GAP Inc. Another story about how old school brands pool outperformed the market by returns and earnings for the year ended 2023👏🏽👏🏽👏🏽 Earnings higher than expected!!!
Still can't believe that the target price provided by analysts wearing Hugo Boss suits and playing golf on weekends is undervalued even for high value brands. I mean the old school brands everyone is aware of.
I was in DC back in 2010. Just a regular window shopping weekend day for a regular dude practicing academic internship. You know, checking the price tags for the stuff I didn’t have plans on buying, or couldn’t afford.
You check the first one - a T-shirt, the Lacoste brand. The store looks too fancy for a regular dude - that’s probably too expensive. “Man, I’m no Tiger Woods, Roger Federer or something, just need regular, neutral T-shirt without writings, no logo, one color only”.
You check the Hugo Boss brand - probably the most preferred brand among analysts, who cannot afford the Canali suit, Zegna ties though. Good T-shirts, high quality, $80.
- “80?! Bro, I’m just a regular dude, that’s too expensive for me. I was planning to grab some sandwiches during the next 7 days or something. Just need a T-shirt to wear under the sweater without any writings." When you buy a T-shirt for $80, or something like that, you wear it for 5 years at least. I mean I still wear that Hugo Boss zipped hoodie I bought back in 2011 in Amsterdam duty free
Then you see a group of people gathering at a really cool place, trying clothes at a nice and tidy boutiques. Driven by that hype around you check the stuff, check the price first. $25. Made in Jordan, Indonesia or something like that.
- “$25?!!! Can I have the purple one, the navy blue one and the black one, completely neutral, so that I can wear that under my jumper”?🤣 ... and stay away from junk food for at least next two weeks.
Next time when you’re abroad, completely different country, completely different continent, completely different culture, the first store you’re searching in a shopping mall is BANANA REPUBLIC one. Damn, $25 was about 4K Kazakhstani tenge back in 2010. Now $25 is worth 12K some.
GAP, in a completely different culture, if established in Kazakhstan, will be considered as a premium brand, where after all the inefficiencies of the customs system a regular T-shirt costs at least $80 or 37K some. At least.
Still can’t believe GAP doesn't have a factory in Kazakhstan given our currency devaluation driven wage rate
Still can't believe that the target price provided by analysts wearing Hugo Boss suits and playing golf on weekends is way undervalued, considering the fact that it is GAP, BANANA and OLD NAVY one. The Old School brands that have way more value. I guess it is at least $25 per share
P.S. That goddamn purple Banana Republic T-shirt is still somewhere in my wardrobe... 14 years after... Still wearable… if get in shape of the 2010 version of old school me))
Spring has sprung, and we're celebrating with fresh pastels, feminine silhouettes and...nostalgia!
Because we're heading into our 30th anniversary year, we included some fun winks to our brand heritage in our newest campaign, including Magic the Dog (our OG mascot) and the original Parisienne Café Old Navy (our namesake).
Check out the full spot below and stay tuned for more 30th year celebrations!
#GapInc
Konsult Good Life Good Food Humanity off life
3moNice 👍 Congratulations 🇺🇸🇵🇱🇸🇪