Elizabeth Schmidt’s Post

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Head of Marketing | VP of Marketing and Communications

This is how you create a social media marketing power team.

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Head of Marketing @ Plot ツ

How would I build my ideal social media department? I'm glad you asked. Here are my immediate hires: → Video Creator: Short Video Specialist → Producer: Content Curator → Analyst: Performance Analyst → Performance: Ads Specialist → Community Manager: Engager → Social Support: Customer Support → Campaign: influencer, creator work → Employee Advocacy: Brand Promoter → Director: Strategy And the sprinkle on top would be to have dedicated platform specialists who know each channel like the back of their hand. But I guess the popular route is rolling it all into the single title of Social Media Manager, so whatever.

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