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#MarketingTrivia The world's first television commercial aired on July 1, 1941, before the beginning of a baseball game in New York between the Brooklyn Dodgers and Philadelphia Phillies. The commercial aired on NBC's WNBT-TV was only 10 seconds long and was an advertisement for Bulova watches. It cost the company a total of $9 (about $185.73 in 2023). (source: medium.com) #throwback #advertisingfact #marketingthrowback #businesstrivia #trivia #marketingfunfact #funfact #socialmediamarketing #marketing #digitalmarketing #socialmediastrategy #ecommerce

The Varsity * Look for Charter and Paramount to sign short-term extension today, which is a positive harbinger that a deal is in sight. Paramount will make its P+ ad-supported tier available to Charter basic subscribers. Charter has a similar arrangement with Disney and D+.  * DirecTV agreed to Diamond's "glide path" strategy that will migrate the Bally Sports RSN's to a digital tier over the next couple of years. Diamond's Comcast deal ends today and unless they agree to a long-term extension, it’s possible that the Bally Sports R.S.N.s will be dark on Comcast systems on Wednesday. And if Diamond is unable to work out a “glide path” deal with Comcast, it’s unlikely that the company will exit bankruptcy. * One of the biggest questions in the NBA rights auction centers on WBD’s matching rights, and how they might be deployed. NBCU has said that if it wins a package, it will carry some NBA games on its broadcast network. WBD doesn’t have a broadcast network, and the company has apparently not reached out to other broadcasters about a potential joint bid. * The NFL is negotiating to take an equity investment in ESPN, but talks have not progressed much in the past couple of months. ESPN is also talking to the NBA, MLB, and NHL, along with major technology companies and telecom players. * RIP Tom Phillips, a man who ran a newsletter company in suburban Maryland that hired me as a young reporter in 1994, where I first covered all aspects of the cable industry. Also, women’s sports has gotten so popular, so fast, that marketing efforts around it have been slow to catch up. The effort to usher more corporate professionalism into the women’s sports space continues on Thursday with the Sports Innovation Lab’s NewFront, in New York. Invites were sent out to more than 200 media buyers and brand marketers.

Taylor Swift fans have a ton to be excited about. Not the least of which is the massive success of her concert movie #TheErasTour. 💸 Here are two takeaways from Swift’s record-setting movie online digital business owners can note. 1. Leverage. The right partnerships, products, tools, and team can help you soar. 🚀 2. Marketing. Football fans are just as aware of Swift as her #Swifties fan base. Why? Because, she’s in the public eye with an NFL celeb, #TravisKelce. Right now it seems like Kelce is in every commercial through his endorsement deals. These two are currently a marketing powerhouse. 💪🏾 Fellow online business owners, keep your head up and put these two vital lessons to work for your brand. #Business #Marketing #OnlineBusiness #AffiliateMarketing #BusinessPartnerships

I saw this review on Adweek's Instagram page. I love the risk-taking here. Granted, it's a bit easier to do when you're the National Football League (NFL) and it's your 104th season and the whole world knows your brand, but still - it's got to be freeing to go off-brief every once in a while (click thru to slide 4). Bravo, Tim Ellis, National Football League (NFL) and 72andSunny #NFL #advertising #creative #marketing https://lnkd.in/eK7k7Ze8

The Super Bowl. The holy grail of advertisement. But what exactly can businesses expect in return for their investment in advertising during the National Football League (NFL)’s most prestigious event? And how can they harness this massive audience to generate widespread impact? As we approach this year’s Super Bowl LVIII, David F. Carr delves into these questions and more: https://bit.ly/3Uty6Q2

Diving into the playbook of the NFL's financial success! 🏈 From lucrative media rights deals to aggressive scheduling, the NFL is proving it's not just a game-changer on the field, but also a powerhouse in the business arena. Read more in the article below! #Strides #NFL #BusinessGameStrong #WinningOffTheField

In 1941, Bulova aired the first official TV commercial during a baseball game, marking a significant milestone in advertising. This groundbreaking 10-second spot symbolized the dawn of televised advertising, a platform that would grow to dominate the marketing world. This moment reminds us of the ever-evolving nature of advertising. How do you adapt to changing advertising platforms? #Marketing #paidadvertising

NFL’s Black Friday game is the latest warning sign for traditional TV. #Advertising #Marketing #PublicRelations #LasVegas #Media #AdvertisingAgency #MediaBuying #NevadaMedia #Television #Radio #Outdoor #DigitalMedia #NMC #Branding #SilverStateWonders #BlackFriday