🫧Accessories have become a key element of beauty and wellness launches. Earlier this year, rhode skin broke the internet with its phone case, which was perfectly designed with a divot to hold the brand's lip balms. 🫧More recently, Kourtney Kardashian's Lemme wellness brand launched a charm necklace featuring a pendant locket for holding vitamins. Clearly something is in the air. 🫧Now #GenZ favorite Bubble Skincare is debuting its first-ever lip product, the $9 Tell All Juicy Secret Lip Balm, in a unique keychain format that incorporates five charms to add an element of customization. 🫧The launch simultaneously taps two hot trends: charms, which Vogue reminds us are "cool again," and lip balms, which were a top driver in the color cosmetic space in the first half of 2024 (though this Bubble launch is notably not tinted). ➡️Here's everything we know about the launch: https://lnkd.in/g6vdasZZ
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Bubble and Shai Eisenman breaking barriers yet again on formulation quality, fun and accessibility