraditions Tserennyam Sukhbaatar