Harvard Business Review’s Post

All industries have growth potential, but mismanagement often hinders this progress, preventing them from reaching their full potential and curtailing long-term success. Effective leadership is crucial for sustained growth.

The pace of growth dies when businesses get more preoccupied with optimizing their product over paying attention to basic customer needs. Then those same businesses call it "inevitable" when customers find other solutions to their problems. Solve your customers needs first and everything else follows.

In this article Prof. Theodore Levitt hints on the importance of understanding customers needs as critical factor in the survival of businesses rather than being product oriented. https://lnkd.in/dmePqtuG

All-business-strategies-fall-into-4-categories? #Adapting an existing industry strategy #Combining different existing industry strategies #Importing strategies from other industries #Creating a brand new strategy from scratch

Should You Pivot? In the current market, many business owners and leaders are thinking about ‘pivoting’, and many market commentators are promoting it. But is it right for you and your business? Right now, EvettField Partners Pty Ltd are helping clients to increase their revenue, margin and market share, while competitors are scattering for cover. If you would like a confidential and complimentary initial consultation on how you can increase market share in a shrinking market, get in touch. EvettField Partners is a Sydney based advisory and strategy consulting firm. We work with boards, business owners, leaders and management of medium-sized B2B, family and private organisations in the agriculture, architecture, building and construction, distribution, engineering, manufacturing, merchandising and mining industries. Want to increase revenue, margin, market share for your business with the effective development and implementation of competitive strategy? Get in touch via [email protected] #B2B #marketing #StrategySnapshots™

This is a great time to review your marketing activities and ensure that you are spending ever shrinking budgets where they have the most impact and outcome. Talk to Helen Shorthouse and make your marketing 💵 work harder!

Growth in today's dynamic market goes beyond marketing tactics. The Chief Growth Officer (CGO) plays a crucial role in integrating strategy and execution for long-term success. Read the latest blog to explore the impact of a CGO on your business growth: https://hubs.ly/Q02z0ly70

Some insights from Seth Godin, a renowned American author, entrepreneur and marketing guru. He was the second speaker in the Strategic Marketing monthly talks at NextMBA.  • Use AI, or you will be used by it. It is happening, and you cannot deny it. How well you use it will be your advantage. • Get close to the customer. Spending six hours in customer service makes you more knowledgeable about customers than anyone else in the marketing department. • Differentiation is selfish; positioning is generous. Position yourself to the right target group, not to everyone. If you aim for the average customer, you will lose or, worse, come in second. • People in your company can do incredible things and yet never speak about it because, for them, it is an everyday job that sometimes seems boring. To bring that story up, ask them the right questions. Asking them to show the hard part of their work, why it was difficult, and why it makes them proud can bring a story. Treating different people differently is hard; it takes empathy. This particularly resonates with me. Working with departments from water quality to erosion and sediment control is not something they speak about every day, yet it takes several meetings and a lot of questions to find the right angle to tell the story.

📊 Organic & Inorganic Growth 📊 Growth is a perpetual pursuit that companies often find themselves deciding on the best approach to expand their operations: organic and inorganic. #Digitalmarketing tools have made this incredibly easy to track but it has to be done right. Read more below on how to do so! 👇 https://lnkd.in/gTfqierS

Why a Company Should Consider On-Demand Strategic Pricing: Insights from Chris Placzek For companies navigating resource constraints and operational challenges, opting for an on-demand strategic pricing service model rather than an in-house approach can be a game-changer. It can significantly influence a company's competitiveness, profitability, and overall market positioning in three key areas – expertise and specialization, cost efficiency and flexibility, and strategic focus and adaptability. Read the Blog Here: https://lnkd.in/gyQH7Km9   Subscribe to the Hinz Sight Newsletter for more articles related to pricing:   https://lnkd.in/exBYtHeR?