Gabriel Rylka’s Post

When I tell people that I launched a fashion brand and operate in the luxury business, I often encounter a common misconception. 👎🏻 Many associate luxury solely with material possessions and extravagance. However, there is an extreme humility in the world of luxury, especially among those who work within it. They understand that true luxury is not about owning material things. It’s about cherishing what money can’t buy—health, family, friends, and the intangible moments that bring genuine happiness and fulfillment. Many are unable to understand this, and that’s why they might also miss the true value of luxury, which is to appreciate the extraordinary art of craftsmanship. The dedication, skill, and passion that go into creating high-quality items are what truly define luxury. Which side are you on? Do you recognize the true value of luxury, and where do you think it lies, or do you view it differently? #CapriceBespoke #LuxuryRedefined #TrueLuxury #FashionIndustry #Craftsmanship #MadeinItaly CAPRICE BESPOKE®

👜 Luxury Handbags - Limited Availability Is Mind-Blowing! 🤩 Discover why luxury handbag brands intentionally restrict availability, creating a waiting list frenzy. Understand the surprising economic argument supporting this strategy and why some people prefer scarcity over accessibility. Get insights into the world of exclusive handbags! #LuxuryHandbags #WaitingListFrenzy #ScarcityVsAccessibility #ExclusiveFashion #HandbagObsession #FashionTrends #DesignerAccessories #Shopaholic #FashionLovers #LuxuryLifestyle

Has luxury lost its luster? 💎 Looking to luxury is not always about extracting what works well. The dangerous games some companies are currently playing holds lessons for any brand. Chanel, for instance, raised the price of its classic handbags from $6,000 to over $10,000 in just a few years. Without any notable improvement in quality, leaving customers wondering: Is luxury still worth it? And demand is dropping. Bargain hunters are flocking to luxury stores, hoping to capitalize on deals as prices fluctuate. In short, it’s poison for luxury.   What is happening? At its core, the luxury market is shifting. Consumers increasingly want more than just status symbols. They want brands that stand for something real. Meaning, ethics, transparency, and authenticity are not optional; they're essential. A case in point is Hermès, which continues to thrive by delivering on its DNA of quality and craftsmanship, while others falter by cutting corners.   Here’s what we can take from this:   ⭐️ Don’t stretch – clients can tell when they’re being overcharged ⭐️ Be genuine – real value comes from honesty and staying true to your DNA ⭐️ Purpose matters – people want brands that align with their values   Stay tuned for the final and concluding edition of my Elegant Insights LinkedIn Newsletter - and what we can learn from luxury: 👉🏻 Subscribe here: https://lnkd.in/dZ6jyPXE This will be edition #12 of #12. The title? Beauty for Absolute Value. Releasing next week.   #branding #luxury #authenticity #brandvalue

The allure of owning exquisite items, from bespoke jewelry to high-end watches, is often marred by a critical oversight: inadequate and misunderstood insurance coverage at the point of sale. Read Robert McCarthy's OpEd: Uninsured luxury purchases: the hidden risks for consumers in Luxury Daily (subscription): https://lnkd.in/ehJEpRGU #WatchTheft #Luxury #Jewlrey #EmbeddedInsurance

Is the "Superfake" the New Supervillain of Luxury? Ever heard of the term superfake? No, it's not a new superhero (or supervillain) flick hitting theaters—though it's causing quite the stir in the luxury universe! In the dazzling world of luxury brands, there's a new player on the scene—the rise of "superfakes." The TikTok generation sees these high-quality counterfeits as a golden ticket to owning a slice of luxury without the hefty price tag. But let's pause for a moment and ask ourselves: Does possessing a counterfeit truly deliver the sense of accomplishment that comes with the real thing? I have my doubts. Psychological studies reveal that buying fake luxury items can leave a lingering emptiness rather than fulfillment. Here's why: First, there's the matter of Emotional Attachment. Authentic luxury pieces aren't just products; they're symbols of achievement, crafted stories of artistry and heritage. Owning the genuine article brings a satisfaction that superfakes simply can't replicate. It's like framing a photocopy of a masterpiece—you might fill the space on the wall, but it won't inspire the soul. Second, we have Consumer Guilt. Many who purchase counterfeits experience a subtle, nagging dissatisfaction. That little voice inside whispers reminders of inauthenticity, dampening the joy that the purchase was supposed to bring. Instead of pride, there's a shadow of regret, reinforcing the yearning for something real. But let's flip the script. This surge in the superfake market is more than just a hurdle—it's a catalyst propelling luxury brands into new realms of innovation. On one hand, we see a burst of Design Innovation. Brands are experimenting with advanced fabrics and cutting-edge technologies, crafting pieces so exceptional they're raising the bar on what luxury truly means. They're not just making it harder for counterfeiters; they're redefining excellence. On the other hand, there's a leap in Security Measures. Embracing blockchain technology, RFID tags, and scannable QR codes, brands are ensuring that each item carries an unbreakable seal of authenticity. It's a high-tech handshake between the brand and the consumer, saying, "This is the real deal, and so are you." And perhaps most thrilling is the creation of vibrant communities—Proactive Tribes of Brand Enthusiasts. Luxury brands are investing more in their relationships with customers, enhancing sales experiences, refining marketing strategies, and elevating customer service to new heights. They're not just selling products; they're building connections, fostering loyalty, and celebrating the genius of their supporters. In my opinion, in the face of adversity, luxury brands aren't just surviving—they're thriving. They're turning challenges into stepping stones, obstacles into opportunities. As Willie Jolley said “A Setback is Nothing But a Setup for a Comeback.” After all, the real treasure isn't just in the luxury we hold, but in the authenticity we embody. #luxury

