"Through simplicity, The Ordinary is known for championing a to-the-point skincare approach. Most of their products have one or two ingredients and appear as if they came fresh from the laboratory in a glass dropper bottle. “The formulation is the hero, and the packaging is its humble carrier,” says Li. “When it comes to packaging design, form follows science.”" Thank you COVETEUR for including The Ordinary in your article. Please check out the full piece here: https://lnkd.in/eguMhRGa
DECIEM | THE ABNORMAL BEAUTY COMPANY’s Post
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Owner of Hargreaves Esq Ltd - Sports Insight, Outdoor Insight, Winter Insight, Running Insights, Cycling Insights and Packaging Insight and Co-Founder @_and_social | Building Education for the Outdoor Industry
Quadpack’s PP-Pop Jar is a monomaterial solution with an engaging refill gesture Pop it once, pop it twice, pop it over and over again. Reusing your favourite beauty products has never been so easy, or so much fun! The new PP-Pop Jar from international beauty packaging manufacturer and provider Quadpack is a playful solution for refillable cosmetics, with a fresh new gesture. The inner cartridge, once finished, is ejected by pushing it up from the bottom, producing an audible ‘pop’. The refill is then simply inserted from the top. Karen Merchán, Category Manager – Skincare, said: “Refill concepts only work if they are effortless and engaging and PP-Pop Jar ticks all the boxes. It’s easy and clean to refill and the pop gesture makes it really satisfying. It’s also compatible with most formulations and, above all, it’s one of our most sustainable solutions.” The jar’s minimal components comprise a ring-shaped outer, a thermo-sealed inner, a shive and a cap https://lnkd.in/edT6cNAP
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How does this cosmetic brand get its packaging design absolutely right?! 🧐 About the brand: Holika Holika is a Korean skincare brand which was created in 2010. Its products have an eye-catching packaging design that sets it apart from the other cosmetic brands. ✔️ What did it get right? The products are aloe vera shower gel, aloe vera soothing gel, and aloe vera facial cleansing foam. Instead of going for the generic packaging for these products, they designed the container in such a way that it resembles an aloe vera leaf (who would've thought?). This quickly set them apart from the other brands competing in the same category as them. This packaging made their product look unique and distinct. To add more to the design, the green label on the back is in the shape of an aloe vera leaf. 💡 The result: The brand gained popularity not just because of its good products but for its unique design as well. It received Pentaward in 2016 for its packaging design. A lot of brands have made similar packaging as well. This is how a simple idea can help you to stand out in the crowd. Let me know what you think of this. Follow for more packaging design posts like this. 🙌 DM "Packaging Design" if you would like us to help you with your brand's packaging design. #packagingdesign #designstudio #creative #graphicdesign
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Owner of Hargreaves Esq Ltd - Sports Insight, Outdoor Insight, Winter Insight, Running Insights, Cycling Insights and Packaging Insight and Co-Founder @_and_social | Building Education for the Outdoor Industry
Quadpack’s PP-Pop Jar is a monomaterial solution with an engaging refill gesture Pop it once, pop it twice, pop it over and over again. Reusing your favourite beauty products has never been so easy, or so much fun! The new PP-Pop Jar from international beauty packaging manufacturer and provider Quadpack is a playful solution for refillable cosmetics, with a fresh new gesture. The inner cartridge, once finished, is ejected by pushing it up from the bottom, producing an audible ‘pop’. The refill is then simply inserted from the top. Karen Merchán, Category Manager – Skincare, said: “Refill concepts only work if they are effortless and engaging and PP-Pop Jar ticks all the boxes. It’s easy and clean to refill and the pop gesture makes it really satisfying. It’s also compatible with most formulations and, above all, it’s one of our most sustainable solutions.” The jar’s minimal components comprise a ring-shaped outer, a thermo-sealed inner, a shive and a cap https://lnkd.in/edT6cNAP
