The ever-evolving CSS landscape can be confusing for retailers, but it doesn't have to be! Join us next week for an exclusive webinar where we'll dive deep into the world of Comparison Shopping Service (CSS) partners, alongside our special guest speaker from Google. 📅 Date & Time: 18 June 2024, 11:00-11:45 BST. 🔗 Register here: https://lnkd.in/eXP_t3DU In this insightful session, Jon Lord, our VP of Business Development, and Benedikt von Kageneck, CSS Industry Manager, EMEA at Google, will provide invaluable insights into: 💡 The evolving landscape of CSS and its impact on retail. 🚀 Practical strategies and tips to leverage CSS partnerships for enhanced retail performance. ❓ Addressing your burning questions and concerns surrounding CSS. Don't miss this opportunity to gain actionable strategies and unlock the secrets to retail success with CSS partners. 🔗 Secure your spot now by registering here: https://lnkd.in/eXP_t3DU Can't make the live webinar? No problem! Still be sure to register, and we'll send you the recording to watch at your convenience. We look forward to seeing you there! 🤝 #CSS #Incrementality #Connexity
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Haven't settled on lunch plans for tomorrow? Join Jon Lord and me at 12:00 pm CEST for a free webinar on how to unlock retail success with CSS partner. This is a great opportunity to gain valuable insights and connect with fellow industry professionals. Can't wait to see you there! #retail #webinar #CSS
The ever-evolving CSS landscape can be confusing for retailers, but it doesn't have to be! Join us next week for an exclusive webinar where we'll dive deep into the world of Comparison Shopping Service (CSS) partners, alongside our special guest speaker from Google. 📅 Date & Time: 18 June 2024, 11:00-11:45 BST. 🔗 Register here: https://lnkd.in/eXP_t3DU In this insightful session, Jon Lord, our VP of Business Development, and Benedikt von Kageneck, CSS Industry Manager, EMEA at Google, will provide invaluable insights into: 💡 The evolving landscape of CSS and its impact on retail. 🚀 Practical strategies and tips to leverage CSS partnerships for enhanced retail performance. ❓ Addressing your burning questions and concerns surrounding CSS. Don't miss this opportunity to gain actionable strategies and unlock the secrets to retail success with CSS partners. 🔗 Secure your spot now by registering here: https://lnkd.in/eXP_t3DU Can't make the live webinar? No problem! Still be sure to register, and we'll send you the recording to watch at your convenience. We look forward to seeing you there! 🤝 #CSS #Incrementality #Connexity
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Just a few of the great questions submitted for our webinar next week.: 1. What is the best practice for a brand looking to test CSS? 2. Why doesn't the CSS campaign compete with my existing Shopping campaign? 3. How can you measure the incrementality of the CSS activity? We'll be answering these and many more in our session on Tuesday, so if you want to be well-informed, be sure to register.
