Eli Lilly and Company’s Post

The Cultural Significance of Olympic Uniforms #olympicuniforms #olympicfashion #olympics #bl8k #creativeagency The Olympic Games have become a global stage where countries and cultures converge to compete for gold. Fashion plays a significant role in this event, becoming a crucial element as nations present their athletes to the world. Olympic uniforms are more than just a representation of a country; they serve as a powerful cultural statement, embodying national pride. These uniforms reflect a nation’s traditions and values, artfully combining heritage with innovation. https://lnkd.in/g77F8ugb

When you think of athletes who participate in big sport events, many think of the big names that dominate - Cristiano Ronaldo, Max Verstappen, Novak Djokovic. But the vast majority of athletes who participate in events such as the Olympics or World Cup do not have the same platform, resources, and leverage as the stars, with the majority not considered employees or protected by workers rights. What happens when athletes are subject to unsafe conditions, such as excessive heat or contaminated water? To what extent are athletes free to express themselves on and off the field? What efforts are in place to prevent misconduct and abuse against athletes? These questions are more relevant than ever, particularly in the context of the ongoing #EuroCup and the upcoming #ParisOlympics. I hope the findings of this report contribute to real discussions on how to respect the athletes' rights in and around big sport events. Read more here: https://lnkd.in/e2qq-vUD #Sport #EU #Athletes

Are OMEGA SA are currently the winning the sponsorship race at the Paris 2024 Olympics? As both a watch, and a sports fan, I am enjoying and interested at seeing professional athletes competing (and winning) in luxury watches. Athletes not wearing the usual Garmin, WHOOP, COROS, etc. associated with athletes and sports, but in some cases wearing watches well in excess of £10k. As well as being the official timekeeper, Omega has multiple Ambassadors competing in the games. And the alignment is there; precision, performance, and consistent development. Their winning athletes are bound to the clothing brands to each country, such as Team GB and adidas, but Omega has the ability to sponsor the most high profile athletes, regardless of the country they represent. Omega's Ambassadors claiming gold so far are: Hifumi Abe Leon Marchand David Popovici Thomas Ceccon Kaylee McKeown Diego Botín and Florian Trittel Yaroslava Mahuchikh (bottom right) Noah Lyles Mondo Duplantis (bottom left) Keely Hodgkinson (top left) Gabby Thomason (top right) If Omega Ambassadors were a country, they'd be 3rd in the medal table. So the question stands, are Omega winning the Olympic sponsorship race? #marketing #olympics

Drapers explores how brands are cashing in on the Euros, Wimbledon, Olympics and Paralympics. "The Olympics inspires such a huge amount of people to get more involved with sports, and, of course, this will translate over into sportswear sales for retailers." Read more below. #retailnews #fashionnews #sportswear #retailsales #Euros #Olympics #Paralympics #Wimbledon

Reflecting on the origins of competitive sports during the first Olympics, it's fascinating to consider how athletes competed in the nude, demonstrating physical prowess and dedication in its purest form. This historical tidbit not only amuses but highlights the evolution of athletic attire and the importance of physical conditioning - principles that resonate deeply with professionals striving for excellence in all endeavors. #ProfessionalGrowth #HistoricalInsights #Olympics

Deceleration is a skill and a physical quality that goes under the radar in sports that are required to sprint and change direction. It needs more attention. Here's why 👇 Players are fast. An example of this is the current #euro2024 football championships. The top 12 fastest speeds recorded by players range from 35.1km/g to 35.9km/h 🏃💨⚡ Players will take a fair amount of time and distance to reach those speeds, and it will put certain stressors on the muscularskeletal and central nervous system. HOWEVER....Players are required to change direction instantaneously .....going from fast speeds to zero to re-accelerate. This is where the biomechanical load on the body is far greater 🥵 💥Players will potentially go from 35/36km/h to 0 in a matter of about 2 metres. Remember, it probably took them 10-20 times that distance to hit top speed. 💥 So, if you are a player or coach reading this, make sure you know what demands are required in your sport and how you train to improve them. #sportsperformance #sportscience #strengthandconditioning #speedagility #deceleration #footballstrengthandconditioning #soccerstrengthandconditioning

