💡 New Development: Introducing a new way of analysing Pharma’s expenditure.
At Commercial Eyes Pty Ltd, we pride ourselves on being at the forefront of innovation within the pharmaceutical and healthcare ecosystem. That is why we are so proud of our recent Competitive Intelligence initiative: a groundbreaking addition to our suite of analytical tools, designed to totally transform the way insights are extracted from transparency reports.
The recent Medicines Australia disclosure shed light on payments and transfers of value to healthcare professionals, with a reported total expenditure of $12,195,799 spent across 30 MA company members, with Novartis, Pfizer, and AstraZeneca spending the most.
To address the pressing need for more sophisticated analysis of these disclosures, our Access, Research, and Intelligence (ARI) team is launching a new, cutting-edge database next week.
By integrating multiple datasets, we unlock unprecedented depths of understanding, enabling the industry to gain competitive insights into pharmaceutical company spending patterns on individual HCPs in specific therapeutic areas.
This innovative tool is not merely an addition to existing transparency reports; it is a new framework and method to synthesise and interpret massive volumes of data.
This initiative is a testament to our commitment to driving progress and enhancing transparency within the industry. It reaffirms our position as pioneers in developing tools and frameworks that add significant value to the healthcare ecosystem.
We invite industry professionals who are seeking to understand competitor investment in particular therapeutic areas and competitor targeting of key stakeholders to discover the transformative potential of this new database.
To delve deeper into its capabilities or to engage with our Certified Intelligence Experts, please register your interest or leave a comment below.
Stay tuned for more updates!
https://lnkd.in/gtAVc3-b
#Pharmaceuticals #Transparency #DataAnalytics #MedicinesAustralia #CommercialEyes #ProductLifeGroup
But wait, the #adtech and #martech providers I’m speaking with have some crazy developments. I’m talking #gamification, people!