Digitas Health’s Post

Another great DH Media Lab session hosted by Brian Mook, a program designed to provide employees with the unique opportunity to enhance our collective media literacy! During the Pinterest Media Lab, the team shared about the power of leveraging social as a discovery engine, something they have mastered over the years, as well as these key takeaways. ✨ Pinterest reaches over 70M+ Health Pinners in the US each month ✨ People scroll a bit slower on Pinterest than on FB (4.5x faster) or IG (2.2x faster) ✨ Pinterest is the #1 platform where people feel it has a positive impact on their lives, emphasizing that wellbeing is at the heart of their business model.

This week in our NYC office, we were inspired by an incredible group of Publicis leaders during a fireside chat celebrating Pride Month! 🏳️🌈🏳️⚧️ The event began with an insightful fireside chat featuring our Head of Growth & Marketing, Joseph Bailey, followed by a dynamic panel with Jenn Renoe (she/her), Avery Dutcher, and Alecia Page, moderated by Nicki Atmoore. Our phenomenal speakers bravely shared critical issues impacting the community, their personal journeys, the resilience and challenges they face, including the “lavender ceiling” that hinders professional advancement for LGBTQ+ individuals. This conversation highlighted the urgent need to leverage our power and privilege to uplift and amplify the voices of those often unheard on an ongoing basis. By doing so, we intentionally build bridges to create a more equitable and inclusive world, where everyone’s experiences and contributions are valued and recognized. #PrideMonth

These four DHers are celebrating 10 incredible years here! Your dedication and commitment have helped shape who we are today, and we are so proud to have you at our agency.     From holiday parties to community service days and production shoots, read more about their favorite memories below! #OneDH #BetterTogether 

“Ally is a verb, not a noun, and it requires intentionality.”     We wrapped up Asian American and Pacific Islander Heritage Month with a fireside chat featuring DH’s VP, DE&I Jessalin Lam (林 子 明), Publicis Health’s Chief Communication Officer Kipp Jarecke-Cheng, and Saatchi & Saatchi Wellness’s SVP, Talent Jennifer Keegan.     They shared their experiences growing up in a world that stereotyped them and how it shaped their journeys, along with how we can break these barriers moving forward.    Thank you for sharing your stories! #OneDH #BetterTogether #AAPI

Brian Mook, a member of our Social Center of Excellence, recently launched our DH Media Labs Series - a program designed to provide employees with the unique opportunity to enhance our collective media literacy, contributing to the advancement of Connected Health Engagement in both our individual and client-focused endeavors.  Some of the recent Media Labs sessions featured best practices from social media platforms like TikTok, Meta, Reddit, and Snapchat, while others have focused on broader topics like the future of a “Cookie-less World.” Stay tuned for more highlights! #MediaLabs #OneDH 

HPV F*cks Everybody—the disruptive campaign focused on HPV prevention, born of a collaboration between DH and Publicis Health Media for Fuck Cancer—launched late last year and took over college campuses, malls, and digital platforms across the country. It even made an appearance on one of advertising’s biggest stages—Times Square.   What does it take to get an initiative like this off the ground? We asked the minds behind this campaign how they approached the multi-platform pro bono initiative and how combining their passion for doing good with their day-to-day health expertise brought this campaign to life.   Read more of our conversation with Gary Wentz, SVP, Group Creative Director, Meredith Gardner Britton, VP, Group Creative Director and Tyler Nall, GVP, Platform Strategy at PHM here:

Elle McComsey and Brian Mook discussed the importance of influencer marketing in the pharmaceutical advertising industry in a recent Digiday article. Read the full story here: https://lnkd.in/epjAsqFR #OneDH #InfluencerMarketing #PharmaAdvertising #PharmaAgency

Two decades of Jackie Petrella 🧡 Your dedication has truly made a difference. Here's to your incredible journey and all you've given back to this agency! "Getting the opportunity to manage so many different people with different skill sets and ways of working has challenged me to be a better manager and strengthen my own expertise. Helping grow others’ careers and see them flourish has been one of the most rewarding parts of my job." #OneDH

Empowered women, empower women! 🩷 This #WomensHistoryMonth we celebrated the achievements and remarkable contributions made by women throughout history. Kerryanne Devine and Jackie Petrella, who co-lead DH’s chapter of VivaWomen!, shared the idols who have inspired and helped shape the women they are today.  As one of Publicis Groupe’s Business Resource Groups, VivaWomen! was created in 2007 as a safe place for women and allies to come together, building connections and fostering inclusivity. Kerryanne and Jackie have been instrumental in empowering this community, cultivating confidence and encouraging members to embrace their full potential! #OneDH