DECIEM | THE ABNORMAL BEAUTY COMPANY’s Post

"Through simplicity, The Ordinary is known for championing a to-the-point skincare approach. Most of their products have one or two ingredients and appear as if they came fresh from the laboratory in a glass dropper bottle. “The formulation is the hero, and the packaging is its humble carrier,” says Li. “When it comes to packaging design, form follows science.”" Thank you COVETEUR for including The Ordinary in your article. Please check out the full piece here: https://lnkd.in/eguMhRGa

Inside the Beauty Industry's Obsession with White Packaging

Inside the Beauty Industry's Obsession with White Packaging

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