Hannah Makarewicz’s Post

"Home" carries a lot of meaning. It can represent family, friends, comfort, safety, warmth, accomplishment and a sense of belonging. Home doesn’t just represent where you physically live – it can also be where you feel most welcome throughout life, whether it’s at summer camp, college, in a professional networking group or in the workplace. I’ve always thrown myself head-first into my job over the years. I care deeply about the work I do and how it contributes to the company’s mission. When I feel “at home” in the workplace, I not only perform better but am also a happier, healthier human being. If you're in a place where you don’t feel you belong, it can adversely impact your life outside of work. While looking for my next role, I paid special attention to what kind of culture a company had, the quality, integrity & kindness of the people, how they talked about & treated their team, and whether their core values were not just written on the wall but actually show up in how people operate. Of all the companies I talked to, one stood above the rest: Lennar. Some of you may ask, “Who?” and, honestly, I hadn’t heard of Lennar when they reached out. But, as my philosophy was to be open to new opportunities, I talked to them. And they checked every single box above. Not to mention that they are a 70-year old, Fortune 150 company that's been public since before I was born. Lennar... - Not only builds thousands of high quality homes every year all over the U.S. – a huge need in the current housing crisis – but also makes them attainable for first-time homebuyers. - (Quietly) gives a tremendous amount back to the communities they serve, through the Lennar Foundation, because it’s the right thing to do. - Truly cares about its Customers and “Associates” (what they call their employees, many of whom have been there 30+ years!), and about being on the cutting edge of how technology can transform the home building industry. On April 1, I officially joined the company as SVP, Communications, and am commuting from Brooklyn to Miami, where Lennar is based (I buried the lede!), until I fully relocate with my family this summer. Leaving New York after more than 25 years is a huge change – and I will miss it – but my family and I are excited to embark on a new adventure in the sun. In just three weeks at Lennar, I already feel like I’ve found my home, hopefully for many years to come. The people are warm and welcoming, the company is doing work that is both impressive and mission-driven, I can build within a well-resourced, stable organization, and I believe I’ll be able to make a lasting impact. Thanks to Olivia Witmer & Emma Putre at Daversa and Drew Holler, my amazing new boss, for believing I was the right person for the job – I’m honored to be part of the Lennar family!

Perks of being in marketing: the incredible opportunity to collaborate with the National Award-winning director, Shoojit Sircar. When you work with greats like him there is always something to learn from: 1. There’s no substitute for hard work: His commitment to every frame, with the same intensity as any of his films, is truly inspiring. 2. Cultivate an extraordinary vision: From the outset, his overarching vision and attention to detail set him apart, giving us the confidence that he will elevate our TVC to new heights. 3. Listen, collaborate, and thrive as a team: His humility is remarkable—he listens to every viewpoint and engages in thoughtful discussions. Overall the mark of his greatness is in thorough gentlemanship and putting everyone at ease even while striving to achieve excellence in his work.

✍ Inside Retail US is doing a roundup of the coolest store openings that have occurred in the last few months for our upcoming quarterly issue. 🔎 While the list is mostly drafted out, we are still looking for 1-2 more stores (preferably non-New York based) to include. ⌨ Comment below or shoot me a DM! #brickandmortar #storeopening #retail #retailnews #publicrelations #pr

“We’re not a generation, we are a target market”. A line from the song ‘Advert Soundtrack’ by Will Varley. An obscure lyrical reference I know but as a marketer, it always makes me smile, as there is a hint of the truth in it. Most things that we are engaging with are trying to shape our perceptions of a product, service, person or place for a reason. I really enjoyed talking about the importance of perceptions and brand in place marketing at the Celebrate Chesterfield event. Perceptions are so important to attracting visitors, attracting investment and attracting people to an area to live, study and work. Perceptions are of course owned by each and everyone of us, and whether they are based in fact or not they are our own reality. We see and hear this a lot around places, both positive and negative! (but that is a whole different post of its own). To influence perceptions we must consistently tell our place story. It has to be distinctive and rooted in the place. It also has to be authentic and relate to our target markets. If we get this right generations will choose to live, work, visit and invest in Chesterfield and also help us reach our target markets as ambassadors of the area. #LoveChesterfield #Chesterfield #Place #Brand #Marketing. #Celebrate24

