The Female Quotient’s Post

As the new 3-on-3 women's league forms, it highlights the significant contract differences between WNBA and NBA players. From salaries to benefits, this league could change the game. Read more from Constangy attorney Chris Deubert in the link below to see how these contract dynamics play out and what they mean for the future of women's basketball. #WNBA #NBA #WomensSports

Biggest winner is the WNBA (Women's National Basketball Association). Angel Reese announces that she will join Caitlin Clark in the draft this year. Two of the biggest stars in the game are heading to the WNBA (Women's National Basketball Association), Caitlin and Angel will enter the league as big fish in a league of some big fish. Other one namers like A'ja and Sabrina are already putting their mark on this space. This is a massive inflection point for the league. Sports Business Classes - - Check out this article from Sportico. How can the WNBA (Women's National Basketball Association) maximize this opportunity? How does the league market this sudden influx of stars alongside the existing stars? What can be learned from the National Basketball Association (NBA) and the athlete star power of LeBron, Steph, Luka, Ja, Ant, Giannis, etc? Cathy Engelbert calls this a "Hyper Growth Phase". If you were advising the league commissioner, how would you define success? What are the metrics you be tracking to measure this outcome? Tickets? Viewers? Franchise value? Sponsors? Media rights? Global expansion? Merchandise sales? Fox School of Business at Temple University Temple University's School of Sport, Tourism and Hospitality Management University of Oregon Lundquist College of Business Portland State University - School of Business The University of Iowa Tippie College of Business LSU E. J. Ourso College of Business Jesuit High School Portland Beaverton School District UCLA Anderson School of Management Sports Business Association at WSU Sports Business Club at UW-Madison Warsaw Sports Business Club TOGETHXR #sportsmarketing #sportsmanagement #sportsbusiness #sportsbiz #sportsbizprof #womensfinalfour #womenssports #GrowthMode #final4

"As fandom for women's basketball surges, a growing number of supporters are becoming aware of the stark inequities in salaries and facilities faced by professional women athletes." As an example, NBA players receive a 50% share of the revenue brought in by the league, but WNBA players receive almost 10% of total revenue, and this percentage technically hinges on the league achieving a minimum annual revenue threshold. Not an old story by any means , but one that continues, despite the huge strides female athletes in all competitive sports have made. It's more then time to do better. Read here: https://trib.al/57VyFwZ

We are #UMNMorrisProud to observe National Girls and Women in Sports Day on Feb. 7. Title IX was a public law passed in 1972 that completely changed the women’s narrative in sports. The legislation called for equal participation of everyone in all the programs and activities that were federally funded, which meant all public schools would ensure equitable sports opportunities to the students, regardless of their gender. Title IX was a breakthrough in women’s sports. Before this, only one in 27 girls had access to sports activities. But, today, that statistic has improved to two in five girls. #NGWSD #RollCougs https://lnkd.in/g8CrHDqh

If you don't know who Caitlin Clark is, you will soon. 🔜 After being picked first in last night's WNBA (Women's National Basketball Association) Draft, Clark could be the defining player for the league's success and growth in the next decade and beyond. 📈 I examined what the 2024 Draft means for the WNBA, its commercial impact on the future of the sport and why we can expect to see more crossover events between the men's and women's leagues. 🏀 #insights #SheMovesTheGame #WNBADraft #SportsBiz #SportsMarketing #WNBA

Studying women’s participation in sports can shed light on broader societal trends, including the evolution of gender roles, the impact of media representation, and the importance of access to opportunities. It’s a mirror that reflects our progress and the work that still needs to be done. Let’s continue to champion for inclusivity and equality in sports and beyond. #WomenInSports #Research #Reflection

Who else can't wait for tomorrow's blockbuster WNBA draft? 🙋♂️🙋♀️ The 2024 WNBA (Women's National Basketball Association) draft is shaping up to be a landmark moment for women's basketball and women's sport. 🙌   📝 Dive in with Miles Lockhart as he breaks down the WNBA's recent triumphs, lessons from this defining moment, and its potential impact on the future of the sport. 🏀 Read the full article 👇 https://lnkd.in/eCDi98SC #WNBA #SheMovesTheGame #WNBAdraft #SportOnSearch #Sportsbiz #SportsMarketing

Let’s all remember this 50-year FA ban on women’s football and chant it out loud together 🗣️📣 Why? Because when The Lionesses won the Euro 2022 Football championship, everyone started pointing the finger 👉 at PE to stop being exclusive and allow football in lessons. Excuse me? 🤨 We don’t teach students to become elite football players in PE, we *educate* students. Here’s an article I wrote about all this FA cover-up and PE bashing at the time: https://lnkd.in/gqQkaWtR “PE bashing may in fact be a smokescreen for two major issues that historically have adversely affected women’s football in England. Firstly, the 50-year national ban by the Football Association (FA) on women’s football (1921-1971), and secondly, the ongoing low level of global media interest in women’s sport. Both of these are an inherent part of the patriarchal institution of sport, yet they have been conveniently swept aside as PE becomes the media punchbag”. #physed #physicaleducation #football #patriarchy #frailtymyth

I recommend watching the recent documentary Copa 71 to learn more about this.

This is a great infographic from Vision Insights about National Women's Soccer League (NWSL) fans. Almost half of NWSL fans do not have a favorite club because they don't know enough about the clubs to feel confident in picking a favorite. The research implies that despite the increased interest in women's sports, leagues like NWSL still have some work to do to grow their fanbase at the local level and build affinity for the teams. #sportsbusiness #sportsmarketing #nwsl #fanengagement