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🌟 Still thinking about the knowledge gained and connections made at #PSEWeb - Canada's Higher Ed Marketing Conference in Olds, AB! 🌟 😊 The presentation on our work with Université de Saint-Boniface was a hit! Adrienne Smith and Nathalie Roche spoke about implementing the university’s values in a new digital environment. 💭 The discovery process was elaborate here, and the audience had lots of questions for Adrienne! 💭The multi-year project aims to better integrate the user experience of students, prospective applicants, and others, and to comply with accessibility standards. It was all-around a great occasion to connect both with Montreal friends and Albertan colleagues at the pleasant campus of Olds College of Agriculture & Technology. Joyce Peralta's session on transforming content strategy by maximizing the use of audience journey maps was full of deep insight! 📅 Let’s keep in touch and be sure to connect next year. #highereducation #digitalcommunications #digitalstrategy #PSEWeb2024

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