The ever-evolving CSS landscape can be confusing for retailers, but it doesn't have to be! Join us next week for an exclusive webinar where we'll dive deep into the world of Comparison Shopping Service (CSS) partners, alongside our special guest speaker from Google. 📅 Date & Time: 18 June 2024, 11:00-11:45 BST. 🔗 Register here: https://lnkd.in/eXP_t3DU In this insightful session, Jon Lord, our VP of Business Development, and Benedikt von Kageneck, CSS Industry Manager, EMEA at Google, will provide invaluable insights into: 💡 The evolving landscape of CSS and its impact on retail. 🚀 Practical strategies and tips to leverage CSS partnerships for enhanced retail performance. ❓ Addressing your burning questions and concerns surrounding CSS. Don't miss this opportunity to gain actionable strategies and unlock the secrets to retail success with CSS partners. 🔗 Secure your spot now by registering here: https://lnkd.in/eXP_t3DU Can't make the live webinar? No problem! Still be sure to register, and we'll send you the recording to watch at your convenience. We look forward to seeing you there! 🤝 #CSS #Incrementality #Connexity
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We had a fantastic turnout for the webinar with Google this week! Thanks again to Benedikt von Kageneck for being our guest expert on all things CSS. (BTW ... if you'd like the recording, drop me a note in the comments.) The main takeouts were: 🛡 Google actively recommends working with more than one CSS partner. First to increase product reach but also to safeguard your shopping accounts if one campaign runs into issues. ⚙ Not all CSS are the same. Each has different services and business models and advertisers are advised to test different options to find the right balance and number of partners for them. ✔ When multiple partners operate in the same auction together, Google will do its best to not show the same product twice. 🏆 Google will not charge the advertiser more for having multiple CSS as the second price auction rule always holds true. “ A merchant will never be second-priced against itself in the auction for any offer, and that rule holds irrespective of the number, or identity, of the CSSs used by the merchant.” ❌ Specifically on this point, Benedict stated “there is no cannibalisation” between CSS partners working on the same advertiser. ⏳ The only risk to consider when working with multiple CSSs would be that an advertiser has enough resources to support extra partners. 🎯 When considering measurement, aim to use the same target and measurement tactics between your self-managed campaign and your CSS partners. This allows real comparisons between the campaigns. 🗺 If incrementality testing is desired, CSS partners and advertisers can run several methodologies, both causal impact studies as well as AB testing geo split tests. 📈 Following increased regulation, Google just launched exclusive CSS shopping ad formats only available to non-Google CSS partners. This development is a key reason why every advertiser needs to expand beyond Google and also test these new placements. If you would like to get a copy of the recording, drop me a note in the comments. #css #connexity #incrementality
The ever-evolving CSS landscape can be confusing for retailers, but it doesn't have to be! Join us next week for an exclusive webinar where we'll dive deep into the world of Comparison Shopping Service (CSS) partners, alongside our special guest speaker from Google. 📅 Date & Time: 18 June 2024, 11:00-11:45 BST. 🔗 Register here: https://lnkd.in/eXP_t3DU In this insightful session, Jon Lord, our VP of Business Development, and Benedikt von Kageneck, CSS Industry Manager, EMEA at Google, will provide invaluable insights into: 💡 The evolving landscape of CSS and its impact on retail. 🚀 Practical strategies and tips to leverage CSS partnerships for enhanced retail performance. ❓ Addressing your burning questions and concerns surrounding CSS. Don't miss this opportunity to gain actionable strategies and unlock the secrets to retail success with CSS partners. 🔗 Secure your spot now by registering here: https://lnkd.in/eXP_t3DU Can't make the live webinar? No problem! Still be sure to register, and we'll send you the recording to watch at your convenience. We look forward to seeing you there! 🤝 #CSS #Incrementality #Connexity
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Really looking forward to my fireside chat with Benedikt von Kageneck an expert on the topic of Comparison Shopping Partners (CSS) at Google. Are you working in eCommerce? If so, this session is not to be missed. Register to join us and ask us all your burning questions. 🔥 🚀 #incrementality #connexity