A Guide to Protecting Your Luxury Wardrobe Collections Click on picture for information.

In the world of luxury, patience is key. 🕰️ Have you ever noticed how luxury brands like Rolls-Royce, Gucci, and Versace advertise their products? Their ads often feature slow, deliberate movements, highlighting every detail. This isn't just a stylistic choice; it's a lesson in business strategy. Luxury brands understand that building wealth and creating elite products requires a slow, methodical approach. Rushing can lead to mistakes and compromise quality. To achieve long-term success and true luxury, we must prioritize efficiency and careful planning over speed. This principle is crucial for any business aiming for the top. 🏆 Focus on crafting your product with the same care and precision as these luxury brands. Highlight the quality and sophistication in every aspect of your brand. By doing so, you'll not only attract discerning customers but also build a reputation for excellence. Remember, in the pursuit of wealth and luxury, slow and steady truly wins the race. 🐢 #BusinessStrategy #LuxuryBrands #WealthBuilding #QualityOverQuantity #EfficientGrowth

Gucci, Ferragamo, Champagne... ... Garbage Cans, Fly Fishing, or Chef's Salad. All with the potential for... luxury? 💅 If you think luxury only belongs to high-end brands, THINK AGAIN. According to my dear friend Neen James, MBA CSP, creating this type of experience for your clients doesn’t require a high-end product or a huge budget. In our latest for Inc. Magazine, we break down a mindset shift that any business can use to stand out, no matter what you sell. You don’t need a premium product — just a strategy that prioritizes personal, unforgettable moments for your clients. You’re about to rethink what luxury really means.👇🏽 https://lnkd.in/ePw_hgjJ Can you think of an example of a recent luxury experience you've had with a brand? If so, please share! (Tagging a few people I admire in the luxury experience vertical! Candace Banning Jay Johnson Leah M. Smith Taylor Feller Jennifer Campbell Kenneth Fernandez Meg Meyer Michael Minchin Matthew Upchurch Isabella Carington Ariella Durban) #SalesTraining #BusinessStrategy #CustomerExperience #RevenueGrowth #WorkplacePerformance

Luxury and premium brands both aim for excellence, but their approaches differ significantly. Luxury whispers exclusivity. Think Hermès handbags or Rolls-Royce cars: limited availability and top-notch craftsmanship create a status symbol. Rich heritage and bespoke service solidify their timeless prestige. Premium shouts innovation for the achiever. Apple and Tesla exemplify this. They offer superior quality and cutting-edge features, making them a step above the ordinary. Their focus is accessibility, not exclusivity. At ADSTRAT BMC we understand the nuances of both luxury and premium branding. We craft targeted strategies that resonate with your audience, whether you aspire to embody the exclusivity of a luxury brand or the innovation and quality of a premium brand. Send us a DM today and discover how we can help elevate your brand to the next level. #ADSTRATBMC #BrandManagement #BrandMangementAgency #BrandMangementInNigeria #BrandIdentity #Premiumbranding #Luxurybranding #Premiumvsluxurybranding

Even if You have all the Money to buy this Luxury brand, your chances of getting an Invitation to buy are same as that of an undergrad applicant getting into an IIT (<<1%). Hermes and the Art of Exclusivity. How Hermes, the iconic luxury brand, has mastered the art of desire & how does it maintain its luxury allure while keeping its products so exclusive? Here’s a peek into their high stakes play: Scarcity Bias: They don't just sell; they create a buzz. Their coveted Birkin bags aren’t displayed openly—they’re shrouded in mystery with a long waitlist. You can’t just walk in and buy one; patience and loyalty are part of the game. Exclusive Access: To get your hands on a Birkin or Kelly, you must first build a buying history and establish a profile that reflects your commitment to the brand. Some say that HERMES also demands you buy less popular items before you can access the iconic pieces. This ‘Peihuo’ strategy (also called tying) has its share of controversy & criticism as well. The counter argument is about maintaining quality and exclusivity, as against manipulating the market. So, if you’re eyeing this brand, you will need lots of loyalty and even more patience...(& still no promises) To know more on this, go ahead and search for these terms - ''...How Hermès Torments (it's) Customers....'' ''...Torment Your Customers (They’ll Love It)..'' - HBR & so on... #LuxuryRetail #Cognitivebias #ConsumerBehavior Image courtesy Bing