With record heat waves hitting the U.S. this summer, it's the perfect time to enjoy the great indoors and your favorite flick. This month, we’re spotlighting East West clients that have brought domestic and international box office hits to a theater and streaming service near you. Headquartered in Santa Monica, Lionsgate is a global content leader. From "The Hunger Games" to "John Wick" to "Mad Men," the studio’s franchises have been met with lucrative success both at home and abroad. What’s next in your queue? See what’s coming soon from Lionsgate: https://www.lionsgate.com/ 📷: "Borderlands" (2024). Courtesy of Lionsgate. #Lionsgate #filmfinancing #EWBiz #EWBentertainment
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General Manager || Strategic Partnerships || Customer Experience || Ex-Starbucks, COSTA, Kenny Hills Hospitality Group || Coffee || Retail || FNB || Hospitality || Travel
Star Wars fanboy are you? On paper, The Acolyte sounds like an easy entry point into the franchise. But make no mistake, this is expert level Star Wars. Yes, everything here is new. No, you don't require any prior knowledge going into it. But all of its myth-making, world-building, and Jedi geekery is a lot more meaningful if you're already completely invested. In fact, the most thrilling thing about the series - even for the fannest of fanboys and fangirls.- is not knowing what's coming next. Setting it 100 years before The Phantom Menace, with cool new heroes, enigmatic villains, and a compelling mystery, proves that in the right hands, this 47-year-old franchise still has the power to surprise -- @gogglermy #TheAcolyte https://lnkd.in/grdRbAnz
The Acolyte | Official Trailer | Disney+
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Lots of great movies coming out this summer, but this is going to be THE movie of the summer!! Let's talk about your ad running onscreen in front of all of them! #mediabuying #mediaplanning #Mediaadagency #solarmarketing #utilitiesmarketing
Marketing Analyst @ National CineMedia | B2B Marketing Strategist | Marketing Solutions | Category Expert | Thought Leader
'Deadpool & Wolverine' has already broken box office records and amassed millions in pre-sales...and the theatrical premiere is still two months away. #deadpool #wolverine #marvel #summer #blockbuster
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"If you look at 2025, there’s a healthy mix of big tentpoles, returning franchises and medium-sized movies — just a broader array of things to see." #nato #michaelo'leary #uscinemas #movietheaters #filmboxoffice #collegefilm #independentfilm #indiefilmmakers #filmproducers #filmdirectors #filmmarketing #filmdistribution #filmfinancing
Theater Owners Chief on Box Office Downturn, Alamo Drafthouse Sale and Bringing Audiences Back to the Movies: ‘We’re Still Looking for a Catalyst’
https://variety.com
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Not a joke: FIU's stadium will be renamed to "Pitbull Stadium." If you're an entertainer with extreme upside via your personal brand, this is a no-brainer alternative to team ownership, right? From Josh Goldberg: "Pitbull will also have his branded vodka, Voli 305, sold at games. He will be allowed to use the football stadium for 10 days a year with the rental fee waived. Additionally, he'll have two reserved suites for every FIU football home game for up to 40 people." ✅ Saves you the trouble of having to tell people you're a big deal (the name kinda does that for you). ✅ Nobody will forget that you're associated with the team (again, the name). ✅ 10 days/year is plenty to have a few pickup games, let your buddy have his wedding on the field, and maybe do your fantasy draft on the big screen. ✅ 40 people/game is sufficient to make the in-laws happy. All of that on $6M in spend - if it creates $18M in influenced revenue within the 5-year time period, you've hit the same return ownership would have created (not trying to get into a tax conversation). #Branding #MarketingGenius #PitbullStadium #SportsBiz #FIU
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It’s time for the Big Game. Let’s talk commercials, good and, of course, the game. Link to our all-inclusive guide below in the comments. #Superbowl #sports #teamwork #team #theartofsmalltalk
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In the latest episode of Geeks Who Like Sports, Ray and Lee critically analyze the Star Wars: Acolyte season finale. They argue it should have been a concise, two-hour film instead of a stretched-out series. Join the discussion and share your thoughts on the direction of the Star Wars franchise. #StarWars #TheAcolyte #TVAnalysis #GeeksWhoLikeSports
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SUPERBOWL LVIII 🏈🎉 Whether you’re watching for the game, commercials, or Taylor Swift, we hope you have a good time! Sports bring people together, but only if they have access. Todays game reminds us of the importance of bridging the digital divide. #SuperBowlLVIII #bridgethedigitaldivide #digitaldivide #accessforall #digitalinclusion #inclusivetech #sportsforchange
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July 26th 2024, we experience Deadpool Vs Wolverine in cinemas nationwide, it is going to be epic. Is your brand epic? Tie in your advertisement to Deadpool franchise and watch the traffic you get choosing your brands. Advertise where your prospects are. #cinemaadvertising #digitalmarketing #screens #partnership #LED #tech #activation #launch #sampling #campaign #media #eyeballs #advertising #kpi #growth
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Blockbuster Strategy Analysis: The 2023 box office, with a $9.1 billion turnover, marks a shift in Hollywood's blockbuster strategy. Diverse content and adaptable distribution have become key as studios navigate changing audience tastes and streaming impacts. Universal studio leads with a successful mix of lower-budget films and a bold VOD approach, while Disney faces challenges with tent pole, high-investment franchises. Warner Bros. and Sony find balance with non-franchise hits and varied budgets, respectively. 2023 results suggest a shift in blockbuster strategies, where flexibility and diversity in content and distribution channels are key to success. #BoxOfficeTrends #ESMM #BlockbusterStrategy
Behind the Genius, Luck, and Blunders That Created the $9 Billion Box Office Year
https://www.indiewire.com
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