Are you ready to hit the road to success? 🏎️💨 Fancy working for Starcom (who by the way... secured a spot on The Sunday Times "Best places to work"🥇) then rev up your career and get in contact as I am on the on the hunt for an Account Manager to join the media planning team and work with some of our amazing automotive clients: Vauxhall, Fiat, Peugeot, Alfa Romeo, and DS. If you're ready to shift into high gear, check out the job ad below and apply now and let's start the conversation🌟 📩 Breno Gomes Miranda Charlotte Marsden #hiring #mediajobs #mediaplanning #Stellantis #automotive #Publicis #publicismedia

"Competition is always a good thing. It forces us to do our best. A monopoly renders people complacent and satisfied with mediocrity." -- Nancy Pearcy Keeping up with industry disruptions and continually striving to set the pace as the front runners is part of the winning strategy 🔑 At JR Promotions we take pride in everything that we do, from office meetings to excellence in planning and execution of clients expectancies, this is why we do what we do... a good read article linked below https://lnkd.in/dWXCa2DC

good opportunity in FMCG

Years ago I took a job at Herman Miller as Director of Product and Portfolio Strategy that you won't find on my LinkedIn profile. This is because, to put it bluntly, I was lousy at it. It was a new role that we'd envisioned as something creative and conceptual, but instead it needed a great deal of process rigor and a strong attention to detail. That's not me. As result, I went to my manager after four months and said, "I don't think I'm very good at this. It might not be a great fit." Thankfully, he responded, "Yes, I've noticed that you're struggling and I no longer think it's a good fit either. Let's look for something different to take better advantage of your gifts and I'll find someone better for this role." I think a lot about that exchange. It's possible that I could have slogged my way through it for a few years or I could have imagined him saying, "Figure it out." Instead, he created an environment where I could raise my hand and say there's a problem, even when the problem was me (cue my T-Swift fans). When I see research about the value of psychological safety in the workplace, I think of that experience. #psychologicalsafety #imtheproblemitsme

Just when you thought things couldn’t possibly be any more exciting at Heller…we’ve got some BIG news that’ll blow your socks clean off!    Before you even think of sitting down, get ready to jump back up—our creative kitchen at Team Heller is cooking up something monumental. We're not just announcing a new hire here; we’re making an announcement about setting new standards. That’s right, we’re adding a seasoned veteran to head up our Creative team and we want the world to know it.     This creative maestro brings an impressive track record of:  Crafting over 60 TV spots  Producing more than 400 videos  Leading initiatives for over 45 brands, including 15 dynamic launches  Spearheading more than 40 new business pitches  Collecting a host of MM&M, Manny, Telly, and Rx Club awards    This isn't just about one person’s success, though. It's about the fresh perspectives and new capabilities that come with our latest addition. His arrival marks a new chapter for us at Heller, where the scope of what we can accomplish together just got a whole lot broader, extending well beyond even the complex world of pharma.    So, without further ado, join us in giving our new Chief Creative Officer, Rick Conrad, a huge welcome! His blend of leadership, creativity, and vision is exactly what we need as we embark on the road ahead. Here’s to all that we will achieve as a team, together. Cheers!    #HellerAgency #HellerEffect #AgencyLife #FutureOfPharma #FutureOfAdvertising #RickConrad #YesHeGetsHisOwnHashtag #CreativeDynamite #BringingTheHype 

When I started here at the Scotch Whisky Association, one of the things I wanted to do was a conference; a creative practical something-or-other to focus on skills, careers, inclusion... Then the lockdown hit and various other priorities took over. And so it went on... But now, yes!, we have a Spirited Careers Conference! It's on 2nd May and it's all about skills, careers, inclusion - all my favourite topics! Patience is a virtue. 😊 We will be discussing: 🍸 The power of diversity in organisations 🍸 How changing the approach can change a culture 🍸 A Scientist's Story - developing skills 🍸 How AI is affecting talent acquisition and recruitment 🍸 Intro to industrial relations I have some lovely people working with me make this a reality, specifically, Liza Vas Heather Pritchard Wendy Ellen MCIPD Mark McKeown and we are, I think it's safe to say, VERY EXCITED. In the meantime, check out my latest blog on Spirited Careers: https://lnkd.in/esSPfc3v #conference #career #diversity #inclusion #skillsdevelopment #scotchwhisky