Are you ready to take your retail success to new heights? Join us for an exclusive webinar where we'll dive deep into the world of Comparison Shopping Service (CSS) partners, alongside our special guest speaker from Google. 📅 Date & Time: 18 June 2024, 11:00-11:45 BST. 🔗 Register here: https://lnkd.in/er5qEqyx In this insightful session, Jon Lord, our VP of Business Development, and Benedikt von Kageneck, CSS Industry Manager, EMEA at Google, will provide invaluable insights into: 💡 The evolving landscape of CSS and its impact on retail. 🚀 Practical strategies and tips to leverage CSS partnerships for enhanced retail performance. ❓ Addressing your burning questions and concerns surrounding CSS. Don't miss this opportunity to gain actionable strategies and unlock the secrets to retail success with CSS partners. 🔗 Secure your spot now by registering here: https://lnkd.in/er5qEqyx Can't make the live webinar? No problem! Register now, and we'll send you the recording to watch at your convenience. We look forward to seeing you there! 🤝 #CSS #Incrementality #Connexity
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Slow loading times? Ain't nobody got time for that! Let us rev up your online presence with our technical support services. Don't let slow loading times hinder your success. Here's how our technical support service can turbocharge your e-commerce business: 1. Performance Optimization: Our team will conduct a comprehensive analysis of your website to identify performance bottlenecks and implement optimizations to improve loading times. 2. Server Configuration: We'll fine-tune your server settings and configurations to ensure optimal performance and responsiveness, even during peak traffic periods. 3. Image and File Compression: By compressing images and files, we'll reduce their size without sacrificing quality, resulting in faster page load times and improved user experience. 4. Caching Implementation: Implementing caching mechanisms will store frequently accessed data, reducing server load and speeding up website performance for returning visitors. 5. Browser Compatibility Optimization: Our team will ensure that your website is optimized for compatibility with various web browsers, ensuring consistent and fast loading experiences for all visitors. With our technical support service, you can bid farewell to slow loading times that keeps customers engaged and coming back for more! #TechnicalSupport #WebsiteOptimization #EcommerceSuccess
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Key Account Manager | CSS | Passionate Professional | Risk Free Incremental Sales 💥📈|Helping brands strive in eCommerce
Interested about the recent changes in CSS? 🤔 Check out our latest blog post which explains all you need to know about the changes taking place! Redbrain #PerformancePartner #CSS #DMA #eCommerce #IncrementalSales #ComparisonShoppingService #GoogleShopping
A recent change to the CSS space means that Google now allows Comparison Shopping Service (CSS) providers to send traffic from the shopping carousel to their website. As of 6 March 2024, the European Commission has designated Google as a ‘Gatekeeper’ requiring changes to (amongst other things) the format of Google Shopping results. But what does this mean for retailers and CSS providers? Read our blog https://lnkd.in/e-Qc4Hfg for full details on how to maximise the opportunity for your products to show more frequently in the search carousel. #CSSnews #insights #PerformancePartner #Redbrain
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Bring your business into the digital age with a brand new website, including a free domain and hosting. No tech skills needed - we handle it all for you! It's a value-packed offer, grab yours now before it's gone! #webdeveloper #ecommercebusiness #EcommerceSuccess #ecommercechallenges #ecommercestore #websitedevelopment #domainregistration #DomainAuthority #hostingideas #salesandmarketing #EngageAndConvert #DigitalTransformation
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💡Tip Of The Week💡 Implement Full Page Caching for a Lightning-Fast Shopper Experience! ⚡️✨ Get ahead with Bliss Web Solution's expert guidance on optimizing your website for speed and efficiency! Contact us today to supercharge your online store! 🚀💻 #weboptimizationconsulting #BlissWebSolution #magnetoexperts #ecommercebusiness #websitedevelopment #websitespeedoptimizationservice #OnlineEcommerce #MagentoShop #Productwebsite #developmentchallenges #skilledevelopment #businessgrowthexpert
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Did you know that a delay of even one second in website page load time can reduce conversions by 7%. Site speed (or lack there of) measured in Google's Core Web Vitals, has a direct impact on your conversion rates, and now with the introduction of Interaction to Next Paint (INP) replacing First Input Delay (FID, it’s even more important to understand what impact this will have on your site performance and search rankings. We can help you identify where the gaps are.
Google's recent update has brought forth a game-changer: Interaction to Next Paint (INP) replacing First Input Delay (FID) in Core Web Vitals (CWV). Understanding INP is key for top-notch user experience and boosted conversion rates. 💡 Questions? Our team is ready to equip you for this transformative shift with expert guidance and technical support. We highly recommend auditing your CWV and site speed to optimize your performance and search rankings. Let's elevate your web experience together! Click here to get in touch with our team and find out more >> https://bit.ly/3vl3yFJ
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