Equator Coffees reposted this
As a proud queer founder of Equator Coffees, I’m thrilled to celebrate Pride Month and honor our LGBTQI+ roots. This is a time to reflect on our journey, celebrate our community, and reaffirm our commitment to positive change and inclusivity. 🏳️🌈 Being an LGBTQI+ entrepreneur, I understand the power of standing in our truth and using our influence to make a difference. Our mission goes beyond serving exceptional coffee; it’s about creating spaces where everyone feels welcomed, supported, and empowered. In honor of Pride Month, 5% of sales from our Pride Tiger t-shirts and $1 from every pour-over coffee sold in cafes will be donated to Rainbow Railroad, an international nonprofit that helps LGBTQI+ individuals escape violence and persecution in their home countries and domestically. Now more than ever we have to stand together and support our community. Pride is also a time for celebration! This month we’re excited to host Tour d’Equator: Pride Ride 2024, an Instagram live with the founder of Boichik Bagels, Emily Winston, and to help kick off the San Francisco Pride celebrations by serving coffee at their Pride For Breakfast event. At Equator, our commitment to the queer community is woven into the fabric of who we are–not just during Pride Month, but every day of the year. We continually work to ensure that our cafes serve as safe spaces for everybody. We make an intentional effort to work with and uplift other LGBTQI+ founded companies. We work with queer artists on artwork for our campaigns and we select LGBTQI+ organizations for our giveback programs, such as the LYRIC Center for LGBTQI+ Youth. Join me in honoring Pride this month and every month as we continue to support, empower, and celebrate the LGBTQI+ community. Together, we can create positive change and build a more inclusive world. 🌈🌈🌈
As a longtime queer coffee professional, you have been one of my guiding stars. I can remember a time where being queer and being in coffee were largely separate and you were a major part of making sure they didn’t have to be. Thanks for continuing to lead and inspire, Helen. 💜
Thanks for the work you've done to be a beacon of change! Inspiring...
We’re so proud of you Helen Russell and the incredible growth and impact you’ve had and kept at Equator Coffees since our first investment in you from Pacific Community Ventures (PCV) and beyond! We’re here for your journey ahead and continued impact!
Helen, I have been privileged to watch the success of Equator Coffees and your journey. It is your heart, passion and ability to make people, our community fall a little more in love with life … to be our authentic selves. Thank you!
I need a pride tiger shirt what!? Where do we get??? Love you Helen thank you for being a trailblazer and an inspiration and a force for a better world for all!!!
You are an amazing human Helen Russell - bravo for all that you do 🙌🏽
You are truly a leader and an inspiration!
Happy Pride month! You are a fabulous leader in this space.🩷
Always so proud to know you Helen
Great job..hope did you take a look at "The Mark Howley Show" - spotify, Apple and YouTube