Democracy Fund’s Post

As we approach Election Day 2024, identifying early voters is more critical than ever to avoid wasting impressions and campaign funds. With political ad spending projected to exceed $14.4 billion, targeting undecided swing voters can make all the difference. Stirista’s data insights provide a solution to help you focus on the voters who matter most. #PoliticalMarketing #EarlyVoting #DataDrivenCampaigns https://lnkd.in/eG3R8xC7

We have unveiled groundbreaking research for the 2024 election! Discover the 10 unique voter segments that will shape the political landscape, providing campaigns and candidates with a competitive edge. Read more 👉 https://lnkd.in/gmbXVDrz #AIPowered #2024Election #Politics #ConsumerData

If you want to achieve victory on the local political circuit, you’ll need plenty of high-quality data. With the right type, quality, and volume of information, you can eliminate waste from your campaigning efforts and adopt a more strategic approach to voter mobilization. Click here to learn more: https://lnkd.in/eqTUXTcZ #nowyouknow #2024election #politicaldata

  Data driven electoral campaigning is a loose term, campaigns today gather lots of data but there is little theoretical or strategic methodology behind them according to (Dommett K, Power S, Barclay A, Macintyre A. Understanding the Modern Election Campaign: Analysing Campaign Eras through Financial Transparency Disclosures at the 2019 UK General Election. Government and Opposition. Published online 2024:1-27. doi:10.1017/gov.2024.3) But because political parties include people with previous experience of campaigning (a difficult to measure kind of evidence) some know what kinds of platform or campaign activity will work, where and with whom. The most important activities of campaigning; town hall meetings and rally’s, door knocking, leafleting have not changed since the first electoral campaigns of the 1850s.  Articles like this highlight that electoral campaigning is not evidence based despite the professionalization of the field and that whether your offline or online having a message (which is easy to test) that works in different places and with different people is a better investment than micro targeting or new platforms. https://lnkd.in/dA8C6zqK

There are only 40 days left until the general election. Whether you’re combating misinformation, wanting to be first with the latest election updates, or looking to send out a clear analysis about what’s happening, integrating SMS communication into an election plan can be the key to successful coverage. Talk to an SMS expert today! https://hubs.li/Q02R7Jhj0

Election Speculation: How Presidential Odds Influence Campaign Strategies https://lnkd.in/dA6Pjcui

The 2024 election will come down to one key group: swing voters. Stirista’s data-driven insights help campaigns target with precision and avoid wasted ad spend. Learn more about how we’re changing the game! https://lnkd.in/gfJHfW2s

I wrote this article about why #PoliticalPolling is often wrong during the last midterm, but it still holds up today. There are a few constraints pollsters are up against that can cloud their crystal balls. 1. Political pollsters contact people via voter registration lists. Not everyone registers to vote, and not everyone who is registered actually votes, so there is a smaller pool to choose from from the start. Pollsters are trying to gauge who will actually vote from that list. (Plus, there are also behavioral differences between #Democrats and #Republicans, e.g., Republicans are less likely to respond to surveys.) 2. Political polling is done by phone. Eighty percent of Americans don't answer calls from numbers they don't recognize. 3. Elections these days are more controversial than ever, and many people don't feel comfortable sharing their opinions (believe it or not). Polling is a science, but with so many hurdles, it’s also an art. However, with the right outreach, time, and diligent analysis, polls can paint a more realistic portrait. Election polling unfortunately does not have those luxuries. 

An in-depth analysis of the article "Election 2024 Polls: The Harris vs. Trump Matchup," published by The New York Times, sheds light on the evolving dynamics of the presidential election landscape. The article delves into the intricate polling data surrounding the potential matchup between Vice President Harris and former President Trump, providing a comprehensive overview of voter sentiment and preferences leading up to the highly anticipated 2024 election. By examining the nuanced polling trends and methodologies employed in gauging public opinion, the article offers valuable insights into the shifting political landscape and the implications for both major candidates. The detailed analysis of voter demographics, regional variations, and key issues influencing electoral preferences enables readers to grasp the complexities of the upcoming presidential race and the factors shaping voter decisions. Furthermore, the article explores the potential impact of historical events, policy stances, and campaign strategies on the electoral prospects of Vice President Harris and former President Trump. By elucidating the significance of each candidate's platform, messaging, and public reception, the article provides a nuanced understanding of the competitive dynamics at play in the 2024 election scenario. Overall, "Election 2024 Polls: The Harris vs. Trump Matchup" serves as a valuable resource for political analysts, policymakers, and citizens alike, offering a data-driven perspective on the unfolding presidential campaign and the critical juncture of decision-making facing the American electorate. Election 2024 Polls: The Harris vs. Trump Matchup https://lnkd.in/euJGY6X9

The Gallup survey shows high interest in the upcoming presidential election with 71% of Americans actively considering it. Both Democrats and Republicans are deeply involved, along with independents and various demographic groups. The historical data suggests a potential for increased voter turnout in the #2024election which means voter models will need to be expanded in paid media outreach. #ElectionEngagement #VoterTurnout