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I recently wrote an article for COVETEUR unpacking the science behind colour psychology and how it influences beauty packaging design. I spoke with some of my favourite brands, such as MONDAY Haircare, DECIEM | THE ABNORMAL BEAUTY COMPANY, and Ultra Violette Skincare, to psychologically understand the thought that goes into traditional and unconventional packaging selections. Take a read below! https://lnkd.in/gcg_xq4A
Inside the Beauty Industry's Obsession with White Packaging
coveteur.com
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✨ Squeeze tubes are like fashion for your skincare and cosmetic products - they come in all shapes and sizes! But nailing the right dimensions is key. 🔑 Functionality is the MVP here. The squeeze tube's dimensions can make or break your user experience. Here's a quick guide: 🕳 Opening Size: Find that sweet spot where it's easy to dispense without any messy mishaps. 📏 Length and Width: Keep it proportional to hold your product just right - not too bulky, not too slim. 🌞 Tube Thickness: Think of it as armor for your product, protecting against light, air, and moisture, while still being a breeze to squeeze. Click the link to uncover more insights on squeeze tube dimensions: https://bit.ly/3PMAZrZ #skincare #cosmetics #packaging #productdesign #userexperience
Squeeze Tube Size and Capacity Guide | Premium Packaging | The Packaging Company
https://www.thepkgco.com
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#Packaging is so much more than a product accessory - it is a critical component of any comprehensive skincare solution. The power of good packaging design cannot be understated, as it can greatly enhance the overall value of your skincare product. While an effective formula is necessary to achieve a 5%-10% boost in added value, a strong packaging design is essential for a 20%-30% increase. #skincarepackaging #cosmeticpackaging #cosmetics #refillablepackaging #sustainablepackaging
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Embrace these 4 Packaging Trends to elevate your brand ✨💄 In the dynamic world of skincare, packaging is a critical element in not only capturing the discerning eye of consumers but also aligning with their evolving preferences. Allow us to illuminate four exquisite skincare packaging trends that should undoubtedly grace the halls of your brand: Sustainable Packaging Opulence 🌿🌍 In this era of environmental consciousness, your brand must shine with sustainability. Embrace ♻️ recyclable, 🌱 biodegradable, or ♻️ refillable packaging materials. Let transparent labels 🏞️ reflect your unwavering commitment to our planet's beauty. The Majesty of Minimalism✨🎨 Contemporary elegance meets simplicity in packaging design. Clean lines 📐, understated palettes 🎨, and labels free from excess. Simplicity conveys transparency and your brand's impeccable integrity. Personalization in Packaging Symphony 🎶📦 Give your customers a personalized skincare kingdom. Let them choose 🌈 colors, patterns 🎭, or engrave their names 🏷️ upon the packaging. This customization forges an unbreakable bond with your brand. Inclusivity and Diversity Elegance 🌍🌟 Embrace diversity, celebrate unity. Ensure your packaging portrays a kaleidoscope 🌈 of skin tones and types. Become a beacon of inclusivity 🤝, capturing the hearts 💖 of all. Incorporating these trends into your skincare brand weaves a tapestry 🧵 of elegance, sophistication, and sustainability. Stand out in the competitive market while demonstrating your dedication to the highest standards. 🌟💼 Connect with Packtek Packaging: 📧 Email: [email protected] 📞 Phone: 8130017968 #SkincarePackaging #SustainableBeauty #MinimalistDesign #PersonalizedPackaging #InclusiveSkincare #DiverseBeauty #PacktekPackaging
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In today’s market, presentation matters as much as the product itself. When it comes to skincare serums, their packaging isn’t just about aesthetics; it’s about protection, identity, and market presence. Read more here :😍👇 https://lnkd.in/g6DFR5-Z #SerumBoxes
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THE BLING FACTOR In the dazzling world of #cosmetics and #beauty, spotting a product with #packaging that does not include #embellishments is almost as rare as finding a unicorn. Read this Labels & Labeling article to learn more about packaging embellishments featuring, Adam Frey, WCP Director of North American Sales, and other industry experts: https://loom.ly/klJ4sfI
The bling factor | Labels & Labeling
labelsandlabeling.com
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