GLAAD reposted this
It’s more important than ever for brands to renew their commitments to inclusion in advertising. Regarding LGBTQ+ people and allies, this is not only the right thing to do but also a driver of brand loyalty. Perhaps the simplest, most effective argument for depicting LGBTQ+ stories in advertising is that gay, bi, trans, nonbinary, and queer people are permanently woven into the fabric of society. Advertisers must speak to the whole culture, not just part of it, if they want to grow. Holding space for LGBTQ+ lives, on a global scale, is the best way to achieve that feat. Read more about what Adrienne Hayes and I had to say about LGBTQ advertising here ⤵ https://lnkd.in/geHfPcJb
Absolutely agree! Additionally, brands that authentically represent LGBTQ+ communities in their advertising often benefit from enhanced creativity and innovation. Diverse perspectives can lead to more compelling storytelling and unique campaigns that resonate with a broader audience. Inclusion in advertising can drive positive social change, fostering a more accepting and equitable society.
Please consider looking into the traumatic assault incident by the University homophobic administration on the American HIV Physician-Scientist and LGBTQ2+ advocate that occurred in Poland! (admin)
Reposting for reach
PGP student at IIM Kozhikode | Wakefit | Category Manager | MNNIT, Allahabad '22
2moHey, We are a group of IIM Kozhikode students collecting and identifying the key issues faced by the LGBTQ+ Community. Requesting you to spare 2 minutes to fill out this survey. Also share this someone who you think might needs to fill this. https://forms.gle/8bi1GPYBPaaSdeqQ6 Thanks in advance!