🥇 Is This the Perfect Post-Race Olympic Recap for Paris 2024? 🇫🇷 With the thrill of the Paris 2024 Olympics winding down, I had a moment of reflection. This standout piece from TriSpirit Outfitters not only captured the essence of the games but also highlighted an often overlooked aspect: the power of rivalries. 🏊♂️🚴♀️🏃♂️ Competitive rivalries are usually portrayed as fierce and contentious, but this article changed my perspective. It discussed how such rivalries are not just for audience excitement; they serve as a catalyst for athletes to push beyond their perceived limits, drive intense personal and mutual growth, and elevate performances. This resonates with me deeply. I recall times when a strong competitor pushed me to level up, leading to unexpected personal bests! 🔑 Key Takeaway: Embrace your rivals. They might be the push you need to achieve greatness. What’s your take on competitive rivalries? Have you experienced a rivalry that pushed you further than you thought possible? Share your stories below! ⬇️ #Paris2024 #Olympics #AthleteDevelopment #Sportsmanship #TriSpirit ✨ Let's celebrate not just the victories, but also the incredible human spirit and rivalry that drives these athletes to newer heights! 🌟 Discover more tips, insights, and resources by visiting our site at https://lnkd.in/gXtMKW9B

It's interesting to follow the news about the Olympic uniforms of different countries: which brands they choose, design, functionality. Here is an Olympic uniform of Canada revealed today: https://lnkd.in/eCmyq66U

Another Olympic opinion while we are at it for my dance friends and international friends. IS THIS HOW WE REALLY TREAT EMERGING COUNTRIES/ATHLETES IN OLYMPIC DISCIPLINES As I read comments on my timeline about Olympic Breakdancing it occurs to me how little people know about how a sport is added to the Olympics. It also serves as a warning for how some might perceive my sport - cheerleading which is provisionally recognized and hoping to make an appearance at the games in the near future. Cheer has battled stereotypes since its inception but with its modern advancements many see value and Olympic potential in its current athletic format. Sadly- some may not. What worries me more is the views I am seeing on my timeline from those heavily involved in cheer about the progress of sport in different countries. It’s not a good look. As someone who owns a company that has operated in 42 countries and personally contributed to the global growth and development of cheer in a way that very few can compare I am disappointed in the way some are making fun of “Ray Gun” the B-Girl from Australia. These type of attitudes are EXACTLY what our international community has faced at the hands of cheer many times over. It’s part of the reason we were able to set ourselves apart and build a company whose mission is to “Connect, lead, educate and inspire the global cheerleading community” We never adopted typical views and always believed that international athletes and programs were capable of anything with proper education, instruction and guidance. Many of them have even risen to the point where THEY are the global standard. Can you imagine if we only taught those deemed “worthy” of our instruction. NEVER! It’s clear that some people have never had to “coach” athletes in places where cheer is still developing! Sometimes it may not meet the international standard but that’s how sport grows!!! How else are these countries supposed to learn. When I look at the arguments in the international division concerning the advancement of more than 3 American teams - this whole Breakdancing debacle rings true. A WORLD CHAMPIONSHIP (or Olympic Championship) for that matter demands global participation for legitimacy. Having only teams from one singular country makes it a national event not a global competition. I’m grateful as a company (Spring CDT) and as humans (Lisa & Kenny) we understood that early on. I’m sad that so many in our sport are seeing “leaders” in our industry bash the efforts of those that they don’t think are enough for the Olympic stage. Some of whom are happy to take “glamorous” international trips on their company’s dime while simultaneously mocking the people they are supposed to be helping. SHAME. *continued in comments